Benchmark · live data
National-events influencer engagement rate benchmark (2026)
447creators
93Kmedian followers
Washington D.C. · Brasília · New Yorktop cities
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Frequently asked questions
What is a good engagement rate for National-events influencers?
Zaver benchmarks National-events creators against the live niche average computed from vetted profiles.
How is this benchmark calculated?
Live from 447 National-events creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.
Why do engagement rates differ by niche?
Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.