Data updated: July 2026
Better Homes & Gardens ✓
@betterhomesandgardens · Instagram · US · home-decor
About Better Homes & Gardens
Better Homes & Gardens is a lifestyle creator on Instagram, focusing on home decor, interior design, gardening, and recipes. With a follower count of 3,215,599, this creator shares a wealth of content, including static posts, carousels, reels, and long-form videos. Their biography emphasizes a passion for living a beautiful and colorful life. The creator's high authenticity score of 0.99 and content quality score of 0.95 indicate a commitment to delivering valuable and engaging content. Some content may require brand review.
@betterhomesandgardens's followers & following
@betterhomesandgardens currently has 3,215,599 followers on Instagram and follows 1,371 accounts, a follower-to-following ratio of 2,345.44. That places the account in the mega tier of home-decor creators.
@betterhomesandgardens's content
@betterhomesandgardens has published 11,554 posts to date, working across mixed, static-posts, carousels, reels, long-form-video. The account's content is classified under home-decor, interior-design, gardening, recipes, baking. Bio: “Powering your passion to live a better, more beautiful, and colorful life🏡🌸🍰 Link in bio 👇”
AI quality check on @betterhomesandgardens
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@betterhomesandgardens's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@betterhomesandgardens's audience
Audience snapshot
30% male · 70% female
Core age group35-44
The audience skews slightly male at 30%, with a primary age range of 35-44. The top geographic location is the United States, suggesting a focus on a mature audience interested in lifestyle topics.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate → free trialWhich brands fit Better Homes & Gardens?
Brands in the home decor, gardening, and culinary sectors would align well with Better Homes & Gardens. The creator's expertise in these areas, combined with their lifestyle focus, makes them suitable for partnerships that promote products enhancing home and garden aesthetics.
Frequently asked questions
How many Instagram followers does @betterhomesandgardens have?
As of July 2026, @betterhomesandgardens has 3,215,599 followers (3.2M) on Instagram, follows 1,371 accounts, and has published 11,554 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @betterhomesandgardens?
Verified contact details for @betterhomesandgardens — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @betterhomesandgardens's contact info — free trial →
How much does @betterhomesandgardens charge for a sponsored post?
@betterhomesandgardens sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @betterhomesandgardens's net worth?
@betterhomesandgardens's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 3.2M followers and a elite price tier in home-decor, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @betterhomesandgardens have fake followers?
Zaver's AI authenticity check scores @betterhomesandgardens 99/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @betterhomesandgardens?
@betterhomesandgardens's 3.2M followers skew 30% male / 70% female, core age group 35-44. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @betterhomesandgardens's report on Zaver.
Which influencers are similar to @betterhomesandgardens?
Zaver lists comparable home-decor creators in United States in the "Influencers like @betterhomesandgardens" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.
What is the follower count?
Better Homes & Gardens has a follower count of 3,215,599.
What is the engagement rate?
The engagement rate for Better Homes & Gardens is not provided.
What is the collaboration pricing?
The estimated price tier for collaborations is elite, but pricing may vary.
What is the content niche?
The primary niche is home decor, with secondary niches including interior design, gardening, recipes, and baking.
