Benchmark · live data
Fitness influencer engagement rate benchmark (2026)
39,215creators
0.90%avg engagement
34Kmedian followers
Los Angeles · New York · Miamitop cities
What counts as good in Fitness?
0.90%niche average
| Verdict | Engagement rate | Meaning |
|---|---|---|
| Excellent | above 1.35% | 1.5× the niche average or better |
| Good | 0.90% – 1.35% | at or above the niche average |
| Average | 0.45% – 0.90% | within half of the average |
| Low | below 0.45% | investigate authenticity and content fit |
Every Fitness creator profile on Zaver shows this verdict automatically — browse 39,215 vetted Fitness creators →
Related
Frequently asked questions
What is a good engagement rate for Fitness influencers?
The average across 39,215 vetted Fitness creators is 0.90%. At or above that is good; 1.35%+ is excellent; below 0.45% is weak for the niche.
How is this benchmark calculated?
Live from 39,215 Fitness creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.
Why do engagement rates differ by niche?
Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.