City · Türkiye
Influencers in Istanbul
For local businesses, regional launches and anyone who needs an audience that can walk in.
4,046 Instagram creators with 1,000+ followers name Istanbul on their profile, and 78% of them are nano or micro, the tiers local campaigns actually use. The biggest niche is fashion (165 creators), then medicine. Put the city in the brief and Zaver scores creators by location as well as niche; the insight report then shows whether the audience is local too.
Istanbul creators by size
Top niches in Istanbul
| Niche | Creators | |
|---|---|---|
| Fashion | 165 | How to find · Rates |
| Medicine | 138 | How to find · Rates |
| Haircare | 87 | How to find · Rates |
| Home-decor | 85 | How to find · Rates |
| Interior-design | 59 | How to find · Rates |
| Jewelry | 57 | How to find · Rates |
| Bridal | 49 | How to find · Rates |
| Art | 43 | How to find · Rates |
| Skincare | 41 | How to find · Rates |
| Music | 39 | How to find · Rates |
| Food | 39 | How to find · Rates |
| Medical-education | 35 | How to find · Rates |
Find them
In Zaver, or as one ask in ChatGPT or Claude with Zaver connected. The assistant calls discover_creators.
find 20 fashion creators in Istanbul with 5k–80k followers who post reels, check that their audience is mostly in Istanbul, and give me a fair price for one reel eachQuestions
How many influencers are in Istanbul?
4,046 with 1,000 or more followers whose profile names Istanbul, as of October 2026. Many creators do not state a city, so the true number is higher.
What niches are Istanbul creators in?
Fashion (165), Medicine (138), Haircare (87), Home-decor (85), Interior-design (59).
How do I find local influencers in Istanbul?
Type "fashion creators in Istanbul with 5k–80k followers who post reels" into Zaver. Then check the audience city split in the insight report: a creator who lives in Istanbul but has an audience elsewhere is not local reach.
Go further
Influencer marketing for local businessesPlaybook: describe to findPlaybook: check the audienceAll cities