Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 901 |  Angie ••✓@hellopippa | 158K | - | baking | standard | Open profile ↗ |
| 902 |  Mama Sofana's Buttercream Dreams✓@sofanasharper | 158K | - | baking | standard | Open profile ↗ |
| 903 |  Ginger Patisserie & Catering ®️✓@gingeristanbul | 158K | - | baking | standard | Open profile ↗ |
| 904 | 158K | - | baking | premium | Open profile ↗ | |
| 905 | 158K | - | baking | standard | Open profile ↗ | |
| 906 |  Lis Díaz✓@cheflisdiaz | 157K | - | baking | standard | Open profile ↗ |
| 907 |  The Cookie Countess@the_cookie_countess | 157K | - | baking | premium | Open profile ↗ |
| 908 |  ✨M E R I N G U E G I R L S✨✓@meringuegirls | 157K | - | baking | standard | Open profile ↗ |
| 909 |  Danish Khan✓@c.chefdanish | 157K | - | baking | premium | Open profile ↗ |
| 910 |  Huiwen✓@cocobellycakes | 157K | - | baking | standard | Open profile ↗ |
| 911 | 157K | - | baking | standard | Open profile ↗ | |
| 912 |  HONEYBEE SEOUL✓@honeybeeseoul | 157K | - | baking | premium | Open profile ↗ |
| 913 | Pain de Sucre Bakery@paindesucrerd | 156K | - | baking | standard | Open profile ↗ |
| 914 |  Eddy Wang✓@_eddy_wang_ | 156K | - | baking | standard | Open profile ↗ |
| 915 |  @drakeoncake✓@drakeoncake | 156K | - | baking | standard | Open profile ↗ |
| 916 | 156K | - | baking | standard | Open profile ↗ | |
| 917 |  Patrick Brown@perfectopat | 156K | - | baking | standard | Open profile ↗ |
| 918 | 155K | - | baking | standard | Open profile ↗ | |
| 919 |  Michaela Landová✓@misalandova | 154K | - | baking | premium | Open profile ↗ |
| 920 |  Jéssica Nascimento✓@jessicacnascimento | 154K | - | baking | standard | Open profile ↗ |
| 921 |  chef jonathan buitrago✓@chef_jonathan_buitrago | 154K | - | baking | premium | Open profile ↗ |
| 922 | 154K | - | baking | premium | Open profile ↗ | |
| 923 | 154K | - | baking | standard | Open profile ↗ | |
| 924 | 154K | - | baking | standard | Open profile ↗ | |
| 925 |  Klaudi Sirovcová 🍰✓@klaudi_rimka | 153K | - | baking | standard | Open profile ↗ |
| 926 |  Brownie do Luiz®✓@browniedoluiz | 153K | - | baking | standard | Open profile ↗ |
| 927 |  Cristina Carlon Soto✓@cc_cakes6820 | 153K | - | baking | standard | Open profile ↗ |
| 928 |  Laura Zurriaga Mitjans✓@croquetadexocolata | 153K | - | baking | standard | Open profile ↗ |
| 929 |  米粉マイスターのパン•お菓子レシピ【えこころの米粉日和】✓@funwari_1207 | 152K | - | baking | standard | Open profile ↗ |
| 930 |  Escola de Confeitaria Diego Lozano✓@escoladeconfeitaria | 152K | - | baking | premium | Open profile ↗ |
| 931 |  Confeiteiro Ricardo Daudt✓@ricardobakeoff4 | 152K | - | baking | premium | Open profile ↗ |
| 932 | 152K | - | baking | standard | Open profile ↗ | |
| 933 |  Tom Arden GBBO✓@tommllette | 152K | - | baking | standard | Open profile ↗ |
| 934 |  Roshanaie روشنک روشنایی✓@cake.roshanaie | 152K | - | baking | premium | Open profile ↗ |
| 935 | Amor em Pedaços | Bakery Orlando@amorempedacosbakery | 152K | - | baking | standard | Open profile ↗ |
| 936 |  Risa Andithia✓@risaandithia | 151K | - | baking | premium | Open profile ↗ |
| 937 | Satin Ice@satin.ice | 151K | - | baking | premium | Open profile ↗ |
| 938 | 151K | - | baking | standard | Open profile ↗ | |
| 939 |  The Hummingbird Bakery✓@hummingbbakery | 151K | - | baking | standard | Open profile ↗ |
| 940 |  Pois_official✓@pois_official | 150K | - | baking | standard | Open profile ↗ |
| 941 |  MiMi | Pastry Chef@_mimistreats | 150K | - | baking | premium | Open profile ↗ |
| 942 | 150K | - | baking | premium | Open profile ↗ | |
| 943 |  Flor Menescaldi ✨ Profesora de pastelería creativa 🎂✓@flor_menescaldi | 149K | - | baking | standard | Open profile ↗ |
| 944 |  Cinnaholic✓@cinnaholic | 149K | - | baking | standard | Open profile ↗ |
| 945 |  Broad Street Dough Co.✓@broadst_doughco | 149K | - | baking | standard | Open profile ↗ |
| 946 |  Pedro | Confeitaria✓@chefpedronery | 149K | - | baking | standard | Open profile ↗ |
| 947 |  Nagy-Pojdin Beáta✓@bebepiskota | 149K | - | baking | standard | Open profile ↗ |
| 948 | 149K | - | baking | standard | Open profile ↗ | |
| 949 |  Gesine Bullock-Prado✓@gesinebp | 149K | - | baking | standard | Open profile ↗ |
| 950 |  Les patisseries de Carine✓@carine_cakes | 148K | - | baking | standard | Open profile ↗ |