Data updated: July 2026
THE HOME EDIT ® ✓
@thehomeedit · Instagram · US · home-decor
About THE HOME EDIT ®
THE HOME EDIT ®, created by Clea and Joanna, is a prominent Instagram account focused on home decor, interior design, and DIY projects. With a follower count exceeding 6 million, this platform serves as an educational resource, providing tutorials and how-to content that emphasizes organization and minimalism. The creators are recognized for their clean and inspirational aesthetic, appealing to a wide audience interested in enhancing their living spaces. Some content may require brand review.
@thehomeedit's followers & following
@thehomeedit currently has 6,261,486 followers on Instagram and follows 481 accounts, a follower-to-following ratio of 13,017.64. That places the account in the mega tier of home-decor creators.
@thehomeedit's content
@thehomeedit has published 6,812 posts to date, working across reels, carousels, static-posts, long-form-video, stories. The account's content is classified under home-decor, interior-design, diy. Bio: “by Clea + Joanna ✨Very organized best friends ✉️ hello@thehomeedit.com 🎬 Get Organized @netflix 📚 NYT best selling authors”
AI quality check on @thehomeedit
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thehomeedit's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thehomeedit's audience
Audience snapshot
30% male · 70% female
Core age group25-34
The audience primarily consists of individuals aged 25-34, with a slight male skew of 30%. The top geographic location for followers is the United States, indicating a strong domestic engagement within the home decor niche.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit THE HOME EDIT ®?
Brands in the home decor, interior design, and DIY sectors align well with THE HOME EDIT ®. Their focus on organization and minimalism makes them a suitable partner for brands promoting products that enhance home aesthetics and functionality.
Frequently asked questions
How many Instagram followers does @thehomeedit have?
As of July 2026, @thehomeedit has 6,261,486 followers (6.3M) on Instagram, follows 481 accounts, and has published 6,812 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thehomeedit?
Verified contact details for @thehomeedit — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @thehomeedit's contact info — free trial →
How much does @thehomeedit charge for a sponsored post?
@thehomeedit sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @thehomeedit's net worth?
@thehomeedit's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 6.3M followers and a premium price tier in home-decor, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @thehomeedit have fake followers?
Zaver's AI authenticity check scores @thehomeedit 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @thehomeedit?
@thehomeedit's 6.3M followers skew 30% male / 70% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @thehomeedit's report on Zaver.
Which influencers are similar to @thehomeedit?
Zaver lists comparable home-decor creators in United States in the "Influencers like @thehomeedit" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.
What is the follower count?
The account has 6,261,486 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the pricing for collaborations?
The estimated price tier for collaborations is premium.
What is the primary content niche?
The primary niche is home decor, with secondary focuses on interior design and DIY.
