Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 2051 | 61K | — | baking | standard | View profile → | |
| 2052 |  Ashley Bush@mrslovettsbakehouse | 61K | — | baking | standard | View profile → |
| 2053 |  黃偈River✓@_huang__jie | 61K | — | baking | standard | View profile → |
| 2054 |  Eliya david - אליה דוד✓@eliya_david | 61K | — | baking | standard | View profile → |
| 2055 |  Mahwish Aziz✓@sugariesbymahwish | 61K | — | baking | standard | View profile → |
| 2056 | 61K | — | baking | standard | View profile → | |
| 2057 |  יהודית מורחיים | קסם של עוגה✓@judithmorhaim | 61K | — | baking | standard | View profile → |
| 2058 | 61K | — | baking | standard | View profile → | |
| 2059 |  Sweet & Bites • CAKE ART •✓@sweetnbites | 61K | — | baking | standard | View profile → |
| 2060 |  Lauren Jacobs/Decorated Sugar Cookie Classes/ Versailles,Ky✓@thecheerfulbaker | 61K | — | baking | standard | View profile → |
| 2061 | 61K | — | baking | standard | View profile → | |
| 2062 | 61K | — | baking | standard | View profile → | |
| 2063 |  Vivienne Del Gatto✓@travelinglens | 61K | — | baking | standard | View profile → |
| 2064 | 61K | — | baking | standard | View profile → | |
| 2065 |  Otto’s Naturals@ottosnaturals | 61K | — | baking | standard | View profile → |
| 2066 |  Vera Diniz Confeitaria✓@veradinizconfeitaria | 61K | — | baking | standard | View profile → |
| 2067 |  Cupkate Pastry✓@cupkate.pastry | 61K | — | baking | standard | View profile → |
| 2068 | 60K | — | baking | budget | View profile → | |
| 2069 |  Eleen Arisha 🤍✓@eleenarisha | 60K | — | baking | standard | View profile → |
| 2070 | 60K | — | baking | budget | View profile → | |
| 2071 |  Sophia Agnella Anita Stolz✓@stolzes | 60K | — | baking | standard | View profile → |
| 2072 |  Kandy Red Bread@kandy_red_bread | 60K | — | baking | standard | View profile → |
| 2073 |  Base Culture - Breads@baseculture | 60K | — | baking | standard | View profile → |
| 2074 |  Fernanda de Pauli® | Doceria & Gelato Londrina✓@ferpauli | 60K | — | baking | standard | View profile → |
| 2075 | 60K | — | baking | premium | View profile → | |
| 2076 |  Habeebah cakes✓@habeebahcakes | 60K | — | baking | standard | View profile → |
| 2077 |  Joanna Banad - cukiernica✓@posypane | 60K | — | baking | standard | View profile → |
| 2078 |  Rushion McDonald✓@rushionmcdonald | 60K | — | baking | premium | View profile → |
| 2079 |  Custom Cakes That WOW | Art You Can Eat@sugardesignshop | 60K | — | baking | standard | View profile → |
| 2080 |  Romain Dufour@romaindufour | 60K | — | baking | standard | View profile → |
| 2081 | 60K | — | baking | standard | View profile → | |
| 2082 | 60K | — | baking | standard | View profile → | |
| 2083 | 60K | — | baking | standard | View profile → | |
| 2084 |  Frenehard Louise | Formation Business Pâtisserie✓@lespapillesdelouise | 60K | — | baking | standard | View profile → |
| 2085 |  OLEH-OLEH KOTA MEULABOH | ACEH✓@misseggtart | 60K | — | baking | standard | View profile → |
| 2086 |  A Cake Life@acakelife | 60K | — | baking | premium | View profile → |
| 2087 |  Tasha Boone • Charlotte, NC Cake Artist • Business Educator✓@sweetandelegantdelights | 60K | — | baking | premium | View profile → |
| 2088 |  Pelayo Ruiz✓@pelayo_bakeoff13 | 60K | — | baking | standard | View profile → |
| 2089 |  Pasteles/ Panaderia / Postres@lililubakeshop | 59K | — | baking | standard | View profile → |
| 2090 |  racheycakes@racheycakes | 59K | — | baking | standard | View profile → |
| 2091 | 59K | — | baking | premium | View profile → | |
| 2092 | 59K | — | baking | standard | View profile → | |
| 2093 | Sinful Decadence and Cutters®️@sinfulcutters | 59K | — | baking | standard | View profile → |
| 2094 | 59K | — | baking | standard | View profile → | |
| 2095 | 59K | — | baking | premium | View profile → | |
| 2096 | 59K | — | baking | standard | View profile → | |
| 2097 | Blaire Emily@blaireemmy | 59K | — | baking | standard | View profile → |
| 2098 |  Mary Allyson Martin✓@mary_allyson | 59K | — | baking | standard | View profile → |
| 2099 | 59K | — | baking | standard | View profile → | |
| 2100 |  Helene Sprogøe✓@helene.sprogoee.dk | 59K | — | baking | standard | View profile → |