Top Sustainability in United States Influencers in 2026
Zaver lists 797 vetted sustainability in united states influencers on Instagram with a median audience of 29,275 followers. The segment's biggest hubs are Los Angeles, New York, Austin. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
The United States Sustainability segment comprises 797 creators who focus on environmentally conscious content. This niche is characterized by a median follower count of 29,275, indicating a solid audience size that brands can engage with. The top cities where these creators are concentrated include Los Angeles, New York, and Austin, suggesting a diverse geographical reach. While the average engagement rate is not provided, the combination of a substantial creator count and a notable median follower count highlights the potential for effective engagement in this segment. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Patagonia✓@patagonia | 5.5M | — | sustainability | premium | View profile → |
| 2 |  Caleb Simpson✓@calebwsimpson | 2.9M | — | sustainability | premium | View profile → |
| 3 |  4ocean✓@4ocean | 2.9M | — | sustainability | premium | View profile → |
| 4 |  Reformation✓@reformation | 2.6M | — | sustainability | premium | View profile → |
| 5 |  CHNGE ™✓@chnge | 2.3M | — | sustainability | premium | View profile → |
| 6 |  Ïndi 💫@indicaflower_ | 1.2M | — | sustainability | premium | View profile → |
| 7 |  Valerie Lepelch 🇵🇪🇫🇷🌱✓@valerielepelch | 1.1M | — | sustainability | premium | View profile → |
| 8 |  Justin Davies✓@justindavies | 1.1M | — | sustainability | standard | View profile → |
| 9 |  LIVEKINDLY | Home of Sustainability✓@livekindly | 990K | — | sustainability | premium | View profile → |
| 10 |  pact✓@pact | 923K | — | sustainability | standard | View profile → |
| 11 |  Parks Project✓@parksproject | 882K | — | sustainability | premium | View profile → |
| 12 |  Motherhenshomestead | Homesteading & Homeschooling✓@motherhenshomestead | 737K | — | sustainability | premium | View profile → |
| 13 |  Kathryn Kellogg✓@going.zero.waste | 693K | — | sustainability | premium | View profile → |
| 14 |  getter✓@getter | 693K | — | sustainability | standard | View profile → |
| 15 |  Alex Fasulo✓@alexandrafasulo | 665K | — | sustainability | premium | View profile → |
| 16 |  Hannah Haller✓@hannahshaller | 545K | — | sustainability | standard | View profile → |
| 17 |  WOLVEN✓@wolven | 526K | — | sustainability | premium | View profile → |
| 18 |  Allbirds✓@allbirds | 515K | — | sustainability | premium | View profile → |
| 19 |  Tropic Of C✓@tropicofc | 498K | — | sustainability | premium | View profile → |
| 20 |  Rothy's✓@rothys | 487K | — | sustainability | premium | View profile → |
| 21 |  Dr. Bronner's✓@drbronner | 484K | — | sustainability | premium | View profile → |
| 22 |  𝕿𝖎𝖋𝖋𝖆𝖓𝖞 𝕽𝖔𝖆𝖈𝖍✓@dumpsterdivingmama | 478K | — | sustainability | standard | View profile → |
| 23 |  Neptunic@neptunic_com | 470K | — | sustainability | premium | View profile → |
| 24 |  Matt Rockhold✓@mattrockhold | 422K | — | sustainability | premium | View profile → |
| 25 |  Cowspiracy@cowspiracy | 412K | — | sustainability | premium | View profile → |
| 26 |  Green Matters✓@greenmatters | 411K | — | sustainability | premium | View profile → |
| 27 |  Printfresh✓@printfresh | 378K | — | sustainability | standard | View profile → |
| 28 |  Fantastic Fungi✓@fantasticfungi | 371K | — | sustainability | premium | View profile → |
| 29 |  Cat Construction North America✓@catconstruction | 368K | — | sustainability | premium | View profile → |
| 30 |  Zain J زين✓@zainjan | 366K | — | sustainability | standard | View profile → |
| 31 |  The Seeds Of Vandana Shiva@vandanashivamovie | 365K | — | sustainability | — | View profile → |
| 32 |  BRANA DANE@branadane | 352K | — | sustainability | premium | View profile → |
| 33 |  Hari Tahov - Model / Actor / Creator✓@haritahov | 347K | — | sustainability | standard | View profile → |
| 34 |  Ben Clark✓@benclark10 | 346K | — | sustainability | standard | View profile → |
| 35 |  Stasher✓@stasherbag | 344K | — | sustainability | premium | View profile → |
| 36 |  Climate Reality✓@climatereality | 339K | — | sustainability | elite | View profile → |
| 37 | 329K | — | sustainability | standard | View profile → | |
| 38 |  Package Free✓@packagefreeshop | 328K | — | sustainability | premium | View profile → |
| 39 |  Arnie watkins✓@arniewatkins | 311K | — | sustainability | standard | View profile → |
| 40 |  Coalatree Eco-Minded Goods✓@coalatree | 298K | — | sustainability | standard | View profile → |
| 41 |  Lauren Singer✓@trashisfortossers | 295K | — | sustainability | premium | View profile → |
| 42 |  Leah Thomas✓@greengirlleah | 294K | — | sustainability | premium | View profile → |
| 43 |  Protect Our Winters✓@protectourwinters | 293K | — | sustainability | premium | View profile → |
| 44 |  Keep Nature Wild✓@keepnaturewild | 285K | — | sustainability | standard | View profile → |
| 45 |  Brightly✓@brightly.eco | 285K | — | sustainability | standard | View profile → |
| 46 |  Lauren Bash✓@relauren | 285K | — | sustainability | standard | View profile → |
| 47 |  Bridgette Feuerstein | Halfway Hippie✓@bridge_fit | 285K | — | sustainability | premium | View profile → |
| 48 |  Kait Welch - Modern Hippie Habits✓@modhippiehabits | 276K | — | sustainability | standard | View profile → |
| 49 | 273K | — | sustainability | standard | View profile → | |
| 50 |  Mekhi Phifer✓@mekhifromharlem | 268K | — | sustainability | premium | View profile → |
Hiring sustainability in united states creators: what to look for
When hiring creators in the Sustainability segment, brands should prioritize alignment with their values and mission. It is essential to evaluate the creator's content style and audience demographics to ensure a good fit. Brands should also consider the creator's engagement metrics, even if specific averages are not available, to gauge potential effectiveness. Additionally, reviewing previous collaborations and the creator's authenticity in promoting sustainability can provide insights into their suitability for brand partnerships.
Frequently asked questions
What is the typical pricing for creators in the Sustainability segment?
Pricing can vary widely based on factors such as follower count and engagement, but brands should expect to see a range of price tiers when considering partnerships.
What is the average engagement rate for creators in this segment?
The average engagement rate for creators in the Sustainability segment is not provided.
What are the top cities for creators in the Sustainability niche?
The top cities for creators in this segment include Los Angeles, New York, and Austin.