Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 2201 |  Mon Chéri Macarons LLC ™️@moncherimacarons | 54K | - | baking | standard | Open profile ↗ |
| 2202 |  Büşra 💎✓@busss_lifee | 54K | - | baking | standard | Open profile ↗ |
| 2203 |  Dewi Santri Hasan✓@sugarworldacademy | 54K | - | baking | premium | Open profile ↗ |
| 2204 |  Jason Licker✓@jasonlicker | 54K | - | baking | premium | Open profile ↗ |
| 2205 |  Sarah Owens✓@sarah_c_owens | 54K | - | baking | premium | Open profile ↗ |
| 2206 | 54K | - | baking | standard | Open profile ↗ | |
| 2207 | Stivaly's Cakes | Miami's Luxury Wedding & Custom Cakes@stivalycakes | 54K | - | baking | premium | Open profile ↗ |
| 2208 |  Shweta Somaiya✓@signaturecakebyshweta | 53K | - | baking | premium | Open profile ↗ |
| 2209 |  Dilek Turkmen✓@bulutagaci | 53K | - | baking | standard | Open profile ↗ |
| 2210 | 53K | - | baking | standard | Open profile ↗ | |
| 2211 |  Cake with a Side of Cookies || Custom Cakes & Cookies@cakewithasideofcookies | 53K | - | baking | standard | Open profile ↗ |
| 2212 | 53K | - | baking | standard | Open profile ↗ | |
| 2213 | 53K | - | baking | standard | Open profile ↗ | |
| 2214 |  ӏɑ թɑղɑժҽɾíɑ ժҽ թɑթá✓@panaderia_buenas_migas | 53K | - | baking | standard | Open profile ↗ |
| 2215 | 53K | - | baking | standard | Open profile ↗ | |
| 2216 | 53K | - | baking | standard | Open profile ↗ | |
| 2217 |  Brian Hart Hoffman✓@brianharthoffman | 53K | - | baking | premium | Open profile ↗ |
| 2218 |  Kelly's Bake Shoppe | Allergy- Friendly 🇨🇦✓@kellysbake | 53K | - | baking | standard | Open profile ↗ |
| 2219 | 53K | - | baking | standard | Open profile ↗ | |
| 2220 |  Cookies gourmet ,cinnamon rolls✓@rafiasbakery | 53K | - | baking | standard | Open profile ↗ |
| 2221 | 53K | - | baking | standard | Open profile ↗ | |
| 2222 |  Cades Cakes@cadescakes | 53K | - | baking | standard | Open profile ↗ |
| 2223 | Amirah🧁@amirah_camille | 53K | - | baking | standard | Open profile ↗ |
| 2224 | 53K | - | baking | standard | Open profile ↗ | |
| 2225 |  David The Baker@david_the_baker | 53K | - | baking | standard | Open profile ↗ |
| 2226 | 53K | - | baking | premium | Open profile ↗ | |
| 2227 |  Cristina Guilarte✓@cristina.guilarte | 53K | - | baking | premium | Open profile ↗ |
| 2228 |  Nayana Rangel✓@nayanarangel | 53K | - | baking | standard | Open profile ↗ |
| 2229 | 53K | - | baking | standard | Open profile ↗ | |
| 2230 |  Isabel Marques | Marta Torres✓@thecookielab_by_marta_torres | 53K | - | baking | premium | Open profile ↗ |
| 2231 | 53K | - | baking | standard | Open profile ↗ | |
| 2232 | 53K | - | baking | premium | Open profile ↗ | |
| 2233 |  Martha White@marthawhite | 52K | - | baking | standard | Open profile ↗ |
| 2234 | 52K | - | baking | standard | Open profile ↗ | |
| 2235 |  Roni Plascencia✓@ronisugarcreations | 52K | - | baking | standard | Open profile ↗ |
| 2236 |  Houston Cookie Company | Damn Good Cookies@kimmy_yumyum_kookies | 52K | - | baking | standard | Open profile ↗ |
| 2237 | 52K | - | baking | standard | Open profile ↗ | |
| 2238 |  Yinezka Aguilera✓@canelaencasa | 52K | - | baking | premium | Open profile ↗ |
| 2239 |  Andrea Petreri✓@andrea.petreri | 52K | - | baking | standard | Open profile ↗ |
| 2240 |  Bolos e Pães Artesanais | Itapema✓@tuvisse.quituteria | 52K | - | baking | standard | Open profile ↗ |
| 2241 | 52K | - | baking | standard | Open profile ↗ | |
| 2242 |  Stini•Mamaglück&Kuchenzauber✓@mamaglueckundkuchenzauber | 52K | - | baking | standard | Open profile ↗ |
| 2243 | 52K | - | baking | standard | Open profile ↗ | |
| 2244 | 52K | - | baking | standard | Open profile ↗ | |
| 2245 |  김지은✓@prissy__1995 | 52K | - | baking | standard | Open profile ↗ |
| 2246 |  Homemade Cakes by Rossana✓@homemadecakes | 52K | - | baking | standard | Open profile ↗ |
| 2247 | Maru Cakes@mariaedesilva | 52K | - | baking | standard | Open profile ↗ |
| 2248 |  Christine@frugalfitmom6 | 52K | - | baking | standard | Open profile ↗ |
| 2249 | 52K | - | baking | standard | Open profile ↗ | |
| 2250 | 52K | - | baking | standard | Open profile ↗ |