Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 2001 |  Alessandro Petito✓@alessandro_petito_91 | 64K | - | baking | premium | Open profile ↗ |
| 2002 |  Marcos Pickina✓@padeiroikigai | 64K | - | baking | standard | Open profile ↗ |
| 2003 |  Meire Cristina Confeitaria®✓@meirecristinaconfeitaria | 64K | - | baking | standard | Open profile ↗ |
| 2004 | 64K | - | baking | standard | Open profile ↗ | |
| 2005 |  Jhoanes Bakery & Coffee✓@jhoanes_bakery | 64K | - | baking | standard | Open profile ↗ |
| 2006 | 64K | - | baking | standard | Open profile ↗ | |
| 2007 | 64K | - | baking | standard | Open profile ↗ | |
| 2008 | 64K | - | baking | standard | Open profile ↗ | |
| 2009 |  My Love At First Bite Bakery✓@myloveatfirstbite | 64K | - | baking | standard | Open profile ↗ |
| 2010 |  Mel Brandolt✓@melbrandolt | 64K | - | baking | standard | Open profile ↗ |
| 2011 |  Sumaiya patel✓@kaketemptations | 64K | - | baking | standard | Open profile ↗ |
| 2012 |  RICARDO ARRIEL✓@ricardoarriel | 64K | - | baking | standard | Open profile ↗ |
| 2013 |  McLain's Bakery@mclainsbakerykc | 64K | - | baking | standard | Open profile ↗ |
| 2014 | 64K | - | baking | standard | Open profile ↗ | |
| 2015 | 64K | - | baking | standard | Open profile ↗ | |
| 2016 |  Michelle Evans-Fecci✓@bakesbymichelle | 63K | - | baking | standard | Open profile ↗ |
| 2017 | 63K | - | baking | standard | Open profile ↗ | |
| 2018 |  Elizabeth Mayhew@elizabethmayhew | 63K | - | baking | standard | Open profile ↗ |
| 2019 |  Michelle Cardoso | Mentor en Cake Design✓@michellecardoso.atelier | 63K | - | baking | standard | Open profile ↗ |
| 2020 |  Baking 🍰@baking | 63K | - | baking | standard | Open profile ↗ |
| 2021 |  Sweet Tooth Fairy@sweettoothfairy | 63K | - | baking | standard | Open profile ↗ |
| 2022 | 63K | - | baking | premium | Open profile ↗ | |
| 2023 |  Catalina Castravet | SweetAndSavoryMeals.com✓@sweetnsavorymeals | 63K | - | baking | standard | Open profile ↗ |
| 2024 | 63K | - | baking | standard | Open profile ↗ | |
| 2025 |  Soul Sweet / Confeitaria✓@soulsweetsp | 63K | - | baking | standard | Open profile ↗ |
| 2026 |  Alice Bennett✓@misstrixiedrinkstea | 63K | - | baking | standard | Open profile ↗ |
| 2027 |  Pasticceria Cova✓@pasticceriacova | 63K | - | baking | premium | Open profile ↗ |
| 2028 |  Катя Добрякова✓@k_dobryakova | 63K | - | baking | standard | Open profile ↗ |
| 2029 |  Customised Cakes & Desserts Singapore✓@crememaisonbakery | 63K | - | baking | standard | Open profile ↗ |
| 2030 |  Аллажарқызы Айдана | Кондитер | Алматы✓@allazharkyzy.aidana | 63K | - | baking | standard | Open profile ↗ |
| 2031 | 63K | - | baking | standard | Open profile ↗ | |
| 2032 |  Tina’s Original Cakes@tinasoriginalcakes | 63K | - | baking | standard | Open profile ↗ |
| 2033 | 63K | - | baking | standard | Open profile ↗ | |
| 2034 |  Jonas Dahl Grue✓@yornas | 63K | - | baking | standard | Open profile ↗ |
| 2035 |  Eddie Tan Yi Ming✓@eddie_yiming | 63K | - | baking | standard | Open profile ↗ |
| 2036 |  Juliana Soelver Pâtisserie | Doces finos & bolos exclusivos✓@julianasoelver_patisserie | 62K | - | baking | premium | Open profile ↗ |
| 2037 |  Putri Miranti✓@putrimirantiindra | 62K | - | baking | standard | Open profile ↗ |
| 2038 |  Gitika Abbott✓@cake.me.over | 62K | - | baking | standard | Open profile ↗ |
| 2039 | 62K | - | baking | premium | Open profile ↗ | |
| 2040 |  Carisa Brisk✓@carisascakecompany | 62K | - | baking | standard | Open profile ↗ |
| 2041 |  𝐒𝐮𝐠𝐚𝐫 𝐁𝐫𝐨𝐭𝐡𝐞𝐫𝐬香港必食造型拿破崙小店since 2018| 少甜甜品 | 散水餅 | 結婚蛋糕✓@sugarbrothershk | 62K | - | baking | standard | Open profile ↗ |
| 2042 | 62K | - | baking | standard | Open profile ↗ | |
| 2043 | 62K | - | baking | standard | Open profile ↗ | |
| 2044 |  João Francisco Confeitaria✓@franciscobakeoff | 62K | - | baking | standard | Open profile ↗ |
| 2045 | 62K | - | baking | standard | Open profile ↗ | |
| 2046 |  aiden@aidenricklef | 62K | - | baking | standard | Open profile ↗ |
| 2047 |  Jimena Sabaris✓@jimesaba | 62K | - | baking | standard | Open profile ↗ |
| 2048 | 62K | - | baking | standard | Open profile ↗ | |
| 2049 | 61K | - | baking | standard | Open profile ↗ | |
| 2050 |  Mousseline - موسلين✓@mousseline.sa | 61K | - | baking | standard | Open profile ↗ |