Benchmark · live data
Real-estate influencer engagement rate benchmark (2026)
15,827creators
1.22%avg engagement
20Kmedian followers
Dubai · New York · Miamitop cities
What counts as good in Real-estate?
1.22%niche average
| Verdict | Engagement rate | Meaning |
|---|---|---|
| Excellent | above 1.82% | 1.5× the niche average or better |
| Good | 1.22% – 1.82% | at or above the niche average |
| Average | 0.61% – 1.22% | within half of the average |
| Low | below 0.61% | investigate authenticity and content fit |
Every Real-estate creator profile on Zaver shows this verdict automatically — browse 15,827 vetted Real-estate creators →
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Frequently asked questions
What is a good engagement rate for Real-estate influencers?
The average across 15,827 vetted Real-estate creators is 1.22%. At or above that is good; 1.82%+ is excellent; below 0.61% is weak for the niche.
How is this benchmark calculated?
Live from 15,827 Real-estate creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.
Why do engagement rates differ by niche?
Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.