Top 50 Automotive Influencers
Ranked by follower count among 11,601 vetted Automotive creators on Zaver.
This ranking highlights the top creators in the Automotive segment, featuring a total of 50 profiles that have successfully passed Zaver's indexing quality standards. The leading profiles include notable accounts such as bmw with 43,717,964 followers and mercedesbenz with 38,823,210 followers. These creators represent a significant presence in the automotive space on Instagram, showcasing their influence and reach within the community.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  BMWβ@bmw | 44M | β | automotive | elite | View profile β |
| 2 |  Mercedes-Benzβ@mercedesbenz | 39M | β | automotive | elite | View profile β |
| 3 |  Porscheβ@porsche | 33M | β | automotive | elite | View profile β |
| 4 |  Ferrariβ@ferrari | 32M | β | automotive | elite | View profile β |
| 5 |  BUGATTIβ@bugatti | 25M | β | automotive | elite | View profile β |
| 6 |  Ulugbekhon Maksumovβ@ulugbekhon | 21M | β | automotive | elite | View profile β |
| 7 |  Mercedes-AMGβ@mercedesamg | 18M | β | automotive | elite | View profile β |
| 8 |  McLaren Mastercard Formula 1 Team π§‘β@mclarenf1 | 17M | β | automotive | elite | View profile β |
| 9 |  Audi USAβ@audiusa | 16M | β | automotive | premium | View profile β |
| 10 |  Aston Martinβ@astonmartin | 12M | β | automotive | elite | View profile β |
| 11 |  Volkswagenβ@volkswagen | 11M | β | automotive | elite | View profile β |
| 12 |  McLaren Automotiveβ@mclarenauto | 11M | β | automotive | elite | View profile β |
| 13 |  Range Roverβ@rangerover | 10M | β | automotive | elite | View profile β |
| 14 |  TOYOTAβ@toyota | 9.9M | β | automotive | elite | View profile β |
| 15 |  Marc MaΜrquezβ@marcmarquez93 | 8.4M | β | automotive | elite | View profile β |
| 16 |  Jeepβ@jeep | 8.3M | β | automotive | elite | View profile β |
| 17 |  The UK07 Riderβ@anurag_dobhal | 8.0M | β | automotive | elite | View profile β |
| 18 |  ΠΡΠΈΠΊ ΠΠ°Π²ΠΈΠ΄ΠΎΠ²ΠΈΡβ@eric_davidich | 7.7M | β | automotive | premium | View profile β |
| 19 |  Ken Blockβ@kblock43 | 7.6M | β | automotive | elite | View profile β |
| 20 |  Ford Motor Companyβ@ford | 6.8M | β | automotive | elite | View profile β |
| 21 |  Pagani Automobiliβ@paganiautomobili | 6.6M | β | automotive | elite | View profile β |
| 22 |  Top Gearβ@topgear | 6.2M | β | automotive | elite | View profile β |
| 23 |  Ducati Motor Holdingβ@ducati | 6.2M | β | automotive | elite | View profile β |
| 24 |  Audiβ@audi | 6.2M | β | automotive | elite | View profile β |
| 25 |  Hondaβ@honda | 6.1M | β | automotive | elite | View profile β |
| 26 |  123 Mobile Lockβ@123mobilelock | 5.9M | β | automotive | standard | View profile β |
| 27 |  Hoonigan Industriesβ@thehoonigans | 4.9M | β | automotive | premium | View profile β |
| 28 |  BRABUSβ@brabus | 4.2M | β | automotive | elite | View profile β |
| 29 |  Harris Illanno Vrizaβ@harrisvriza | 4.2M | β | automotive | premium | View profile β |
| 30 |  JUCAβ@jucaviapri | 4.1M | β | automotive | premium | View profile β |
| 31 |  chevroletβ@chevrolet | 4.1M | β | automotive | premium | View profile β |
| 32 |  CarLifestyleβ@carlifestyle | 4.1M | β | automotive | elite | View profile β |
| 33 |  BMW M Motorsport πβ@bmwmmotorsport | 4.1M | β | automotive | elite | View profile β |
| 34 |  Cadillacβ@cadillac | 3.9M | β | automotive | elite | View profile β |
| 35 |  Dave Sparksβ@heavydsparks | 3.8M | β | automotive | elite | View profile β |
| 36 |  Lamborghini Squadra Corseβ@lamborghinisc | 3.8M | β | automotive | elite | View profile β |
| 37 |  MANSORYβ@mansory | 3.8M | β | automotive | elite | View profile β |
| 38 |  Audi Revolut F1 Teamβ@audif1 | 3.8M | β | automotive | premium | View profile β |
| 39 |  Cadillac Formula 1 Teamβ@cadillacf1 | 3.6M | β | automotive | premium | View profile β |
| 40 |  Alex Demunerβ@demunershow | 3.4M | β | automotive | premium | View profile β |
| 41 |  Cars Without Limitsβ@carswithoutlimits | 3.3M | β | automotive | elite | View profile β |
| 42 |  Murray Krugerβ@krugerconstruction | 3.3M | β | automotive | elite | View profile β |
| 43 |  FIA - Official accountβ@fia.official | 3.2M | β | automotive | premium | View profile β |
| 44 |  Stake F1 Team KICK Sauberβ@stakef1team | 3.0M | β | automotive | elite | View profile β |
| 45 |  Toyota USAβ@toyotausa | 3.0M | β | automotive | elite | View profile β |
| 46 |  SICK Cars and Trucksβ@sick.cars.and.trucks | 3.0M | β | automotive | premium | View profile β |
| 47 |  The Grand Tourβ@itsthegrandtour | 3.0M | β | automotive | elite | View profile β |
| 48 |  Nico Hulkenbergβ@hulkhulkenberg | 3.0M | β | automotive | premium | View profile β |
| 49 |  Dakar Rallyβ@dakarrally | 2.9M | β | automotive | elite | View profile β |
| 50 |  Ibrahim Assadβ@ibrahim_assad | 2.8M | β | automotive | elite | View profile β |
Methodology
Creators are ranked based on their follower count among profiles that have met Zaver's indexing quality criteria, which includes being labeled, categorized, and having a minimum of 5k followers.
Frequently asked questions
What criteria are used to rank the creators?
Creators are ranked by follower count and must meet specific indexing quality standards.
How many creators are included in this ranking?
The ranking includes a total of 50 creators in the Automotive segment.
What does it mean to pass Zaver's indexing quality bar?
It means the profile is properly labeled, categorized, and has at least 5k followers.
Are there any content considerations for brands?
Some content may require brand review.