Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1101 | 130K | - | baking | standard | Open profile ↗ | |
| 1102 |  NY CAKE✓@nycake | 129K | - | baking | standard | Open profile ↗ |
| 1103 |  Custom Cakes | Gurgaon & Delhi NCR | Cake Educator & Consultant✓@whiskcakestudio | 129K | - | baking | premium | Open profile ↗ |
| 1104 | 129K | - | baking | premium | Open profile ↗ | |
| 1105 |  Nawel Rojbi Benelhaj✓@aylinecakes | 129K | - | baking | standard | Open profile ↗ |
| 1106 |  써드아이엠✓@3rdiam_cake | 128K | - | baking | standard | Open profile ↗ |
| 1107 |  Lucie Radcliffe Steele✓@lucie.bakes | 128K | - | baking | premium | Open profile ↗ |
| 1108 |  𝐍𝐨𝐳𝐢𝐦𝐚 𝐒𝐚𝐢𝐝𝐨𝐯𝐚🍰✓@cakelets_ | 128K | - | baking | standard | Open profile ↗ |
| 1109 | 128K | - | baking | standard | Open profile ↗ | |
| 1110 |  Gemma Stafford | Professional Baker & Creator✓@gemma_stafford | 128K | - | baking | premium | Open profile ↗ |
| 1111 |  Circo's Pastry Shop✓@circospastryshop | 128K | - | baking | standard | Open profile ↗ |
| 1112 |  Rodney Carvalho✓@rodney_caco | 128K | - | baking | standard | Open profile ↗ |
| 1113 | 127K | - | baking | standard | Open profile ↗ | |
| 1114 | 127K | - | baking | standard | Open profile ↗ | |
| 1115 | 127K | - | baking | standard | Open profile ↗ | |
| 1116 |  Kelsey Elizabeth Shepard✓@kelseyelizabethcakes | 127K | - | baking | standard | Open profile ↗ |
| 1117 | 127K | - | baking | standard | Open profile ↗ | |
| 1118 | 127K | - | baking | standard | Open profile ↗ | |
| 1119 | 127K | - | baking | standard | Open profile ↗ | |
| 1120 |  Christina Reeder✓@creeder_77 | 127K | - | baking | standard | Open profile ↗ |
| 1121 | 127K | - | baking | standard | Open profile ↗ | |
| 1122 |  Baki Yıldırım✓@chefbakiyildirim | 127K | - | baking | premium | Open profile ↗ |
| 1123 | 127K | - | baking | standard | Open profile ↗ | |
| 1124 | 126K | - | baking | standard | Open profile ↗ | |
| 1125 |  Engenhando Doces ® | Confeitaria | Salvador-Ba✓@engenhandodoces | 126K | - | baking | standard | Open profile ↗ |
| 1126 |  Ricettedicaro✓@ricettedicaro | 126K | - | baking | premium | Open profile ↗ |
| 1127 | 126K | - | baking | standard | Open profile ↗ | |
| 1128 |  Динара Ерлепесова✓@erlik_baker | 126K | - | baking | standard | Open profile ↗ |
| 1129 |  ADALGISA ALMEIDA | Professora Especialista em Pasta Americana✓@confeitariaadalgisaalmeida | 126K | - | baking | standard | Open profile ↗ |
| 1130 | 125K | - | baking | standard | Open profile ↗ | |
| 1131 |  Daniela | Gluten Free Baking@austrianwithwuff | 125K | - | baking | standard | Open profile ↗ |
| 1132 | 125K | - | baking | standard | Open profile ↗ | |
| 1133 |  B E L U M E L A M E D✓@belumelamed | 125K | - | baking | standard | Open profile ↗ |
| 1134 |  Freya✓@freyacox_ | 125K | - | baking | premium | Open profile ↗ |
| 1135 |  Queenie Chan QQ👁️👄👁️✓@iloveqq | 125K | - | baking | premium | Open profile ↗ |
| 1136 | 125K | - | baking | standard | Open profile ↗ | |
| 1137 | 125K | - | baking | standard | Open profile ↗ | |
| 1138 |  Sweet Heather Anne | Cake Studio| Ann Arbor, Michigan✓@sweetheatheranne | 124K | - | baking | premium | Open profile ↗ |
| 1139 |  Sydney SmashCakes ™️✓@sydneysmashcakes | 124K | - | baking | standard | Open profile ↗ |
| 1140 |  The Painted Pastry- Aime Pope@thepaintedpastry | 124K | - | baking | premium | Open profile ↗ |
| 1141 |  Reva Alexander - MerciCakes✓@mercicakes | 124K | - | baking | premium | Open profile ↗ |
| 1142 | 124K | - | baking | standard | Open profile ↗ | |
| 1143 |  ATL Luxury Buttercream Cakes✓@cakedbypetite | 124K | - | baking | premium | Open profile ↗ |
| 1144 | Baking w/ Josh Axler@jaxler12 | 124K | - | baking | standard | Open profile ↗ |
| 1145 |  Julia ✨Gagnante le Meilleur Pâtissier 12✨✓@julia_lmp12 | 124K | - | baking | premium | Open profile ↗ |
| 1146 | 124K | - | baking | premium | Open profile ↗ | |
| 1147 | 124K | - | baking | standard | Open profile ↗ | |
| 1148 |  こばやしまりこ|米粉料理家✓@mariko_lifestyle | 124K | - | baking | standard | Open profile ↗ |
| 1149 |  J’adore 자도르✓@jadore________ | 124K | - | baking | premium | Open profile ↗ |
| 1150 |  Hunnie Butter@hunniebutterbakery | 124K | - | baking | standard | Open profile ↗ |