Glossary ยท Vetting and audience

Reel transcript

Definition

Speech-to-text of a short video, with timestamps. A transcript makes what a creator says on camera searchable: product claims, competitor names, language, tone.

Why it matters

Captions rarely contain the risky sentence; the audio does.

How Zaver measures it

Tools โ†’ Reel transcripts returns language, full text and timestamped segments per reel.

Related terms

Brand safetyAll terms