Top Diy Influencers in 2026

3,499creators
41.25%avg engagement
44Kmedian followers
Los Angeles · New York · Plymouthtop cities

Zaver lists 3,499 vetted diy influencers on Instagram, averaging 41.25% engagement with a median audience of 43,937 followers. The segment's biggest hubs are Los Angeles, New York, Plymouth. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.

The DIY segment features a total of 3,499 creators, showcasing a diverse range of skills and projects. With an average engagement rate of 41.25%, these creators effectively connect with their audiences, fostering strong community interactions. The median follower count in this segment is 43,937, indicating a substantial reach for brands looking to collaborate. Key cities where these creators are based include Los Angeles, New York, and Plymouth, which may influence local trends and audience demographics. This segment presents a unique opportunity for brands to engage with highly interactive and creative individuals who can showcase products in authentic and relatable ways. Some content may require brand review.

#CreatorFollowersERNichePrice tier
15-Minute Crafts✓@5.min.crafts50M—diyeliteView profile →
2DIY & Crafts✓@diycraftstvofficial5.4M—diypremiumView profile →
3Dhruv✓@dhruv.vikram4.7M—diyeliteView profile →
4Lauren Riihimaki✓@laurdiy4.1M—diypremiumView profile →
5Crafty✓@diplycrafty4.0M—diypremiumView profile →
6Alyson Hannigan Denisof✓@alysonhannigan3.1M—diypremiumView profile →
7Ideas, Creatividades y Mas.@clipcreativos_3.1M—diypremiumView profile →
8TROOM TROOM✓@troomtroom2.8M—diystandardView profile →
9Daiani Gonçalves✓@daianioficial2.5M—diypremiumView profile →
10Irene Suwandi✓@ireneswnd2.4M—diypremiumView profile →
11Rhuan Félix✓@rhuanfelix2.1M—diystandardView profile →
12Big Mikes✓@michaelsstores2.1M—diystandardView profile →
13Charlie Gee✓@charlie.gee__2.0M—diypremiumView profile →
14Cricut✓@cricut2.0M—diypremiumView profile →
15zeynep✓@sendeyapsana1.8M—diypremiumView profile →
16♡ Shay Rose ♡✓@crescentshay1.8M—diypremiumView profile →
17Dustin Mitchell✓@dustylumberco1.8M—diypremiumView profile →
18Agus Gallo🤍Arte, Deco y más...✓@agusgallook1.7M—diypremiumView profile →
19Daniela Alejandra Garza Meza✓@alejandramezadiy1.6M—diyeliteView profile →
20Mercury Stardust✓@mercurystardusttopz1.5M—diypremiumView profile →
21Lindsay Dean | DIY 👑✓@frills_and_drills1.5M—diypremiumView profile →
22Geneva Vanderzeil✓@genevavanderzeil1.5M—diystandardView profile →
23Alexander Johnson✓@easyalex1.5M—diypremiumView profile →
24ADITI AGRAWAL✓@crafter_aditi1.5M—diypremiumView profile →
25Naztazia@naztazia1.5M—diypremiumView profile →
26Isabel Vermal✓@isabelvermal1.4M—diypremiumView profile →
27Slime Obsidian✓@slimeobsidian1.4M—diypremiumView profile →
28Andy Rowski - So Andy -✓@andyrowski1.4M—diypremiumView profile →
29Barefoot Jas | DIY | Home Builds✓@barefoot___wanderer1.4M—diypremiumView profile →
30Craftingeek | Creatividad DIY & Lifestyle✓@craftingeek1.4M—diystandardView profile →
31Lii Castillo✓@castillolii1.4M—diypremiumView profile →
32Matt Thompson Woodworks✓@thompsonwoodworks1.3M—diypremiumView profile →
33Priscila Caliari✓@pricaliari1.3M—diypremiumView profile →
34Creativemamy✓@creativemamy1.3M—diystandardView profile →
35Marcelo Nunes Croche✓@marcelonunescroche1.3M—diypremiumView profile →
36Kamui✓@kamuicosplay1.3M—diystandardView profile →
37Stanley "DirtMonkey" Genadek✓@stanley_dirtmonkey_genadek1.2M—diypremiumView profile →
38Wonka 💙💛Regalos creativos, Talleres virtuales y Cartillas✓@wonkaworkshop921.2M—diystandardView profile →
39Adam Savage✓@therealadamsavage1.2M—diyeliteView profile →
40Thee Little Person®️✓@ayethatsmera1.2M—diypremiumView profile →
41Alfredo Vega✓@decobarriles1.2M—diystandardView profile →
42Anne Galante✓@annegalante1.2M—diypremiumView profile →
43Empório Vó Olívia✓@emporiovoolivia1.2M—diystandardView profile →
44Julia Schäfer | Maurermeisterin & Betonbaumeisterin✓@tschulique1.2M—diypremiumView profile →
45Sibia Torres Padilla | DIYs✓@sibster1.2M11.47%diystandardView profile →
46Caseirices - Lara✓@caseirices.oficial1.2M—diypremiumView profile →
47artkala✓@artkala4u1.1M—diypremiumView profile →
48Erica Anjos✓@ericaangels1.1M—diystandardView profile →
49Philip Bradford | Dr. DIY✓@philip_or_flop1.1M—diypremiumView profile →
50Casey Finn | Design & DIY✓@diyplaybook1.1M—diypremiumView profile →

Hiring diy creators: what to look for

When hiring creators in the DIY segment, brands should prioritize authenticity and engagement. It is essential to evaluate the creator's previous work and how well it aligns with the brand's values and target audience. Brands should also consider the creator's communication style and ability to convey messages effectively. Additionally, assessing the creator's audience demographics, including location and interests, can provide insights into potential campaign success. Collaborations that allow for creative freedom often yield the best results, as they enable creators to present products in a way that resonates with their followers.

Frequently asked questions

What is the average engagement rate for creators in the DIY segment?

The average engagement rate for creators in the DIY segment is 41.25%.

What are the typical pricing tiers for collaborations in this segment?

Pricing tiers can vary widely based on the creator's reach and engagement, but brands should expect to negotiate based on the creator's follower count and engagement metrics.

How many creators are active in the DIY segment?

There are currently 3,499 creators active in the DIY segment.