Top Weight-loss Influencers in 2026
The weight-loss segment comprises 4,313 creators who focus on fitness, nutrition, and lifestyle changes aimed at weight management. This niche attracts a diverse audience, with a median follower count of 37,577, indicating a substantial reach for content related to weight loss. The top cities where these creators are most active include São Paulo, Houston, and Rio de Janeiro, highlighting a global interest in weight-loss content. Marketers looking to engage with this segment should consider the unique perspectives and experiences that these creators bring to their audience. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  MsJane✓@dinahjane | 7.0M | — | weight-loss | elite | View profile → |
| 2 | 6.3M | — | weight-loss | elite | View profile → | |
| 3 |  INGRID MACHER - Coach de Pérdida de Peso✓@adelgaza20 | 5.9M | — | weight-loss | elite | View profile → |
| 4 |  Alex Cifuentes / Coach Digestivo 🥝✓@alex_cifuentesfit | 5.5M | — | weight-loss | premium | View profile → |
| 5 |  Dj_kattybutterfly✓@dj_kattybutterfly36 | 5.4M | — | weight-loss | premium | View profile → |
| 6 |  Nutri João Muzzy✓@nutrijoaomuzzy | 4.7M | — | weight-loss | premium | View profile → |
| 7 |  Vanessa Baad✓@vanessabaadnutri | 4.4M | — | weight-loss | elite | View profile → |
| 8 |  Emmanuel Cestaro✓@nutricion.cestaro | 4.4M | — | weight-loss | premium | View profile → |
| 9 |  Bruno Monteze✓@dr.monteze | 4.3M | — | weight-loss | standard | View profile → |
| 10 |  Emin Babayev✓@chagaev4x20 | 4.3M | — | weight-loss | elite | View profile → |
| 11 |  Stevan Stabelin✓@drstevanstabelin | 4.2M | — | weight-loss | premium | View profile → |
| 12 |  KARINA PELOI CARVALHO✓@karinapeloi | 4.1M | — | weight-loss | premium | View profile → |
| 13 |  Holly Hagan-Blyth✓@hollyhaganblyth | 4.0M | — | weight-loss | elite | View profile → |
| 14 |  Dr. Barakat - CRM SP 68874✓@doutorbarakat | 3.9M | — | weight-loss | premium | View profile → |
| 15 |  Guto Galamba | Alta Performance✓@gutogalamba | 3.7M | — | weight-loss | premium | View profile → |
| 16 |  ALINE PAMPLONA✓@aline_pamplonaa | 3.6M | — | weight-loss | elite | View profile → |
| 17 |  Patricia Davidson | Emagrecimento Feminino✓@patriciadavidson.nutri | 3.5M | — | weight-loss | elite | View profile → |
| 18 |  Marianna Meinberg✓@mariannameinberg | 3.3M | — | weight-loss | premium | View profile → |
| 19 |  AUSSIE FITNESS 🇦🇺💪🏼 | Dez Cerimagic✓@_aussiefitness | 3.1M | — | weight-loss | premium | View profile → |
| 20 |  Zanon Macedo | Emagrecimento 40+✓@zanonmacedo | 3.1M | — | weight-loss | premium | View profile → |
| 21 |  Регина Доктор✓@regina_doctor | 3.1M | — | weight-loss | elite | View profile → |
| 22 |  Bruno Fanticelli✓@brunofantti | 2.9M | — | weight-loss | premium | View profile → |
| 23 | 2.8M | — | weight-loss | elite | View profile → | |
| 24 |  Isadora Nogueira✓@isadora.nogueira | 2.7M | — | weight-loss | premium | View profile → |
| 25 |  Magali Alvarenga - Nutricionista✓@nutri_maga | 2.7M | — | weight-loss | premium | View profile → |
| 26 |  Mauricio Gonzalez, MD.✓@dr.mauriciogonzalez | 2.5M | — | weight-loss | premium | View profile → |
| 27 |  Graeme Tomlinson✓@thefitnesschef_ | 2.4M | — | weight-loss | elite | View profile → |
| 28 |  Лилия Правда✓@lilya.pravda | 2.3M | — | weight-loss | standard | View profile → |
| 29 |  LÍBIA RESENDE | MÉTODO MCB✓@timelibia | 2.2M | — | weight-loss | premium | View profile → |
| 30 |  Cláudia Benevides | Nutróloga✓@draclaudiabenevides | 2.2M | — | weight-loss | elite | View profile → |
| 31 |  Carlos Klein✓@kleincarlos | 2.2M | — | weight-loss | standard | View profile → |
| 32 |  Ferdinand Ramos Laforteza✓@coach_flex | 2.1M | — | weight-loss | premium | View profile → |
| 33 |  Richa Gangani - Weightloss👉Thyroid👉PCOS Expert✓@dieticianricha2095 | 2.1M | — | weight-loss | premium | View profile → |
| 34 |  Ni do Badoque | Superação e Mudança✓@nidobadoque | 2.0M | — | weight-loss | premium | View profile → |
| 35 |  Alexia Tamira✓@alexiatamiraa | 1.9M | — | weight-loss | premium | View profile → |
| 36 |  David Melloul | Coach perte de poids✓@davfit_coach_sportif | 1.9M | — | weight-loss | elite | View profile → |
| 37 |  WORLD’S FIRST PUBLIC SUPERHERO✓@zack.chug | 1.9M | — | weight-loss | premium | View profile → |
| 38 |  Christian Wolf✓@christianwolf | 1.8M | — | weight-loss | premium | View profile → |
| 39 |  Weight Watchers✓@weightwatchers | 1.8M | — | weight-loss | premium | View profile → |
| 40 |  MyHealthBuddy✓@myhealthbuddy | 1.8M | — | weight-loss | elite | View profile → |
| 41 |  Ева Шишова✓@dietolog_prof | 1.8M | — | weight-loss | premium | View profile → |
| 42 |  Polly Takao✓@pollytakao | 1.7M | — | weight-loss | standard | View profile → |
| 43 |  Elena Karneeva✓@karneeva_elena | 1.7M | — | weight-loss | premium | View profile → |
| 44 |  Ana Menezes✓@anamenezesfit | 1.6M | — | weight-loss | elite | View profile → |
| 45 |  Erica Santos✓@ericasantosoficial | 1.6M | — | weight-loss | premium | View profile → |
| 46 |  Marcela Ávila✓@nutrimarcelaavila | 1.6M | — | weight-loss | premium | View profile → |
| 47 |  jhones carneiro médico✓@dr.jhonescarneiro | 1.5M | — | weight-loss | premium | View profile → |
| 48 |  Ana Alonso✓@ana.fitness.vsg | 1.5M | — | weight-loss | premium | View profile → |
| 49 |  Dr. Robert G DeBease, ND, DC✓@docrob.holistic | 1.5M | — | weight-loss | standard | View profile → |
| 50 |  Gabriela Milanez✓@gabimilaneznutri | 1.5M | — | weight-loss | standard | View profile → |
Hiring weight-loss creators: what to look for
When hiring creators in the weight-loss segment, brands should prioritize authenticity and relatability. It is essential to evaluate the creator's engagement with their audience, as this can significantly impact campaign effectiveness. Brands should also consider the creator's content style and messaging to ensure alignment with their own values and objectives. Additionally, understanding the demographic of the creator's followers can help brands tailor their approach and maximize reach.
Frequently asked questions
What is the average engagement rate for creators in the weight-loss segment?
The average engagement rate for this segment is not specified.
What should brands consider when hiring weight-loss creators?
Brands should look for authenticity, engagement levels, and alignment with their values.
What are the typical pricing tiers for creators in this segment?
Pricing tiers can vary widely based on follower count and engagement, but specifics are not provided.