Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 251 |  Aslı Gül Kutlu✓@asligul.kutlu | 469K | — | baking | premium | View profile → |
| 252 |  Ekaterina✓@ekats | 469K | — | baking | premium | View profile → |
| 253 |  Bárbara Melendez • Confeitaria • Chef de Criação✓@ba.melendez | 469K | — | baking | premium | View profile → |
| 254 | 469K | — | baking | standard | View profile → | |
| 255 | 462K | — | baking | standard | View profile → | |
| 256 | 461K | — | baking | premium | View profile → | |
| 257 |  Matty✓@mattyedgell | 459K | — | baking | premium | View profile → |
| 258 |  Citra Anidya✓@ncit90 | 458K | — | baking | premium | View profile → |
| 259 |  Marcela Soares✓@marcelasoaresdoces | 457K | — | baking | premium | View profile → |
| 260 | 456K | — | baking | standard | View profile → | |
| 261 |  Or Shpitz אור שפיץ✓@or_shpitz | 456K | — | baking | standard | View profile → |
| 262 |  Katherine Sabbath✓@katherine_sabbath | 454K | — | baking | premium | View profile → |
| 263 |  𝐉𝐞𝐟𝐟𝐫𝐞𝐲 𝐂𝐚𝐠𝐧𝐞𝐬✓@jeffreycagnes | 452K | — | baking | premium | View profile → |
| 264 |  Oldman Teh✓@oldmanteh99 | 449K | — | baking | premium | View profile → |
| 265 | 447K | — | baking | standard | View profile → | |
| 266 |  Angel Cakes® - Angélica Fim✓@angelcakesgourmet | 446K | — | baking | standard | View profile → |
| 267 |  Gregory Doyen | Pastry Chef@gregorydoyen | 445K | — | baking | premium | View profile → |
| 268 |  Amanda Rettke | iambaker.net✓@iambaker | 442K | — | baking | standard | View profile → |
| 269 | 442K | — | baking | premium | View profile → | |
| 270 |  Renato Ardovino✓@le_torte_di_renato | 439K | — | baking | premium | View profile → |
| 271 |  أسرار عارف | Asrar Aref✓@asrararef | 436K | — | baking | standard | View profile → |
| 272 | 436K | — | baking | standard | View profile → | |
| 273 |  Zoë François | Pastry Chef✓@zoebakes | 434K | — | baking | premium | View profile → |
| 274 | 432K | — | baking | standard | View profile → | |
| 275 |  The White Flower Cake Shoppe@whiteflowercakeshoppe | 432K | — | baking | premium | View profile → |
| 276 | 430K | — | baking | premium | View profile → | |
| 277 |  古娃娃✓@wawawaku | 430K | — | baking | standard | View profile → |
| 278 | 430K | — | baking | budget | View profile → | |
| 279 |  Frida Skattberg✓@bakamedfrida | 430K | — | baking | standard | View profile → |
| 280 |  Whitney Berge✓@theblondewhobakes | 427K | — | baking | premium | View profile → |
| 281 |  Adriana Ribeiro✓@adrianaribeirobolos | 427K | — | baking | premium | View profile → |
| 282 |  BREADAHEAD✓@breadaheadbakery | 426K | — | baking | premium | View profile → |
| 283 |  Christelle Gomez✓@iletaitunefoislapatisserie | 425K | — | baking | premium | View profile → |
| 284 |  Ashwini Jain | Pastry Chef✓@boldbakingnation | 424K | — | baking | premium | View profile → |
| 285 |  Eat Cake Be Merry - Liz Shim✓@eatcakebemerry | 422K | — | baking | premium | View profile → |
| 286 |  Lily Vanilli Bakery, London✓@lily_vanilli_cake | 422K | — | baking | premium | View profile → |
| 287 |  Ally Duncan✓@sugarpusher | 421K | — | baking | premium | View profile → |
| 288 |  Porto's Bakery & Café✓@portosbakery | 419K | — | baking | premium | View profile → |
| 289 |  Juanma Herrera✓@juanmanuelherrera1 | 418K | — | baking | standard | View profile → |
| 290 | 415K | — | baking | premium | View profile → | |
| 291 |  Beth Baumgartner✓@beth_thefirstyear | 415K | — | baking | standard | View profile → |
| 292 |  Guillaume Mabilleau✓@guillaumemabilleau | 413K | — | baking | premium | View profile → |
| 293 | 413K | — | baking | elite | View profile → | |
| 294 | 413K | — | baking | premium | View profile → | |
| 295 | 412K | — | baking | standard | View profile → | |
| 296 |  Med Irjdalen Krawch✓@chef_krawch | 411K | — | baking | premium | View profile → |
| 297 |  Cassie@chef.garycat | 411K | — | baking | premium | View profile → |
| 298 |  Alma Obregón✓@alma_cupcakes | 409K | — | baking | premium | View profile → |
| 299 |  Olga Noskova✓@olganoskovaa | 409K | — | baking | premium | View profile → |
| 300 | 407K | — | baking | standard | View profile → |