Glossary · Finding creators
Creator database
A searchable index of creator profiles with precomputed attributes. A creator database stores public profile data with labels such as niche, country, size tier, price tier and authenticity, so lists can be built with filters rather than browsing.
Why it matters
Databases make outreach lists deterministic. The risk is staleness; a profile refreshed last year is a different account today.
How Zaver measures it
Zaver's index holds 33 million Instagram creators with niche tags, estimated price tier, authenticity, languages and public email where published. Live numbers come from the insight report.