City · United States

Influencers in Boston

For local businesses, regional launches and anyone who needs an audience that can walk in.

Short answer

595 Instagram creators with 1,000+ followers name Boston on their profile, and 90% of them are nano or micro, the tiers local campaigns actually use. The biggest niche is music (29 creators), then food. Put the city in the brief and Zaver scores creators by location as well as niche; the insight report then shows whether the audience is local too.

Boston creators by size

Nano1K–10K8.6%51
Micro10K–100K81.3%484
Mid100K–500K8.1%48
Macro500K–1M1.0%6
Mega1M+1.0%6

Top niches in Boston

NicheCreators
Music29How to find · Rates
Food29How to find · Rates
Sports20How to find · Rates
Art19How to find · Rates
Education13How to find · Rates
Real-estate13How to find · Rates
Fashion13How to find · Rates
Haircare12How to find · Rates
Jewelry12How to find · Rates
Luxury-travel12How to find · Rates
Interior-design10How to find · Rates

Find them

In Zaver, or as one ask in ChatGPT or Claude with Zaver connected. The assistant calls discover_creators.

find 20 music creators in Boston with 5k–80k followers who post reels, check that their audience is mostly in Boston, and give me a fair price for one reel each

Questions

How many influencers are in Boston?

595 with 1,000 or more followers whose profile names Boston, as of October 2026. Many creators do not state a city, so the true number is higher.

What niches are Boston creators in?

Music (29), Food (29), Sports (20), Art (19), Education (13).

How do I find local influencers in Boston?

Type "music creators in Boston with 5k–80k followers who post reels" into Zaver. Then check the audience city split in the insight report: a creator who lives in Boston but has an audience elsewhere is not local reach.

Go further

Influencer marketing for local businessesPlaybook: describe to findPlaybook: check the audienceAll cities