City · United States

Influencers in Philadelphia

For local businesses, regional launches and anyone who needs an audience that can walk in.

Short answer

989 Instagram creators with 1,000+ followers name Philadelphia on their profile, and 95% of them are nano or micro, the tiers local campaigns actually use. The biggest niche is food (68 creators), then art. Put the city in the brief and Zaver scores creators by location as well as niche; the insight report then shows whether the audience is local too.

Philadelphia creators by size

Nano1K–10K6.0%59
Micro10K–100K89.3%883
Mid100K–500K3.8%38
Macro500K–1M0.4%4
Mega1M+0.5%5

Top niches in Philadelphia

NicheCreators
Food68How to find · Rates
Art44How to find · Rates
Music30How to find · Rates
Fashion23How to find · Rates
Haircare17How to find · Rates
Restaurant-reviews16How to find · Rates
Education14How to find · Rates
Sports13How to find · Rates
Photography13How to find · Rates
Entertainment13How to find · Rates
Nightlife12How to find · Rates
Home-decor11How to find · Rates

Find them

In Zaver, or as one ask in ChatGPT or Claude with Zaver connected. The assistant calls discover_creators.

find 20 food creators in Philadelphia with 5k–80k followers who post reels, check that their audience is mostly in Philadelphia, and give me a fair price for one reel each

Questions

How many influencers are in Philadelphia?

989 with 1,000 or more followers whose profile names Philadelphia, as of October 2026. Many creators do not state a city, so the true number is higher.

What niches are Philadelphia creators in?

Food (68), Art (44), Music (30), Fashion (23), Haircare (17).

How do I find local influencers in Philadelphia?

Type "food creators in Philadelphia with 5k–80k followers who post reels" into Zaver. Then check the audience city split in the insight report: a creator who lives in Philadelphia but has an audience elsewhere is not local reach.

Go further

Influencer marketing for local businessesPlaybook: describe to findPlaybook: check the audienceAll cities