Feature · Creators
What should I actually pay this creator?
Radar estimates a fair USD price for any creator’s post — with the reasoning — so you negotiate from data instead of anchoring to their rate card.
- A fair USD price per post, with plain-language reasoning
- Built from real audience size, engagement, niche and geography
- On every creator report and across whole lists in Sheets
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- You giveA creator handle or name.
- Radar doesWeighs real audience, engagement quality, niche and geography.
- You getA fair USD price range for a post, with the reasoning behind it.
How the estimate is built
The model weighs the factors that actually set market rates: real audience size (after an authenticity adjustment), engagement quality against the niche, content economics, and geographic market multipliers. The output is a range in USD and a why — not a black-box number.
What it changes in negotiation
When a creator quotes $1,200 and Radar’s fair range says $700–950, you counter with confidence. When the ask sits inside the range, you sign fast and stop burning days. Teams that negotiate from price data close faster and stop systematically overpaying.
Pricing across a whole list
A fair price appears on every creator report, and the Google Sheets add-on adds estimated rates as a column across an entire prospect list — so you can budget a campaign before the first outreach.
Used with
Frequently asked questions
How accurate are the estimates?
They are ranges grounded in measurable drivers (audience, engagement, niche, geography) and designed as negotiation anchors — the market always has variance for creative scope and exclusivity.
Are prices in USD?
Yes — estimates are in USD, with market multipliers applied based on the creator’s audience geography.
Can I get estimates in bulk?
Yes — via the Google Sheets add-on or the developer API.
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