Top Diy Influencers in 2026

3,499creators
41.25%avg engagement
44Kmedian followers
Los Angeles · New York · Plymouthtop cities

Zaver lists 3,499 vetted diy influencers on Instagram, averaging 41.25% engagement with a median audience of 43,937 followers. The segment's biggest hubs are Los Angeles, New York, Plymouth. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.

The DIY segment features a total of 3,499 creators, showcasing a diverse range of skills and projects. With an average engagement rate of 41.25%, these creators effectively connect with their audiences, fostering strong community interactions. The median follower count in this segment is 43,937, indicating a substantial reach for brands looking to collaborate. Key cities where these creators are based include Los Angeles, New York, and Plymouth, which may influence local trends and audience demographics. This segment presents a unique opportunity for brands to engage with highly interactive and creative individuals who can showcase products in authentic and relatable ways. Some content may require brand review.

#CreatorFollowersERNichePrice tier
15-Minute Crafts✓@5.min.crafts50M - diyeliteOpen profile ↗
2DIY & Crafts✓@diycraftstvofficial5.4M - diypremiumOpen profile ↗
3Dhruv✓@dhruv.vikram4.7M - diyeliteOpen profile ↗
4Lauren Riihimaki✓@laurdiy4.1M - diypremiumOpen profile ↗
5Crafty✓@diplycrafty4.0M - diypremiumOpen profile ↗
6Alyson Hannigan Denisof✓@alysonhannigan3.1M - diypremiumOpen profile ↗
7Ideas, Creatividades y Mas.@clipcreativos_3.1M - diypremiumOpen profile ↗
8TROOM TROOM✓@troomtroom2.8M - diystandardOpen profile ↗
9Daiani Gonçalves✓@daianioficial2.5M - diypremiumOpen profile ↗
10Irene Suwandi✓@ireneswnd2.4M - diypremiumOpen profile ↗
11Rhuan Félix✓@rhuanfelix2.1M - diystandardOpen profile ↗
12Big Mikes✓@michaelsstores2.1M - diystandardOpen profile ↗
13Charlie Gee✓@charlie.gee__2.0M - diypremiumOpen profile ↗
14Cricut✓@cricut2.0M - diypremiumOpen profile ↗
15zeynep✓@sendeyapsana1.8M - diypremiumOpen profile ↗
16♡ Shay Rose ♡✓@crescentshay1.8M - diypremiumOpen profile ↗
17Dustin Mitchell✓@dustylumberco1.8M - diypremiumOpen profile ↗
18Agus Gallo🤍Arte, Deco y más...✓@agusgallook1.7M - diypremiumOpen profile ↗
19Daniela Alejandra Garza Meza✓@alejandramezadiy1.6M - diyeliteOpen profile ↗
20Mercury Stardust✓@mercurystardusttopz1.5M - diypremiumOpen profile ↗
21Lindsay Dean | DIY 👑✓@frills_and_drills1.5M - diypremiumOpen profile ↗
22Geneva Vanderzeil✓@genevavanderzeil1.5M - diystandardOpen profile ↗
23Alexander Johnson✓@easyalex1.5M - diypremiumOpen profile ↗
24ADITI AGRAWAL✓@crafter_aditi1.5M - diypremiumOpen profile ↗
25Naztazia@naztazia1.5M - diypremiumOpen profile ↗
26Isabel Vermal✓@isabelvermal1.4M - diypremiumOpen profile ↗
27Slime Obsidian✓@slimeobsidian1.4M - diypremiumOpen profile ↗
28Andy Rowski - So Andy -✓@andyrowski1.4M - diypremiumOpen profile ↗
29Barefoot Jas | DIY | Home Builds✓@barefoot___wanderer1.4M - diypremiumOpen profile ↗
30Craftingeek | Creatividad DIY & Lifestyle✓@craftingeek1.4M - diystandardOpen profile ↗
31Lii Castillo✓@castillolii1.4M - diypremiumOpen profile ↗
32Matt Thompson Woodworks✓@thompsonwoodworks1.3M - diypremiumOpen profile ↗
33Priscila Caliari✓@pricaliari1.3M - diypremiumOpen profile ↗
34Creativemamy✓@creativemamy1.3M - diystandardOpen profile ↗
35Marcelo Nunes Croche✓@marcelonunescroche1.3M - diypremiumOpen profile ↗
36Kamui✓@kamuicosplay1.3M - diystandardOpen profile ↗
37Stanley "DirtMonkey" Genadek✓@stanley_dirtmonkey_genadek1.2M - diypremiumOpen profile ↗
38Wonka 💙💛Regalos creativos, Talleres virtuales y Cartillas✓@wonkaworkshop921.2M - diystandardOpen profile ↗
39Adam Savage✓@therealadamsavage1.2M - diyeliteOpen profile ↗
40Thee Little Person®️✓@ayethatsmera1.2M - diypremiumOpen profile ↗
41Alfredo Vega✓@decobarriles1.2M - diystandardOpen profile ↗
42Anne Galante✓@annegalante1.2M - diypremiumOpen profile ↗
43Empório Vó Olívia✓@emporiovoolivia1.2M - diystandardOpen profile ↗
44Julia Schäfer | Maurermeisterin & Betonbaumeisterin✓@tschulique1.2M - diypremiumOpen profile ↗
45Sibia Torres Padilla | DIYs✓@sibster1.2M11.47%diystandardOpen profile ↗
46Caseirices - Lara✓@caseirices.oficial1.2M - diypremiumOpen profile ↗
47artkala✓@artkala4u1.1M - diypremiumOpen profile ↗
48Erica Anjos✓@ericaangels1.1M - diystandardOpen profile ↗
49Philip Bradford | Dr. DIY✓@philip_or_flop1.1M - diypremiumOpen profile ↗
50Casey Finn | Design & DIY✓@diyplaybook1.1M - diypremiumOpen profile ↗

Hiring diy creators: what to look for

When hiring creators in the DIY segment, brands should prioritize authenticity and engagement. It is essential to evaluate the creator's previous work and how well it aligns with the brand's values and target audience. Brands should also consider the creator's communication style and ability to convey messages effectively. Additionally, assessing the creator's audience demographics, including location and interests, can provide insights into potential campaign success. Collaborations that allow for creative freedom often yield the best results, as they enable creators to present products in a way that resonates with their followers.

Frequently asked questions

What is the average engagement rate for creators in the DIY segment?

The average engagement rate for creators in the DIY segment is 41.25%.

What are the typical pricing tiers for collaborations in this segment?

Pricing tiers can vary widely based on the creator's reach and engagement, but brands should expect to negotiate based on the creator's follower count and engagement metrics.

How many creators are active in the DIY segment?

There are currently 3,499 creators active in the DIY segment.