Data updated: July 2026
The Great British Bake Off ✓
@britishbakeoff · Instagram · UK · baking
About The Great British Bake Off
The Great British Bake Off is a prominent Instagram creator known for its engaging content centered around baking, food, and recipes. With a follower count of 1,635,044, this creator operates within the mega follower bucket, showcasing a diverse range of content formats, including long-form videos, reels, static posts, and carousels. The creator's tone is characterized by entertaining storytelling, appealing to a family-friendly audience. Some content may require brand review.
@britishbakeoff's followers & following
@britishbakeoff currently has 1,635,044 followers on Instagram and follows 21 accounts, a follower-to-following ratio of 77,859.24. That places the account in the mega tier of baking creators.
@britishbakeoff's content
@britishbakeoff has published 4,133 posts to date, working across long-form-video, reels, static-posts, carousels. The account's content is classified under baking, food, recipes. Bio: “Started making it. Had a breakdown. Bon appétit. #GBBO Posts by Love Productions.”
AI quality check on @britishbakeoff
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@britishbakeoff's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@britishbakeoff's audience
Audience snapshot
40% male · 60% female
Core age group25-34
The audience skews slightly male at 0.4 and primarily falls within the 25-34 age range. The top geographic location is the UK, indicating a strong local following that aligns well with the creator's content focus.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate → free trialWhich brands fit The Great British Bake Off?
Brands in the food, baking, and lifestyle sectors would find a suitable partner in The Great British Bake Off. The creator's wholesome and feel-good vibe resonates well with family-oriented products, making collaborations likely to engage a broad audience.
Frequently asked questions
How many Instagram followers does @britishbakeoff have?
As of July 2026, @britishbakeoff has 1,635,044 followers (1.6M) on Instagram, follows 21 accounts, and has published 4,133 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @britishbakeoff?
Verified contact details for @britishbakeoff — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @britishbakeoff's contact info — free trial →
How much does @britishbakeoff charge for a sponsored post?
@britishbakeoff sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @britishbakeoff's net worth?
@britishbakeoff's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.6M followers and a elite price tier in baking, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @britishbakeoff have fake followers?
Zaver's AI authenticity check scores @britishbakeoff 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @britishbakeoff?
@britishbakeoff's 1.6M followers skew 40% male / 60% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @britishbakeoff's report on Zaver.
Which influencers are similar to @britishbakeoff?
Zaver lists comparable baking creators in United Kingdom in the "Influencers like @britishbakeoff" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 5,004 vetted baking creators with plain-English queries.
What is the follower count?
The Great British Bake Off has 1,635,044 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is elite, but pricing can vary.
What is the content niche?
The primary niche is baking, with secondary niches in food and recipes.
