Top Beverages Influencers in 2026
Zaver lists 5,009 vetted beverages influencers on Instagram, averaging 10.52% engagement with a median audience of 29,860 followers. The segment's biggest hubs are Los Angeles, New York, Chicago. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
The Beverages segment features a diverse group of 5,009 creators who engage audiences with content related to various drink options. The average engagement rate within this segment is 10.52%, indicating a strong connection between creators and their followers. The median follower count stands at 29,860, providing brands with access to a substantial audience base. The top cities where these creators are located include Los Angeles, New York, and Chicago, which may influence regional marketing strategies. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Kendall✓@kendalljenner | 279M | — | beverages | elite | View profile → |
| 2 |  C E L L E G R I N I✓@celestepellegrini | 8.1M | — | beverages | elite | View profile → |
| 3 | 6.5M | — | beverages | standard | View profile → | |
| 4 |  Ary Tenorio✓@arianny.tenorio | 5.3M | — | beverages | elite | View profile → |
| 5 |  Beta Mejia✓@betamejia | 4.9M | — | beverages | elite | View profile → |
| 6 |  Sam Heughan✓@samheughan | 4.6M | — | beverages | elite | View profile → |
| 7 |  Sanya Malhotra✓@sanyamalhotra_ | 4.3M | — | beverages | elite | View profile → |
| 8 |  Mika Salamanca✓@mikslmnc | 4.3M | — | beverages | premium | View profile → |
| 9 |  スターバックス公式✓@starbucks_j | 4.1M | — | beverages | premium | View profile → |
| 10 |  Logan Paul 2✓@moreloganpaul | 3.8M | — | beverages | elite | View profile → |
| 11 |  @ignite✓@ignite | 3.3M | — | beverages | elite | View profile → |
| 12 |  Coca-Cola✓@cocacola | 3.3M | — | beverages | elite | View profile → |
| 13 |  Vicente Fernández ®✓@_vicentefdez | 2.6M | — | beverages | premium | View profile → |
| 14 |  Coca-Cola Brasil ⭐️⭐️⭐️⭐️⭐️✓@cocacola_br | 2.4M | — | beverages | elite | View profile → |
| 15 |  Александр Кондрашов✓@kondrashov | 2.4M | — | beverages | standard | View profile → |
| 16 |  The Pink Lemonade✓@the.pinklemonade | 2.4M | — | beverages | premium | View profile → |
| 17 |  pepsi✓@pepsi | 2.3M | — | beverages | elite | View profile → |
| 18 |  Nick✓@beyounick | 2.2M | — | beverages | elite | View profile → |
| 19 |  Black Rifle Coffee Company✓@blackriflecoffee | 1.9M | — | beverages | elite | View profile → |
| 20 |  Tanner Colson@tannercolsoncoffee | 1.9M | — | beverages | elite | View profile → |
| 21 |  Bang Energy Drink✓@bangenergy | 1.9M | — | beverages | premium | View profile → |
| 22 |  Kaitlyn Bristowe✓@kaitlynbristowe | 1.8M | — | beverages | elite | View profile → |
| 23 |  Starbucks Indonesia✓@starbucksindonesia | 1.7M | — | beverages | elite | View profile → |
| 24 |  Stanley 1913✓@stanley1913_brand | 1.7M | — | beverages | premium | View profile → |
| 25 |  Luca Castellani✓@castellani | 1.7M | — | beverages | premium | View profile → |
| 26 |  Corey Gamble✓@coreygamble | 1.7M | — | beverages | standard | View profile → |
| 27 |  Jessica De Oliveira✓@jessideoliveira | 1.7M | — | beverages | premium | View profile → |
| 28 |  Paulo Costa✓@borrachinhamma | 1.5M | — | beverages | premium | View profile → |
| 29 |  Jaron & Maggie✓@theblondebrewer | 1.5M | — | beverages | premium | View profile → |
| 30 |  Dutch Bros Coffee✓@dutchbroscoffee | 1.4M | — | beverages | premium | View profile → |
| 31 | 1.3M | — | beverages | elite | View profile → | |
| 32 |  Ethan Rode✓@ethanrode | 1.3M | — | beverages | premium | View profile → |
| 33 |  Dr Pepper✓@drpepper | 1.3M | — | beverages | premium | View profile → |
| 34 |  Kawe✓@kawe | 1.2M | — | beverages | premium | View profile → |
| 35 |  NEMA BRASIL✓@nemabrasiloficial | 1.2M | — | beverages | standard | View profile → |
| 36 |  FitTea✓@fittea | 1.2M | — | beverages | standard | View profile → |
| 37 |  Starbucks México✓@starbucksmex | 1.2M | — | beverages | premium | View profile → |
| 38 |  Aesha Scott✓@aesha_jean | 1.2M | — | beverages | elite | View profile → |
| 39 |  𝙋𝙊𝙒𝙀𝙍 𝙃𝙊𝙍𝙎𝙀® 𝙀𝙉𝙀𝙍𝙂𝙔 𝘿𝙍𝙄𝙉𝙆✓@powerhorse | 1.2M | — | beverages | elite | View profile → |
| 40 |  Meghna Kaur🍒✓@shetroublemaker | 1.2M | — | beverages | premium | View profile → |
| 41 |  Dolce Gusto Brasil✓@dolcegustobr | 1.2M | — | beverages | premium | View profile → |
| 42 |  Heineken Brasil✓@heinekenbr | 1.2M | — | beverages | premium | View profile → |
| 43 |  CELSIUS Energy Drink✓@celsiusofficial | 1.1M | — | beverages | premium | View profile → |
| 44 |  Rockstar Energy Drink✓@rockstarenergy | 1.1M | — | beverages | elite | View profile → |
| 45 |  ADRIELLY MACIEL✓@driimaciel_ | 1.1M | — | beverages | premium | View profile → |
| 46 |  Katherine Porto✓@katherineporto_ | 1.0M | — | beverages | elite | View profile → |
| 47 | 1.0M | — | beverages | standard | View profile → | |
| 48 |  Zé Delivery✓@zedelivery | 1.0M | — | beverages | standard | View profile → |
| 49 |  Devan Leos 🌱✓@thedevanleos | 1.0M | — | beverages | elite | View profile → |
| 50 |  Patrizio Morellato✓@patrizio_morellato | 1.0M | — | beverages | elite | View profile → |
Hiring beverages creators: what to look for
When hiring creators in the Beverages segment, brands should prioritize engagement rates and audience demographics to ensure alignment with their target market. It's essential to assess the creator's content style and authenticity, as these factors significantly impact audience perception. Brands should also consider the creator's geographical location, particularly if they are targeting specific markets like Los Angeles, New York, or Chicago. Collaborating with creators who have a proven track record in beverage-related content can enhance campaign effectiveness.
Frequently asked questions
What is the average engagement rate in the Beverages segment?
The average engagement rate in the Beverages segment is 10.52%.
What should brands consider when determining pricing for collaborations?
Brands should consider factors such as the creator's follower count, engagement rate, and the scope of the campaign when determining pricing.
How many creators are in the Beverages segment?
There are 5,009 creators in the Beverages segment.