Benchmark · live data
Health-insurance influencer engagement rate benchmark (2026)
398creators
102Kmedian followers
Jakarta · São Paulo · Miamitop cities
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Frequently asked questions
What is a good engagement rate for Health-insurance influencers?
Zaver benchmarks Health-insurance creators against the live niche average computed from vetted profiles.
How is this benchmark calculated?
Live from 398 Health-insurance creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.
Why do engagement rates differ by niche?
Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.