Benchmark · live data
Movies influencer engagement rate benchmark (2026)
6,463creators
3.81%avg engagement
84Kmedian followers
Los Angeles · New York · Londontop cities
What counts as good in Movies?
3.81%niche average
| Verdict | Engagement rate | Meaning |
|---|---|---|
| Excellent | above 5.71% | 1.5× the niche average or better |
| Good | 3.81% – 5.71% | at or above the niche average |
| Average | 1.90% – 3.81% | within half of the average |
| Low | below 1.90% | investigate authenticity and content fit |
Every Movies creator profile on Zaver shows this verdict automatically — browse 6,463 vetted Movies creators →
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Frequently asked questions
What is a good engagement rate for Movies influencers?
The average across 6,463 vetted Movies creators is 3.81%. At or above that is good; 5.71%+ is excellent; below 1.90% is weak for the niche.
How is this benchmark calculated?
Live from 6,463 Movies creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.
Why do engagement rates differ by niche?
Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.