Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 451 |  Jess Lemon✓@_jesslemon_ | 293K | — | baking | standard | View profile → |
| 452 | 292K | — | baking | premium | View profile → | |
| 453 |  Cristiane Gutierrez✓@chefcrisgutierrez | 292K | — | baking | premium | View profile → |
| 454 |  Sarah Grunewald✓@thesarahgrunewald | 291K | — | baking | standard | View profile → |
| 455 |  Carolina Castro✓@_carolicastro | 290K | — | baking | standard | View profile → |
| 456 |  Flavia | Cookies Recheados✓@flaviamaskavo | 290K | — | baking | standard | View profile → |
| 457 |  Omolara olateju✓@vdcake | 288K | — | baking | premium | View profile → |
| 458 |  By ghadir kamal✓@bigoti_women_byghadir | 287K | — | baking | standard | View profile → |
| 459 | 287K | — | baking | standard | View profile → | |
| 460 |  Annamaria Valentino || Mary✓@_emmas__sweets | 286K | — | baking | standard | View profile → |
| 461 |  AnneMarie Morin@cloudynoir | 286K | — | baking | standard | View profile → |
| 462 |  Mirvat (aka Mimo)✓@bakemydaymimo1 | 285K | — | baking | standard | View profile → |
| 463 |  Ciocco Cakes✓@cioccocakes | 284K | — | baking | standard | View profile → |
| 464 | 284K | — | baking | standard | View profile → | |
| 465 |  Eric Kayser Officiel✓@maisonkayser | 284K | — | baking | premium | View profile → |
| 466 |  R Smriti Iyer✓@smritis.special | 284K | — | baking | premium | View profile → |
| 467 |  Camille Perrotte✓@cam.lmp8 | 284K | — | baking | standard | View profile → |
| 468 | 284K | — | baking | standard | View profile → | |
| 469 | 283K | — | baking | premium | View profile → | |
| 470 |  Hilla Doces | Bolos e Doces | SP Capital✓@hilladoces | 282K | — | baking | standard | View profile → |
| 471 |  Sarah Kieffer✓@sarah_kieffer | 282K | — | baking | standard | View profile → |
| 472 |  Inga Lam✓@ingatylam | 282K | — | baking | standard | View profile → |
| 473 |  Renata Bacha | Referência em Confeitaria Saudável✓@renata.bacha | 281K | — | baking | premium | View profile → |
| 474 | 280K | — | baking | standard | View profile → | |
| 475 |  Serpilay Salkım✓@serpilay | 280K | — | baking | standard | View profile → |
| 476 |  Primrose Bakery✓@primrosebakery | 280K | — | baking | standard | View profile → |
| 477 | 280K | — | baking | standard | View profile → | |
| 478 | 279K | — | baking | premium | View profile → | |
| 479 |  Dan Langan✓@bakedbydan | 278K | — | baking | standard | View profile → |
| 480 |  @desserted_in_paris✓@desserted_in_paris | 278K | — | baking | premium | View profile → |
| 481 |  Rini Andriyani✓@riniandriyanii | 278K | — | baking | standard | View profile → |
| 482 |  Ricke Indriani✓@rickeindriani_ordinarykitchen | 277K | — | baking | standard | View profile → |
| 483 |  Shiran Matetyahu שירן מתתיהו✓@shiran_matetyahu | 277K | — | baking | premium | View profile → |
| 484 |  Katelyn | Dancing Baker + Teacher@sweetkatebake | 276K | — | baking | premium | View profile → |
| 485 |  Louise Lindberg Bonfils Høck✓@_louiselindberg | 275K | — | baking | premium | View profile → |
| 486 |  Carol Silva | Receitas práticas✓@comcarolsilva | 275K | — | baking | standard | View profile → |
| 487 |  Rossella Enza Pace✓@cakesisterspace | 274K | — | baking | standard | View profile → |
| 488 |  pastrywithjenn • jenn yee@pastrywithjenn | 273K | — | baking | premium | View profile → |
| 489 | 273K | — | baking | standard | View profile → | |
| 490 |  ISIS ALVAREZ - Confeitaria - Cursos online✓@chefisisalvarez | 273K | — | baking | premium | View profile → |
| 491 |  Liza Womack✓@kathrynhollowoak | 272K | — | baking | standard | View profile → |
| 492 | 272K | — | baking | standard | View profile → | |
| 493 |  Jordiana Urdaneta✓@jordianali | 272K | — | baking | premium | View profile → |
| 494 |  Mariana Perdomo✓@marianaperdomo_1 | 270K | — | baking | standard | View profile → |
| 495 |  BOUFIT✓@boufit_fatfood | 270K | — | baking | standard | View profile → |
| 496 |  Bat-el Perez Sorek | בתיה שורק✓@batia_sorek | 269K | — | baking | standard | View profile → |
| 497 |  Oğuzhan Şişman✓@oguzhan_usta | 269K | — | baking | standard | View profile → |
| 498 | 269K | — | baking | standard | View profile → | |
| 499 | 268K | — | baking | premium | View profile → | |
| 500 |  VIKTORIJA SISKOVA || MACARONS | ARTISAN DESSERTS 🤎✓@viktoris_sweet_and_small | 268K | — | baking | standard | View profile → |