Benchmark · live data

Adventure-travel influencer engagement rate benchmark (2026)

7,514creators
1.35%avg engagement
36Kmedian followers
Bozeman · Portland · San Diegotop cities

What counts as good in Adventure-travel?

1.35%niche average
VerdictEngagement rateMeaning
Excellentabove 2.03%1.5× the niche average or better
Good1.35% – 2.03%at or above the niche average
Average0.68% – 1.35%within half of the average
Lowbelow 0.68%investigate authenticity and content fit

Every Adventure-travel creator profile on Zaver shows this verdict automatically — browse 7,514 vetted Adventure-travel creators →

Related

Frequently asked questions

What is a good engagement rate for Adventure-travel influencers?

The average across 7,514 vetted Adventure-travel creators is 1.35%. At or above that is good; 2.03%+ is excellent; below 0.68% is weak for the niche.

How is this benchmark calculated?

Live from 7,514 Adventure-travel creators that passed Zaver's indexing quality bar — labeled, categorized and above minimum audience thresholds. It refreshes as the index updates.

Why do engagement rates differ by niche?

Audience behavior differs by content type: comment-heavy communities engage more per follower than passive-consumption niches, and typical account sizes differ — larger accounts naturally run lower rates.