Benchmark · live data
Vegan influencer engagement rate benchmark (2026)
1,222creators
23.37%avg engagement
38Kmedian followers
New York · Los Angeles · Portlandtop cities
What counts as good in Vegan?
23.37%niche average
| Verdict | Engagement rate | Meaning |
|---|---|---|
| Excellent | above 35.06% | 1.5× the niche average or better |
| Good | 23.37% – 35.06% | at or above the niche average |
| Average | 11.69% – 23.37% | within half of the average |
| Low | below 11.69% | investigate authenticity and content fit |
Every Vegan creator profile on Zaver shows this verdict automatically — browse 1,222 vetted Vegan creators →
Related
Frequently asked questions
What is a good engagement rate for Vegan influencers?
The average across 1,222 vetted Vegan creators is 23.37%. At or above that is good; 35.06%+ is excellent; below 11.69% is weak for the niche.
How is this benchmark calculated?
Live from 1,222 Vegan creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.
Why do engagement rates differ by niche?
Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.