Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 2051 | 61K | - | baking | standard | Open profile ↗ | |
| 2052 |  Ashley Bush@mrslovettsbakehouse | 61K | - | baking | standard | Open profile ↗ |
| 2053 |  黃偈River✓@_huang__jie | 61K | - | baking | standard | Open profile ↗ |
| 2054 |  Eliya david - אליה דוד✓@eliya_david | 61K | - | baking | standard | Open profile ↗ |
| 2055 |  Mahwish Aziz✓@sugariesbymahwish | 61K | - | baking | standard | Open profile ↗ |
| 2056 | 61K | - | baking | standard | Open profile ↗ | |
| 2057 |  יהודית מורחיים | קסם של עוגה✓@judithmorhaim | 61K | - | baking | standard | Open profile ↗ |
| 2058 | 61K | - | baking | standard | Open profile ↗ | |
| 2059 |  Sweet & Bites • CAKE ART •✓@sweetnbites | 61K | - | baking | standard | Open profile ↗ |
| 2060 |  Lauren Jacobs/Decorated Sugar Cookie Classes/ Versailles,Ky✓@thecheerfulbaker | 61K | - | baking | standard | Open profile ↗ |
| 2061 | 61K | - | baking | standard | Open profile ↗ | |
| 2062 | 61K | - | baking | standard | Open profile ↗ | |
| 2063 |  Vivienne Del Gatto✓@travelinglens | 61K | - | baking | standard | Open profile ↗ |
| 2064 | 61K | - | baking | standard | Open profile ↗ | |
| 2065 |  Otto’s Naturals@ottosnaturals | 61K | - | baking | standard | Open profile ↗ |
| 2066 |  Vera Diniz Confeitaria✓@veradinizconfeitaria | 61K | - | baking | standard | Open profile ↗ |
| 2067 |  Cupkate Pastry✓@cupkate.pastry | 61K | - | baking | standard | Open profile ↗ |
| 2068 | 60K | - | baking | budget | Open profile ↗ | |
| 2069 |  Eleen Arisha 🤍✓@eleenarisha | 60K | - | baking | standard | Open profile ↗ |
| 2070 | 60K | - | baking | budget | Open profile ↗ | |
| 2071 |  Sophia Agnella Anita Stolz✓@stolzes | 60K | - | baking | standard | Open profile ↗ |
| 2072 |  Kandy Red Bread@kandy_red_bread | 60K | - | baking | standard | Open profile ↗ |
| 2073 |  Base Culture - Breads@baseculture | 60K | - | baking | standard | Open profile ↗ |
| 2074 |  Fernanda de Pauli® | Doceria & Gelato Londrina✓@ferpauli | 60K | - | baking | standard | Open profile ↗ |
| 2075 | 60K | - | baking | premium | Open profile ↗ | |
| 2076 |  Habeebah cakes✓@habeebahcakes | 60K | - | baking | standard | Open profile ↗ |
| 2077 |  Joanna Banad - cukiernica✓@posypane | 60K | - | baking | standard | Open profile ↗ |
| 2078 |  Rushion McDonald✓@rushionmcdonald | 60K | - | baking | premium | Open profile ↗ |
| 2079 |  Custom Cakes That WOW | Art You Can Eat@sugardesignshop | 60K | - | baking | standard | Open profile ↗ |
| 2080 |  Romain Dufour@romaindufour | 60K | - | baking | standard | Open profile ↗ |
| 2081 | 60K | - | baking | standard | Open profile ↗ | |
| 2082 | 60K | - | baking | standard | Open profile ↗ | |
| 2083 | 60K | - | baking | standard | Open profile ↗ | |
| 2084 |  Frenehard Louise | Formation Business Pâtisserie✓@lespapillesdelouise | 60K | - | baking | standard | Open profile ↗ |
| 2085 |  OLEH-OLEH KOTA MEULABOH | ACEH✓@misseggtart | 60K | - | baking | standard | Open profile ↗ |
| 2086 |  A Cake Life@acakelife | 60K | - | baking | premium | Open profile ↗ |
| 2087 |  Tasha Boone • Charlotte, NC Cake Artist • Business Educator✓@sweetandelegantdelights | 60K | - | baking | premium | Open profile ↗ |
| 2088 |  Pelayo Ruiz✓@pelayo_bakeoff13 | 60K | - | baking | standard | Open profile ↗ |
| 2089 |  Pasteles/ Panaderia / Postres@lililubakeshop | 59K | - | baking | standard | Open profile ↗ |
| 2090 |  racheycakes@racheycakes | 59K | - | baking | standard | Open profile ↗ |
| 2091 | 59K | - | baking | premium | Open profile ↗ | |
| 2092 | 59K | - | baking | standard | Open profile ↗ | |
| 2093 | Sinful Decadence and Cutters®️@sinfulcutters | 59K | - | baking | standard | Open profile ↗ |
| 2094 | 59K | - | baking | standard | Open profile ↗ | |
| 2095 | 59K | - | baking | premium | Open profile ↗ | |
| 2096 | 59K | - | baking | standard | Open profile ↗ | |
| 2097 | Blaire Emily@blaireemmy | 59K | - | baking | standard | Open profile ↗ |
| 2098 |  Mary Allyson Martin✓@mary_allyson | 59K | - | baking | standard | Open profile ↗ |
| 2099 | 59K | - | baking | standard | Open profile ↗ | |
| 2100 |  Helene Sprogøe✓@helene.sprogoee.dk | 59K | - | baking | standard | Open profile ↗ |