Benchmark · live data

Technology influencer engagement rate benchmark (2026)

5,163creators
2.14%avg engagement
53Kmedian followers
São Paulo · Los Angeles · New Yorktop cities

What counts as good in Technology?

2.14%niche average
VerdictEngagement rateMeaning
Excellentabove 3.20%1.5× the niche average or better
Good2.14% – 3.20%at or above the niche average
Average1.07% – 2.14%within half of the average
Lowbelow 1.07%investigate authenticity and content fit

Every Technology creator profile on Zaver shows this verdict automatically — browse 5,163 vetted Technology creators →

Related

Frequently asked questions

What is a good engagement rate for Technology influencers?

The average across 5,163 vetted Technology creators is 2.14%. At or above that is good; 3.20%+ is excellent; below 1.07% is weak for the niche.

How is this benchmark calculated?

Live from 5,163 Technology creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.

Why do engagement rates differ by niche?

Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.