Benchmark · live data
Mental-health influencer engagement rate benchmark (2026)
11,511creators
0.69%avg engagement
36Kmedian followers
Istanbul · Los Angeles · New Yorktop cities
What counts as good in Mental-health?
0.69%niche average
| Verdict | Engagement rate | Meaning |
|---|---|---|
| Excellent | above 1.04% | 1.5× the niche average or better |
| Good | 0.69% – 1.04% | at or above the niche average |
| Average | 0.35% – 0.69% | within half of the average |
| Low | below 0.35% | investigate authenticity and content fit |
Every Mental-health creator profile on Zaver shows this verdict automatically — browse 11,511 vetted Mental-health creators →
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Frequently asked questions
What is a good engagement rate for Mental-health influencers?
The average across 11,511 vetted Mental-health creators is 0.69%. At or above that is good; 1.04%+ is excellent; below 0.35% is weak for the niche.
How is this benchmark calculated?
Live from 11,511 Mental-health creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.
Why do engagement rates differ by niche?
Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.