Top Diy Influencers in 2026

3,499creators
41.25%avg engagement
44Kmedian followers
Los Angeles · New York · Plymouthtop cities

The DIY segment features a total of 3,499 creators, showcasing a diverse range of skills and projects. With an average engagement rate of 41.25%, these creators effectively connect with their audiences, fostering strong community interactions. The median follower count in this segment is 43,937, indicating a substantial reach for brands looking to collaborate. Key cities where these creators are based include Los Angeles, New York, and Plymouth, which may influence local trends and audience demographics. This segment presents a unique opportunity for brands to engage with highly interactive and creative individuals who can showcase products in authentic and relatable ways. Some content may require brand review.

#CreatorFollowersERNichePrice tier
15-Minute Crafts@5.min.crafts50MdiyeliteView profile →
2DIY & Crafts@diycraftstvofficial5.4MdiypremiumView profile →
3Dhruv@dhruv.vikram4.7MdiyeliteView profile →
4Lauren Riihimaki@laurdiy4.1MdiypremiumView profile →
5Crafty@diplycrafty4.0MdiypremiumView profile →
6Alyson Hannigan Denisof@alysonhannigan3.1MdiypremiumView profile →
7Ideas, Creatividades y Mas.@clipcreativos_3.1MdiypremiumView profile →
8TROOM TROOM@troomtroom2.8MdiystandardView profile →
9Daiani Gonçalves@daianioficial2.5MdiypremiumView profile →
10Irene Suwandi@ireneswnd2.4MdiypremiumView profile →
11Rhuan Félix@rhuanfelix2.1MdiystandardView profile →
12Big Mikes@michaelsstores2.1MdiystandardView profile →
13Charlie Gee@charlie.gee__2.0MdiypremiumView profile →
14Cricut@cricut2.0MdiypremiumView profile →
15zeynep@sendeyapsana1.8MdiypremiumView profile →
16♡ Shay Rose ♡@crescentshay1.8MdiypremiumView profile →
17Dustin Mitchell@dustylumberco1.8MdiypremiumView profile →
18Agus Gallo🤍Arte, Deco y más...@agusgallook1.7MdiypremiumView profile →
19Daniela Alejandra Garza Meza@alejandramezadiy1.6MdiyeliteView profile →
20Mercury Stardust@mercurystardusttopz1.5MdiypremiumView profile →
21Lindsay Dean | DIY 👑@frills_and_drills1.5MdiypremiumView profile →
22Geneva Vanderzeil@genevavanderzeil1.5MdiystandardView profile →
23Alexander Johnson@easyalex1.5MdiypremiumView profile →
24ADITI AGRAWAL@crafter_aditi1.5MdiypremiumView profile →
25Naztazia@naztazia1.5MdiypremiumView profile →
26Isabel Vermal@isabelvermal1.4MdiypremiumView profile →
27Slime Obsidian@slimeobsidian1.4MdiypremiumView profile →
28Andy Rowski - So Andy -@andyrowski1.4MdiypremiumView profile →
29Barefoot Jas | DIY | Home Builds@barefoot___wanderer1.4MdiypremiumView profile →
30Craftingeek | Creatividad DIY & Lifestyle@craftingeek1.4MdiystandardView profile →
31Lii Castillo@castillolii1.4MdiypremiumView profile →
32Matt Thompson Woodworks@thompsonwoodworks1.3MdiypremiumView profile →
33Priscila Caliari@pricaliari1.3MdiypremiumView profile →
34Creativemamy@creativemamy1.3MdiystandardView profile →
35Marcelo Nunes Croche@marcelonunescroche1.3MdiypremiumView profile →
36Kamui@kamuicosplay1.3MdiystandardView profile →
37Stanley "DirtMonkey" Genadek@stanley_dirtmonkey_genadek1.2MdiypremiumView profile →
38Wonka 💙💛Regalos creativos, Talleres virtuales y Cartillas@wonkaworkshop921.2MdiystandardView profile →
39Adam Savage@therealadamsavage1.2MdiyeliteView profile →
40Thee Little Person®️@ayethatsmera1.2MdiypremiumView profile →
41Alfredo Vega@decobarriles1.2MdiystandardView profile →
42Anne Galante@annegalante1.2MdiypremiumView profile →
43Empório Vó Olívia@emporiovoolivia1.2MdiystandardView profile →
44Julia Schäfer | Maurermeisterin & Betonbaumeisterin@tschulique1.2MdiypremiumView profile →
45Sibia Torres Padilla | DIYs@sibster1.2M11.47%diystandardView profile →
46Caseirices - Lara@caseirices.oficial1.2MdiypremiumView profile →
47artkala@artkala4u1.1MdiypremiumView profile →
48Erica Anjos@ericaangels1.1MdiystandardView profile →
49Philip Bradford | Dr. DIY@philip_or_flop1.1MdiypremiumView profile →
50Casey Finn | Design & DIY@diyplaybook1.1MdiypremiumView profile →

Hiring diy creators: what to look for

When hiring creators in the DIY segment, brands should prioritize authenticity and engagement. It is essential to evaluate the creator's previous work and how well it aligns with the brand's values and target audience. Brands should also consider the creator's communication style and ability to convey messages effectively. Additionally, assessing the creator's audience demographics, including location and interests, can provide insights into potential campaign success. Collaborations that allow for creative freedom often yield the best results, as they enable creators to present products in a way that resonates with their followers.

Frequently asked questions

What is the average engagement rate for creators in the DIY segment?

The average engagement rate for creators in the DIY segment is 41.25%.

What are the typical pricing tiers for collaborations in this segment?

Pricing tiers can vary widely based on the creator's reach and engagement, but brands should expect to negotiate based on the creator's follower count and engagement metrics.

How many creators are active in the DIY segment?

There are currently 3,499 creators active in the DIY segment.