Data updated: July 2026
IKEA ✓
@ikea · Instagram · SE · home-decor
About IKEA
IKEA is a lifestyle creator on Instagram, focusing on home decor, interior design, and overall design. With a follower count of 1,808,246, IKEA operates within the mega follower bucket, showcasing a significant reach. The content shared includes static posts, carousels, stories, and reels, all aimed at inspiring and informing audiences about creating better everyday living spaces. The creator maintains a professional and promotional tone, with a strong emphasis on minimalism and family-friendly aesthetics. Some content may require brand review.
@ikea's followers & following
@ikea currently has 1,808,246 followers on Instagram and follows 52 accounts, a follower-to-following ratio of 34,773.96. That places the account in the mega tier of home-decor creators.
@ikea's content
@ikea has published 1,410 posts to date, working across static-posts, carousels, stories, reels. The account's content is classified under home-decor, interior-design, design. Bio: “Hej!👋 Creating a better everyday life for the many people.”
AI quality check on @ikea
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@ikea's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@ikea's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience is evenly split in gender representation, with a skew towards the 25-34 age group. The primary geographic concentration is in Sweden, indicating a localized yet engaged follower base.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate → free trialWhich brands fit IKEA?
Brands in the home decor, interior design, and lifestyle sectors would align well with IKEA's content. The creator's focus on clean, inspirational design and family-friendly themes makes them suitable for collaborations that emphasize quality living and aesthetic improvement.
Frequently asked questions
How many Instagram followers does @ikea have?
As of July 2026, @ikea has 1,808,246 followers (1.8M) on Instagram, follows 52 accounts, and has published 1,410 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @ikea?
Verified contact details for @ikea — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @ikea's contact info — free trial →
How much does @ikea charge for a sponsored post?
@ikea sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @ikea's net worth?
@ikea's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.8M followers and a elite price tier in home-decor, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @ikea have fake followers?
Zaver's AI authenticity check scores @ikea 99/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @ikea?
@ikea's 1.8M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @ikea's report on Zaver.
Which influencers are similar to @ikea?
Zaver lists comparable home-decor creators in Sweden in the "Influencers like @ikea" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.
What is the follower count?
IKEA has a follower count of 1,808,246.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is elite, but pricing can vary based on specific campaign details.
What is the content niche?
IKEA primarily focuses on home decor, with secondary niches in interior design and design.
