Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 2451 |  Kim | KC Bakes | Cake Pop Stands@kcbakes | 44K | — | baking | standard | View profile → |
| 2452 |  Virginia González - Pastelería✓@virginiagonzalez.pasteleria | 44K | — | baking | standard | View profile → |
| 2453 |  Innovative Sugarworks✓@sugarworksco | 44K | — | baking | standard | View profile → |
| 2454 | 44K | — | baking | standard | View profile → | |
| 2455 | 44K | — | baking | standard | View profile → | |
| 2456 | 44K | — | baking | standard | View profile → | |
| 2457 | 📵Fri,Sat,Sun - 5day Response@jayspartycreations | 44K | — | baking | standard | View profile → |
| 2458 |  LaNay | Simple Gluten-Free Recipes & Sourdough✓@homesteadonthehillmn | 43K | — | baking | standard | View profile → |
| 2459 | 43K | — | baking | standard | View profile → | |
| 2460 |  Tattooed Bakers✓@tattooedbakers | 43K | — | baking | premium | View profile → |
| 2461 | 43K | — | baking | standard | View profile → | |
| 2462 |  Lauren Jade@laurenjw_ | 43K | — | baking | standard | View profile → |
| 2463 |  Chelsea Sawick✓@chelseasawick | 43K | — | baking | standard | View profile → |
| 2464 |  Oh My Cake!✓@ohmycake_sa | 43K | — | baking | standard | View profile → |
| 2465 |  Laila Campos Bolos & Cia✓@lailabolosecia | 43K | — | baking | standard | View profile → |
| 2466 | 43K | — | baking | standard | View profile → | |
| 2467 |  Peetah 🍞@itspeetahbread | 43K | — | baking | standard | View profile → |
| 2468 |  Baking Class Roti Denpasar Bali✓@ribkartinta | 43K | — | baking | standard | View profile → |
| 2469 | 43K | — | baking | standard | View profile → | |
| 2470 | 43K | — | baking | premium | View profile → | |
| 2471 |  Mister Baker✓@misterbakeruae | 43K | — | baking | standard | View profile → |
| 2472 |  Zara sweet art✓@zarikhalaj | 43K | — | baking | standard | View profile → |
| 2473 | 43K | — | baking | premium | View profile → | |
| 2474 |  Alberto Carcaño 🪬✓@the_sourdoughdealer | 43K | — | baking | standard | View profile → |
| 2475 |  Houston Cake Bakery@thesweetgbakery | 43K | — | baking | standard | View profile → |
| 2476 |  Toko Kue Ultah Cianjur - Birthday Cake Shop Cianjur✓@katumbiricustomcake | 43K | — | baking | standard | View profile → |
| 2477 |  공부하는미쿡언니🇺🇸🇰🇷🇫🇷🇮🇹✓@rhea486_ | 43K | — | baking | standard | View profile → |
| 2478 | 43K | — | baking | premium | View profile → | |
| 2479 | 42K | — | baking | standard | View profile → | |
| 2480 | Mister Concha@mister_concha | 42K | — | baking | standard | View profile → |
| 2481 | 42K | — | baking | premium | View profile → | |
| 2482 | 42K | — | baking | standard | View profile → | |
| 2483 |  Bioled Pastry Shop✓@bioled | 42K | — | baking | standard | View profile → |
| 2484 | 42K | — | baking | premium | View profile → | |
| 2485 | 42K | — | baking | premium | View profile → | |
| 2486 |  Splash@splashthakidd | 42K | — | baking | standard | View profile → |
| 2487 |  Melissa Peters✓@melpetersx | 42K | — | baking | standard | View profile → |
| 2488 | 42K | — | baking | premium | View profile → | |
| 2489 |  Saule Tuuganbaeva✓@saule_tuuganbaeva | 42K | — | baking | standard | View profile → |
| 2490 | 42K | — | baking | standard | View profile → | |
| 2491 | 42K | — | baking | premium | View profile → | |
| 2492 |  Showstopping Contemporary Cake Design in Surrey✓@meeramakes | 42K | — | baking | premium | View profile → |
| 2493 |  Sutie Bakery@sutiebakery | 42K | — | baking | standard | View profile → |
| 2494 |  Sébastien Gaudard Pâtissier✓@sebastiengaudardpatissier | 42K | — | baking | premium | View profile → |
| 2495 |  Jaime Schick | Plated Desserts✓@vanillabeanchef | 42K | — | baking | standard | View profile → |
| 2496 |  Monica Cavallaro - Cakes, tutorials & baking products✓@moreish.cakes | 42K | — | baking | standard | View profile → |
| 2497 |  Sugar Cravings@sugarcravings | 42K | — | baking | standard | View profile → |
| 2498 | 42K | — | baking | standard | View profile → | |
| 2499 |  fumigrafico / fumi horiuchi✓@fumigrafico | 42K | — | baking | standard | View profile → |
| 2500 | 42K | — | baking | premium | View profile → |