Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 701 |  Dylan Bachelet✓@dylanbachelet_ | 197K | - | baking | standard | Open profile ↗ |
| 702 |  ☁️☁️✓@noel.lin | 197K | - | baking | standard | Open profile ↗ |
| 703 |  Sarah Kim Gries✓@sarah_superheld | 197K | - | baking | standard | Open profile ↗ |
| 704 | 197K | - | baking | standard | Open profile ↗ | |
| 705 |  江口和明 ショコラティエの創るパティスリー✓@eguchikazuaki | 197K | - | baking | premium | Open profile ↗ |
| 706 |  Nanvah Nina Michael✓@sophiamyacupcakes | 196K | - | baking | standard | Open profile ↗ |
| 707 |  Rosaria Cannavò✓@roscannavoreal | 196K | - | baking | standard | Open profile ↗ |
| 708 |  Breno Tulha | Confeitaria | Cookies✓@brenotulha | 195K | - | baking | premium | Open profile ↗ |
| 709 |  Daniele Hollerbach de Carvalho✓@daniele_cakes_e_macarons | 195K | - | baking | standard | Open profile ↗ |
| 710 |  Mari | Brownie Mischief✓@browniemischief | 195K | - | baking | standard | Open profile ↗ |
| 711 | 195K | - | baking | premium | Open profile ↗ | |
| 712 |  ТОРТЫ | БЕНТО | КУРСЫ КОНДИТЕРА✓@konti_pastry | 195K | - | baking | standard | Open profile ↗ |
| 713 |  YING🙊@yingpcp | 195K | - | baking | standard | Open profile ↗ |
| 714 |  Hin✓@executive_pastry_chef_hin | 194K | - | baking | premium | Open profile ↗ |
| 715 |  Cecilia Tolone✓@cecilia.tolone | 194K | - | baking | standard | Open profile ↗ |
| 716 |  Yossy Arefi✓@yossyarefi | 194K | - | baking | standard | Open profile ↗ |
| 717 | 194K | - | baking | standard | Open profile ↗ | |
| 718 |  Lana Bandeira✓@lanabandeira | 193K | - | baking | premium | Open profile ↗ |
| 719 |  Sandra Lee✓@sandraleeonline | 193K | - | baking | premium | Open profile ↗ |
| 720 |  Natalia Salazar / Pastelería Creativa 15 años de experiencia@natalia.salazarbypc | 193K | - | baking | premium | Open profile ↗ |
| 721 |  Bolos & Bolos✓@bolosebolos | 193K | - | baking | standard | Open profile ↗ |
| 722 |  Gabriela Nogueira | Especialista em marcas de confeitaria✓@gabrielanogueiraconfeiteira | 193K | - | baking | standard | Open profile ↗ |
| 723 |  Chad Robertson✓@tartinebaker | 193K | - | baking | premium | Open profile ↗ |
| 724 | 193K | - | baking | standard | Open profile ↗ | |
| 725 | 192K | - | baking | standard | Open profile ↗ | |
| 726 |  ALEXOTICA®✓@alexotica | 192K | - | baking | standard | Open profile ↗ |
| 727 |  Jun Garza✓@jun_garza | 192K | - | baking | premium | Open profile ↗ |
| 728 |  R O Y F A R E S✓@royfares | 192K | - | baking | standard | Open profile ↗ |
| 729 |  Nanda Madera - Cursos e Bolos de Chantininho✓@duocakes_ssa | 191K | - | baking | standard | Open profile ↗ |
| 730 | 191K | - | baking | premium | Open profile ↗ | |
| 731 |  Agos Chinelli✓@agoschinelli | 191K | - | baking | standard | Open profile ↗ |
| 732 | 190K | - | baking | standard | Open profile ↗ | |
| 733 | 190K | - | baking | standard | Open profile ↗ | |
| 734 | 190K | - | baking | standard | Open profile ↗ | |
| 735 |  Tchella Patisserie✓@tchellapatisserie | 190K | - | baking | standard | Open profile ↗ |
| 736 | 189K | - | baking | standard | Open profile ↗ | |
| 737 |  Jessie Sheehan✓@jessiesheehanbakes | 189K | - | baking | standard | Open profile ↗ |
| 738 |  Maxence Barbot✓@maxence.barbot | 189K | - | baking | premium | Open profile ↗ |
| 739 | 189K | - | baking | standard | Open profile ↗ | |
| 740 |  Poilâne✓@poilane | 188K | - | baking | premium | Open profile ↗ |
| 741 |  Rogerio Shimura✓@rogerioshimura | 188K | - | baking | standard | Open profile ↗ |
| 742 |  Citra Cantika✓@cantikacitra | 188K | - | baking | standard | Open profile ↗ |
| 743 |  Lindsay Grimes✓@thetoastedpinenut | 188K | - | baking | standard | Open profile ↗ |
| 744 | 188K | - | baking | standard | Open profile ↗ | |
| 745 | 187K | - | baking | standard | Open profile ↗ | |
| 746 |  Sweet Life Cake and Candy Supply® | Melanie@sweetlifecakesupply | 187K | - | baking | standard | Open profile ↗ |
| 747 |  Laurène Lefevre✓@cook_and_record | 187K | - | baking | premium | Open profile ↗ |
| 748 | 186K | - | baking | premium | Open profile ↗ | |
| 749 | 186K | - | baking | standard | Open profile ↗ | |
| 750 |  Detroit Cookie Company 🍪✓@detroitcookiecompany | 186K | - | baking | standard | Open profile ↗ |