Cycling Influencer Marketing in 2026

The Cycling segment features a diverse group of 2,292 creators who engage with audiences passionate about cycling. With a median follower count of 33,330, these creators have established a solid presence in the cycling community. While average engagement rate data is not available, the influence of these creators can be inferred from their substantial follower base. The top cities where these creators are located include Portland, Los Angeles, and Denver, indicating a strong geographic concentration in areas known for cycling culture. Brands looking to connect with cycling enthusiasts may find valuable partnerships within this segment. Some content may require brand review.

Similar creators

Sarah Lezito✓10M followersRed Bull Bike✓5.3M followersTour de France™✓3.0M followersTadej Pogačar✓2.8M followersAmar Baharin✓2.8M followersRigoberto Urán✓2.6M followersFabio Wibmer✓2.6M followersMariana Pajon✓2.3M followers

Cycling influencers by country

Hiring cycling creators: what to look for

When hiring creators in the Cycling segment, brands should consider the creator's audience demographics and engagement patterns. It's essential to evaluate the alignment between the creator's content and the brand's values. Brands should also assess the creator's previous collaborations and their effectiveness in engaging the cycling community. Understanding the creator's geographic location can be beneficial, especially if targeting specific markets known for cycling. Additionally, brands should be aware of the potential need for brand reviews on certain content.

Frequently asked questions