Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1101 | 130K | — | baking | standard | View profile → | |
| 1102 |  NY CAKE✓@nycake | 129K | — | baking | standard | View profile → |
| 1103 |  Custom Cakes | Gurgaon & Delhi NCR | Cake Educator & Consultant✓@whiskcakestudio | 129K | — | baking | premium | View profile → |
| 1104 | 129K | — | baking | premium | View profile → | |
| 1105 |  Nawel Rojbi Benelhaj✓@aylinecakes | 129K | — | baking | standard | View profile → |
| 1106 |  써드아이엠✓@3rdiam_cake | 128K | — | baking | standard | View profile → |
| 1107 |  Lucie Radcliffe Steele✓@lucie.bakes | 128K | — | baking | premium | View profile → |
| 1108 |  𝐍𝐨𝐳𝐢𝐦𝐚 𝐒𝐚𝐢𝐝𝐨𝐯𝐚🍰✓@cakelets_ | 128K | — | baking | standard | View profile → |
| 1109 | 128K | — | baking | standard | View profile → | |
| 1110 |  Gemma Stafford | Professional Baker & Creator✓@gemma_stafford | 128K | — | baking | premium | View profile → |
| 1111 |  Circo's Pastry Shop✓@circospastryshop | 128K | — | baking | standard | View profile → |
| 1112 |  Rodney Carvalho✓@rodney_caco | 128K | — | baking | standard | View profile → |
| 1113 | 127K | — | baking | standard | View profile → | |
| 1114 | 127K | — | baking | standard | View profile → | |
| 1115 | 127K | — | baking | standard | View profile → | |
| 1116 |  Kelsey Elizabeth Shepard✓@kelseyelizabethcakes | 127K | — | baking | standard | View profile → |
| 1117 | 127K | — | baking | standard | View profile → | |
| 1118 | 127K | — | baking | standard | View profile → | |
| 1119 | 127K | — | baking | standard | View profile → | |
| 1120 |  Christina Reeder✓@creeder_77 | 127K | — | baking | standard | View profile → |
| 1121 | 127K | — | baking | standard | View profile → | |
| 1122 |  Baki Yıldırım✓@chefbakiyildirim | 127K | — | baking | premium | View profile → |
| 1123 | 127K | — | baking | standard | View profile → | |
| 1124 | 126K | — | baking | standard | View profile → | |
| 1125 |  Engenhando Doces ® | Confeitaria | Salvador-Ba✓@engenhandodoces | 126K | — | baking | standard | View profile → |
| 1126 |  Ricettedicaro✓@ricettedicaro | 126K | — | baking | premium | View profile → |
| 1127 | 126K | — | baking | standard | View profile → | |
| 1128 |  Динара Ерлепесова✓@erlik_baker | 126K | — | baking | standard | View profile → |
| 1129 |  ADALGISA ALMEIDA | Professora Especialista em Pasta Americana✓@confeitariaadalgisaalmeida | 126K | — | baking | standard | View profile → |
| 1130 | 125K | — | baking | standard | View profile → | |
| 1131 |  Daniela | Gluten Free Baking@austrianwithwuff | 125K | — | baking | standard | View profile → |
| 1132 | 125K | — | baking | standard | View profile → | |
| 1133 |  B E L U M E L A M E D✓@belumelamed | 125K | — | baking | standard | View profile → |
| 1134 |  Freya✓@freyacox_ | 125K | — | baking | premium | View profile → |
| 1135 |  Queenie Chan QQ👁️👄👁️✓@iloveqq | 125K | — | baking | premium | View profile → |
| 1136 | 125K | — | baking | standard | View profile → | |
| 1137 | 125K | — | baking | standard | View profile → | |
| 1138 |  Sweet Heather Anne | Cake Studio| Ann Arbor, Michigan✓@sweetheatheranne | 124K | — | baking | premium | View profile → |
| 1139 |  Sydney SmashCakes ™️✓@sydneysmashcakes | 124K | — | baking | standard | View profile → |
| 1140 |  The Painted Pastry- Aime Pope@thepaintedpastry | 124K | — | baking | premium | View profile → |
| 1141 |  Reva Alexander - MerciCakes✓@mercicakes | 124K | — | baking | premium | View profile → |
| 1142 | 124K | — | baking | standard | View profile → | |
| 1143 |  ATL Luxury Buttercream Cakes✓@cakedbypetite | 124K | — | baking | premium | View profile → |
| 1144 | Baking w/ Josh Axler@jaxler12 | 124K | — | baking | standard | View profile → |
| 1145 |  Julia ✨Gagnante le Meilleur Pâtissier 12✨✓@julia_lmp12 | 124K | — | baking | premium | View profile → |
| 1146 | 124K | — | baking | premium | View profile → | |
| 1147 | 124K | — | baking | standard | View profile → | |
| 1148 |  こばやしまりこ|米粉料理家✓@mariko_lifestyle | 124K | — | baking | standard | View profile → |
| 1149 |  J’adore 자도르✓@jadore________ | 124K | — | baking | premium | View profile → |
| 1150 |  Hunnie Butter@hunniebutterbakery | 124K | — | baking | standard | View profile → |