Use case
Check the audience before you lock the creator
Most wasted influencer budget goes to creators whose audience was never your buyer. Ask Zaver for the insight report before you commit: who follows them, how real those followers are, how they engage against the niche, and what a fair price looks like. Then decide.
- Audience age, gender and country split for any creator
- Real-follower share and an authenticity score before you pay
- Engagement vs. the niche benchmark and a fair USD price range
Check your first shortlist free →7-day free trial · 100 credits · no credit card
- You giveA handle, or a shortlist of handles
- Radar doesPulls the public profile, estimates the audience, screens authenticity and benchmarks engagement
- You getAn insight report per creator: audience fit, authenticity, engagement, fair price
Why audience fit is the first check, not the last
A creator with 200K followers and a 5% engagement rate still sends nothing to your funnel if 70% of that audience is the wrong age or lives where you do not ship. Audience fit is the one number that turns an impressive profile into a useful one. Zaver puts it next to the follower count so you see both before you negotiate.
- Audience age bands and gender split, estimated from public signals
- Top audience countries and cities, so geography matches where you sell
- A plain-language verdict: matches the brief, partial fit, or wrong audience
Real followers, benchmarked engagement, fair price - in the same report
Once the audience fits, the same report answers the next three questions: how many of those followers are real, whether engagement beats the niche average or just looks big, and what a fair price per post or reel is for that size, niche and performance. You go into the conversation with a number, not a hope.
What it changes in your ROI
Teams that run this check before locking creators report fewer underperforming slots and shorter negotiations, because the obvious mismatches never make the shortlist and the price conversation starts from a benchmark. Insight reports cost a few credits each; one skipped mismatch pays for the whole campaign’s checks.
Run it from wherever you work
Ask in ChatGPT or Claude: “Is @handle right for a skincare launch aimed at women 25–34 in the US, and what should I pay?” Or paste a column of handles into Google Sheets and let the add-on fill in audience, authenticity, engagement and price. Same report, no new platform.
“Pull the audience and price for these 5 handles and flag anyone whose audience is under 50% US.”Used with
Creator insightsFair price estimatesGoogle Sheets add-on
Insight report: 10 credits per creator
Frequently asked questions
Where does the audience data come from?
From public signals on the creator’s profile and content - who engages, where they say they are, what they post. It is an estimate, labelled as such, and it is accurate enough to catch a wrong-audience creator before you pay.
Can I check a whole shortlist at once?
Yes. Paste handles into Google Sheets or ask in ChatGPT or Claude for a batch. Each creator gets the same report and you can filter on audience share, authenticity or price.
What does an insight report cost?
10 credits per creator on Starter and Growth, fewer on Scale. A free trial includes 100 credits, enough to check a first shortlist.
Does this replace a brand-fit call with the creator?
No. It replaces the guesswork before the call. You still talk to the creators you shortlist, but you only shortlist the ones whose audience is actually yours.
Check your first shortlist free →7-day free trial · 100 credits · no credit card