Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 551 | 244K | - | baking | standard | Open profile ↗ | |
| 552 |  Julio Ketteley✓@julioketteley | 244K | - | baking | standard | Open profile ↗ |
| 553 | 244K | - | baking | standard | Open profile ↗ | |
| 554 | 244K | - | baking | standard | Open profile ↗ | |
| 555 | 244K | - | baking | standard | Open profile ↗ | |
| 556 |  Grezzia Lopez✓@grezzialopez | 243K | - | baking | standard | Open profile ↗ |
| 557 |  Jessie | Baking Content Creator✓@jessie.bakes.cakes | 243K | - | baking | standard | Open profile ↗ |
| 558 | 243K | - | baking | premium | Open profile ↗ | |
| 559 | 243K | - | baking | standard | Open profile ↗ | |
| 560 | 243K | - | baking | standard | Open profile ↗ | |
| 561 | 242K | - | baking | standard | Open profile ↗ | |
| 562 | 242K | - | baking | standard | Open profile ↗ | |
| 563 | 241K | - | baking | premium | Open profile ↗ | |
| 564 | 241K | - | baking | premium | Open profile ↗ | |
| 565 |  Flavio Duarte✓@chefflavioduarte | 240K | - | baking | standard | Open profile ↗ |
| 566 |  Benjamina✓@bakedbybenji | 240K | - | baking | premium | Open profile ↗ |
| 567 | 240K | - | baking | standard | Open profile ↗ | |
| 568 |  Jordi Morera✓@j_morera | 239K | - | baking | standard | Open profile ↗ |
| 569 | 239K | - | baking | standard | Open profile ↗ | |
| 570 | 238K | - | baking | premium | Open profile ↗ | |
| 571 |  Melissa Fallon, Design Eat Repeat™✓@designeatrepeat | 238K | - | baking | standard | Open profile ↗ |
| 572 |  Joanna Małagowska✓@poprostupycha | 238K | - | baking | standard | Open profile ↗ |
| 573 |  Dona do Doce | Bolacharia Gourmet✓@donadodoce | 238K | - | baking | standard | Open profile ↗ |
| 574 |  Emma Fontanella✓@emmafontanella | 238K | - | baking | premium | Open profile ↗ |
| 575 | 237K | - | baking | premium | Open profile ↗ | |
| 576 |  elvira | artisan homebaker✓@elleciously | 235K | - | baking | standard | Open profile ↗ |
| 577 |  @poshpopbakeshop✓@poshpopbakeshop | 235K | - | baking | standard | Open profile ↗ |
| 578 |  Mirian Espindola✓@mirianespindola | 234K | - | baking | standard | Open profile ↗ |
| 579 |  Roy Shvartzapel@thisisfromroy | 234K | - | baking | premium | Open profile ↗ |
| 580 |  Ольга Вашурина✓@vashourina | 234K | - | baking | standard | Open profile ↗ |
| 581 |  Cakes By Marian✓@cakesbymarian_ | 233K | - | baking | premium | Open profile ↗ |
| 582 |  Nancy Fuller✓@fullerfarmer | 232K | - | baking | premium | Open profile ↗ |
| 583 |  Chef Pri Lorente✓@prilorente | 232K | - | baking | premium | Open profile ↗ |
| 584 | 231K | - | baking | standard | Open profile ↗ | |
| 585 | 231K | - | baking | standard | Open profile ↗ | |
| 586 |  Biscuiteers✓@biscuiteersltd | 231K | - | baking | standard | Open profile ↗ |
| 587 | 231K | - | baking | standard | Open profile ↗ | |
| 588 |  Cupcake Kitchen Houston@cupcakekitchenhouston | 231K | - | baking | standard | Open profile ↗ |
| 589 |  Karolícias - Doces e Salgados✓@karolicias | 230K | - | baking | standard | Open profile ↗ |
| 590 |  Danielle Rye✓@livewellbakeoften | 229K | - | baking | standard | Open profile ↗ |
| 591 |  Anna Polyviou✓@annapolyviou | 229K | - | baking | premium | Open profile ↗ |
| 592 |  Matteo Stucchi✓@idolcidigulliver | 229K | - | baking | standard | Open profile ↗ |
| 593 |  BARANSEL DUMAN✓@chefbaran | 229K | - | baking | premium | Open profile ↗ |
| 594 |  Busy Baking@busybaking12 | 228K | - | baking | premium | Open profile ↗ |
| 595 |  Richard Bertinet✓@richardbertinet | 228K | - | baking | premium | Open profile ↗ |
| 596 |  H A K I M S' P A S T R Y®️✓@hakimspastry | 228K | - | baking | standard | Open profile ↗ |
| 597 |  Nisrine Zermani✓@nisrine_zermani | 227K | - | baking | premium | Open profile ↗ |
| 598 |  𝑮𝒂𝒓𝒅𝒆𝒏 𝑺𝒖𝒈𝒂𝒓 𝑭𝒍𝒐𝒘𝒆𝒓𝒔✓@gardensugarflowers | 227K | - | baking | standard | Open profile ↗ |
| 599 |  Mari Molina | Prof Sequilheira & Criadora dos Crocantinis✓@marimolinacozinha | 227K | - | baking | standard | Open profile ↗ |
| 600 | 227K | - | baking | standard | Open profile ↗ |