Top News Influencers in 2026

The News segment features a diverse group of 7,849 creators who share insights and updates on current events. This segment has an average engagement rate of 0.79%, indicating a moderate level of interaction with audiences. The median follower count among these creators is 101,513, suggesting a significant reach within the community. Notably, the top cities where these creators are based include New York, Jakarta, and Los Angeles, reflecting a global interest in news content. Some content may require brand review.

Hiring news creators: what to look for

When hiring creators in the News segment, brands should consider the creator's credibility and expertise in delivering accurate information. It is essential to evaluate their engagement metrics, particularly the average engagement rate of 0.79%, to gauge audience interaction. Brands should also assess the creator's follower demographics and geographic location, with top cities being New York, Jakarta, and Los Angeles, to ensure alignment with target markets. Establishing clear communication regarding content expectations and brand values is crucial for successful collaborations.

Frequently asked questions