Top 50 United States Influencers
Ranked by follower count among 481,629 vetted United States creators on Zaver.
This ranking highlights the top Instagram creators in the United States, showcasing a total of 50 profiles that have surpassed Zaver's quality indexing bar. The top creator, 'instagram', boasts a follower count of 685,915,379, followed by 'selenagomez' with 405,418,562 followers. Other notable creators include 'kyliejenner', 'therock', and 'arianagrande', each with substantial followings that reflect their influence on the platform.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Instagramβ@instagram | 686M | β | technology | elite | View profile β |
| 2 |  Selena Gomezβ@selenagomez | 405M | β | music | elite | View profile β |
| 3 |  Kylieβ@kyliejenner | 382M | β | beauty-tips | elite | View profile β |
| 4 |  Dwayne Johnsonβ@therock | 382M | β | family | elite | View profile β |
| 5 |  Ariana Grandeβ@arianagrande | 363M | β | music | elite | View profile β |
| 6 |  Kim Kardashianβ@kimkardashian | 345M | β | fashion | elite | View profile β |
| 7 |  BeyonceΜβ@beyonce | 300M | β | music | elite | View profile β |
| 8 |  KhloeΜ Kardashianβ@khloekardashian | 293M | β | fashion | elite | View profile β |
| 9 |  Nikeβ@nike | 292M | β | sports | elite | View profile β |
| 10 |  Justin Bieberβ@lilbieber | 287M | β | music | elite | View profile β |
| 11 |  Kendallβ@kendalljenner | 279M | β | beverages | elite | View profile β |
| 12 |  Taylor Swiftβ@taylorswift | 274M | β | music | elite | View profile β |
| 13 |  National Geographicβ@natgeo | 269M | β | travel | premium | View profile β |
| 14 |  Jennifer Lopezβ@jlo | 241M | β | music | elite | View profile β |
| 15 |  Kourtney Kardashian Barkerβ@kourtneykardash | 210M | β | wellness | elite | View profile β |
| 16 |  Miley Cyrusβ@mileycyrus | 206M | β | music | elite | View profile β |
| 17 |  KATY PERRYβ@katyperry | 196M | β | music | elite | View profile β |
| 18 |  Zendayaβ@zendaya | 175M | β | movies | elite | View profile β |
| 19 |  Kevin Hartβ@kevinhart4real | 172M | β | comedy | elite | View profile β |
| 20 |  Cardi Bβ@iamcardib | 161M | β | music | elite | View profile β |
| 21 |  Demi Lovatoβ@ddlovato | 148M | β | music | elite | View profile β |
| 22 |  badgalririβ@badgalriri | 146M | β | music | elite | View profile β |
| 23 |  Ellen DeGeneresβ@ellendegeneres | 130M | β | entertainment | elite | View profile β |
| 24 |  BILLIE EILISHβ@billieeilish | 125M | β | music | elite | View profile β |
| 25 |  NASAβ@nasa | 104M | β | space | elite | View profile β |
| 26 |  Vin Dieselβ@vindiesel | 103M | β | movies | elite | View profile β |
| 27 |  NBAβ@nba | 88M | β | basketball | elite | View profile β |
| 28 |  MrBeastβ@mrbeast | 87M | β | entertainment | elite | View profile β |
| 29 |  snoopdoggβ@snoopdogg | 87M | β | music | elite | View profile β |
| 30 |  Khabane Lameβ@khaby00 | 78M | β | comedy | elite | View profile β |
| 31 |  Abelβ@theweeknd | 77M | β | music | elite | View profile β |
| 32 |  Victoria's Secretβ@victoriassecret | 77M | β | fashion | premium | View profile β |
| 33 |  Gigi Hadidβ@gigihadid | 74M | β | fashion | elite | View profile β |
| 34 |  Millie Bobby Brownβ@milliebobbybrown | 71M | β | skincare | elite | View profile β |
| 35 |  KAROL Gβ@karolg | 70M | β | music | elite | View profile β |
| 36 |  Justin Timberlakeβ@justintimberlake | 69M | β | music | elite | View profile β |
| 37 |  Shawn Mendesβ@shawnmendes | 68M | β | music | elite | View profile β |
| 38 |  Will Smithβ@willsmith | 68M | β | entertainment | elite | View profile β |
| 39 |  Marvel Entertainmentβ@marvel | 64M | β | entertainment | elite | View profile β |
| 40 |  βπβΛβΉβ‘ camilaβ@camila_cabello | 62M | β | music | elite | View profile β |
| 41 |  Lady Gagaβ@ladygaga | 61M | β | music | elite | View profile β |
| 42 |  Bella π¦β@bellahadid | 59M | β | fashion | elite | View profile β |
| 43 |  flameβ@travisscott | 59M | β | entertainment | elite | View profile β |
| 44 |  Leonardo DiCaprioβ@leonardodicaprio | 59M | β | entertainment | elite | View profile β |
| 45 |  Hailey Rhode Bieberβ@haileybieber | 58M | β | beauty-tips | elite | View profile β |
| 46 |  Zac Efronβ@zacefron | 58M | β | movies | elite | View profile β |
| 47 |  Robert Downey Jr.β@robertdowneyjr | 57M | β | movies | elite | View profile β |
| 48 |  Wardell Curryβ@stephencurry30 | 57M | β | basketball | elite | View profile β |
| 49 |  Michelle Obamaβ@michelleobama | 57M | β | social-cause | elite | View profile β |
| 50 |  jhopeβ@uarmyhope | 56M | β | entertainment | premium | View profile β |
Methodology
Creators are ranked by follower count among profiles that have passed Zaver's indexing quality bar, which includes being labeled, categorized, and having a minimum of 5k followers.
Frequently asked questions
What criteria were used to select the top creators?
The top creators were selected based on their follower count and compliance with Zaver's quality indexing standards.
How many creators are included in this ranking?
This ranking includes a total of 50 creators.
What is the significance of the follower count?
Follower count is a key indicator of a creator's reach and potential influence on the platform.
Do all creators in this ranking have engagement rate data?
No, engagement rate data is not provided for the creators in this ranking.