Top Food Influencers in 2026
The Food segment on Instagram features a diverse array of creators, with a total of 24,300 individuals actively sharing culinary content. This segment boasts an average engagement rate of 10.29%, indicating a strong connection between creators and their audiences. The median follower count among these creators is 35,489, reflecting a substantial reach for brands looking to engage with food enthusiasts. Notably, the top cities where these creators are based include New York, Los Angeles, and Chicago, which are key markets for food-related campaigns. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 | 50M | — | food | elite | View profile → | |
| 2 | 40M | — | food | elite | View profile → | |
| 3 | 19M | — | food | elite | View profile → | |
| 4 | 17M | — | food | standard | View profile → | |
| 5 | 16M | — | food | elite | View profile → | |
| 6 | 14M | — | food | premium | View profile → | |
| 7 | 13M | — | food | elite | View profile → | |
| 8 | 12M | — | food | premium | View profile → | |
| 9 | 11M | — | food | premium | View profile → | |
| 10 | 11M | — | food | elite | View profile → | |
| 11 | 9.4M | — | food | premium | View profile → | |
| 12 | 9.3M | — | food | elite | View profile → | |
| 13 | 9.2M | — | food | standard | View profile → | |
| 14 | 8.7M | — | food | premium | View profile → | |
| 15 | 7.6M | — | food | standard | View profile → | |
| 16 | 7.6M | — | food | premium | View profile → | |
| 17 | 7.0M | — | food | elite | View profile → | |
| 18 | 6.9M | — | food | elite | View profile → | |
| 19 | 6.6M | — | food | elite | View profile → | |
| 20 | 6.4M | — | food | standard | View profile → | |
| 21 | 6.4M | — | food | elite | View profile → | |
| 22 | 6.3M | — | food | premium | View profile → | |
| 23 | 5.8M | — | food | premium | View profile → | |
| 24 | 5.6M | — | food | standard | View profile → | |
| 25 | 5.5M | — | food | elite | View profile → | |
| 26 | 5.4M | — | food | premium | View profile → | |
| 27 | 5.4M | — | food | elite | View profile → | |
| 28 | 5.3M | — | food | elite | View profile → | |
| 29 | 5.3M | — | food | premium | View profile → | |
| 30 | 5.3M | — | food | elite | View profile → | |
| 31 | 5.1M | — | food | elite | View profile → | |
| 32 | 5.1M | — | food | premium | View profile → | |
| 33 | 5.0M | — | food | premium | View profile → | |
| 34 | 4.9M | — | food | elite | View profile → | |
| 35 | 4.9M | — | food | elite | View profile → | |
| 36 | 4.9M | — | food | premium | View profile → | |
| 37 | 4.7M | — | food | standard | View profile → | |
| 38 | 4.7M | — | food | elite | View profile → | |
| 39 | 4.6M | — | food | elite | View profile → | |
| 40 | 4.6M | — | food | standard | View profile → | |
| 41 | 4.6M | — | food | premium | View profile → | |
| 42 | 4.6M | — | food | elite | View profile → | |
| 43 | 4.5M | — | food | elite | View profile → | |
| 44 | 4.5M | — | food | elite | View profile → | |
| 45 | 4.5M | — | food | premium | View profile → | |
| 46 | 4.3M | — | food | elite | View profile → | |
| 47 | 4.3M | — | food | elite | View profile → | |
| 48 | 4.3M | — | food | premium | View profile → | |
| 49 | 4.3M | — | food | elite | View profile → | |
| 50 | 4.3M | — | food | elite | View profile → |
Hiring food creators: what to look for
When hiring creators in the Food segment, brands should prioritize engagement rates and audience demographics to ensure alignment with their target market. It is essential to evaluate the creator's content style and authenticity, as these factors significantly influence consumer trust and purchasing decisions. Brands should also consider the geographical reach of creators, especially in major cities like New York, Los Angeles, and Chicago, to maximize campaign effectiveness.
Frequently asked questions
What is the average engagement rate in the Food segment?
The average engagement rate in the Food segment is 10.29%.
What are typical pricing tiers for creators in this segment?
Pricing for creators in the Food segment can vary widely based on follower count and engagement, typically falling into several tiers.
How many creators are in the Food segment?
There are 24,300 creators in the Food segment.