Benchmark · live data
Entertainment influencer engagement rate benchmark (2026)
61,892creators
2.64%avg engagement
90Kmedian followers
Los Angeles · New York · Londontop cities
What counts as good in Entertainment?
2.64%niche average
| Verdict | Engagement rate | Meaning |
|---|---|---|
| Excellent | above 3.95% | 1.5× the niche average or better |
| Good | 2.64% – 3.95% | at or above the niche average |
| Average | 1.32% – 2.64% | within half of the average |
| Low | below 1.32% | investigate authenticity and content fit |
Every Entertainment creator profile on Zaver shows this verdict automatically — browse 61,892 vetted Entertainment creators →
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Frequently asked questions
What is a good engagement rate for Entertainment influencers?
The average across 61,892 vetted Entertainment creators is 2.64%. At or above that is good; 3.95%+ is excellent; below 1.32% is weak for the niche.
How is this benchmark calculated?
Live from 61,892 Entertainment creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.
Why do engagement rates differ by niche?
Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.