Top Diy Influencers in 2026
The DIY segment features a total of 3,499 creators, showcasing a diverse range of skills and projects. With an average engagement rate of 41.25%, these creators effectively connect with their audiences, fostering strong community interactions. The median follower count in this segment is 43,937, indicating a substantial reach for brands looking to collaborate. Key cities where these creators are based include Los Angeles, New York, and Plymouth, which may influence local trends and audience demographics. This segment presents a unique opportunity for brands to engage with highly interactive and creative individuals who can showcase products in authentic and relatable ways. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 | 50M | — | diy | elite | View profile → | |
| 2 | 5.4M | — | diy | premium | View profile → | |
| 3 | 4.7M | — | diy | elite | View profile → | |
| 4 | 4.1M | — | diy | premium | View profile → | |
| 5 | 4.0M | — | diy | premium | View profile → | |
| 6 | 3.1M | — | diy | premium | View profile → | |
| 7 | 3.1M | — | diy | premium | View profile → | |
| 8 | 2.8M | — | diy | standard | View profile → | |
| 9 | 2.5M | — | diy | premium | View profile → | |
| 10 | 2.4M | — | diy | premium | View profile → | |
| 11 | 2.1M | — | diy | standard | View profile → | |
| 12 | 2.1M | — | diy | standard | View profile → | |
| 13 | 2.0M | — | diy | premium | View profile → | |
| 14 | 2.0M | — | diy | premium | View profile → | |
| 15 | 1.8M | — | diy | premium | View profile → | |
| 16 | 1.8M | — | diy | premium | View profile → | |
| 17 | 1.8M | — | diy | premium | View profile → | |
| 18 | 1.7M | — | diy | premium | View profile → | |
| 19 | 1.6M | — | diy | elite | View profile → | |
| 20 | 1.5M | — | diy | premium | View profile → | |
| 21 | 1.5M | — | diy | premium | View profile → | |
| 22 | 1.5M | — | diy | standard | View profile → | |
| 23 | 1.5M | — | diy | premium | View profile → | |
| 24 | 1.5M | — | diy | premium | View profile → | |
| 25 | 1.5M | — | diy | premium | View profile → | |
| 26 | 1.4M | — | diy | premium | View profile → | |
| 27 | 1.4M | — | diy | premium | View profile → | |
| 28 | 1.4M | — | diy | premium | View profile → | |
| 29 | 1.4M | — | diy | premium | View profile → | |
| 30 | 1.4M | — | diy | standard | View profile → | |
| 31 | 1.4M | — | diy | premium | View profile → | |
| 32 | 1.3M | — | diy | premium | View profile → | |
| 33 | 1.3M | — | diy | premium | View profile → | |
| 34 | 1.3M | — | diy | standard | View profile → | |
| 35 | 1.3M | — | diy | premium | View profile → | |
| 36 | 1.3M | — | diy | standard | View profile → | |
| 37 | 1.2M | — | diy | premium | View profile → | |
| 38 | 1.2M | — | diy | standard | View profile → | |
| 39 | 1.2M | — | diy | elite | View profile → | |
| 40 | 1.2M | — | diy | premium | View profile → | |
| 41 | 1.2M | — | diy | standard | View profile → | |
| 42 | 1.2M | — | diy | premium | View profile → | |
| 43 | 1.2M | — | diy | standard | View profile → | |
| 44 | 1.2M | — | diy | premium | View profile → | |
| 45 | 1.2M | 11.47% | diy | standard | View profile → | |
| 46 | 1.2M | — | diy | premium | View profile → | |
| 47 | 1.1M | — | diy | premium | View profile → | |
| 48 | 1.1M | — | diy | standard | View profile → | |
| 49 | 1.1M | — | diy | premium | View profile → | |
| 50 | 1.1M | — | diy | premium | View profile → |
Hiring diy creators: what to look for
When hiring creators in the DIY segment, brands should prioritize authenticity and engagement. It is essential to evaluate the creator's previous work and how well it aligns with the brand's values and target audience. Brands should also consider the creator's communication style and ability to convey messages effectively. Additionally, assessing the creator's audience demographics, including location and interests, can provide insights into potential campaign success. Collaborations that allow for creative freedom often yield the best results, as they enable creators to present products in a way that resonates with their followers.
Frequently asked questions
What is the average engagement rate for creators in the DIY segment?
The average engagement rate for creators in the DIY segment is 41.25%.
What are the typical pricing tiers for collaborations in this segment?
Pricing tiers can vary widely based on the creator's reach and engagement, but brands should expect to negotiate based on the creator's follower count and engagement metrics.
How many creators are active in the DIY segment?
There are currently 3,499 creators active in the DIY segment.