Top Sports in United States Influencers in 2026

18,500creators
0.12%avg engagement
31Kmedian followers
Los Angeles · New York · Miamitop cities

Zaver lists 18,500 vetted sports in united states influencers on Instagram, averaging 0.12% engagement with a median audience of 30,865 followers. The segment's biggest hubs are Los Angeles, New York, Miami. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.

The United States Sports segment comprises 18,500 creators who engage audiences with a focus on athleticism and sports culture. These creators have an average engagement rate of 0.12%, indicating a moderate level of interaction with their followers. The median follower count stands at 30,865, suggesting that many influencers in this niche have a substantial audience base. Notably, the top cities where these creators are based include Los Angeles, New York, and Miami, reflecting key markets for sports-related content. Brands looking to connect with sports enthusiasts may find valuable partnerships within this diverse segment. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1Nike✓@nike292M—sportseliteView profile →
2UFC✓@ufc50M—sportseliteView profile →
3SportsCenter✓@sportscenter38M—sportseliteView profile →
4Golden State Warriors✓@warriors32M—sportseliteView profile →
5ESPN✓@espn28M—sportspremiumView profile →
6Ilia Topuria✓@iliatopuria18M—sportseliteView profile →
7Serena Williams✓@serenawilliams18M—sportseliteView profile →
8Mike Holston✓@therealtarzann18M—sportseliteView profile →
9BIG SEAN✓@bigsean17M—sportspremiumView profile →
10Ronda Rousey✓@rondarousey17M—sportseliteView profile →
11Odell Beckham Jr✓@obj17M—sportseliteView profile →
12Tom Brady✓@tombrady15M—sportseliteView profile →
13MLB ⚾✓@mlb13M—sportseliteView profile →
14Ryan Garcia✓@kingryan13M—sportseliteView profile →
15James Harden✓@jharden1312M—sportseliteView profile →
16SIMONE BILES✓@simonebiles12M—sportseliteView profile →
17The Great Khali✓@thegreatkhali12M—sportseliteView profile →
18Chris Paul✓@cp311M—sportseliteView profile →
19Dana White✓@danawhite11M—sportseliteView profile →
20Overtime✓@overtime10M—sportseliteView profile →
21Chicago Bulls✓@chicagobulls10M—sportseliteView profile →
22Tony Hawk✓@tonyhawk9.9M—sportspremiumView profile →
23Jonny Meat✓@jonnybones9.6M—sportseliteView profile →
24Vegas Dave 🏈⚾️🏀🏒✓@itsvegasdave9.2M—sportseliteView profile →
25New Balance✓@newbalance9.1M—sportseliteView profile →
26Alex "Poatan" Pereira✓@alexpoatanpereira8.7M—sportspremiumView profile →
27Under Armour✓@underarmour8.1M—sportspremiumView profile →
28Travis Kelce✓@killatrav7.7M—sportspremiumView profile →
29Nike Sportswear✓@nikesportswear7.7M—sportseliteView profile →
30Paul "Triple H" Levesque✓@tripleh7.7M—sportseliteView profile →
31TNT Sports US✓@tntsportsus7.5M—sportspremiumView profile →
32Gervonta Davis✓@gervontaa7.3M—sportseliteView profile →
33Nate Diaz✓@natediaz2097.3M—sportspremiumView profile →
34Francis Ngannou✓@francisngannou7.2M—sportseliteView profile →
35Rhea Ripley✓@rhearipley_wwe6.8M—sportseliteView profile →
36Nike Skateboarding✓@nikesb6.5M—sportseliteView profile →
37Patrick Mahomes II✓@patrickmahomes6.5M—sportseliteView profile →
38Oklahoma City Thunder✓@okcthunder6.2M—sportspremiumView profile →
39Whistle✓@whistlesports6.1M—sportseliteView profile →
40PGA TOUR✓@pgatour6.1M—sportseliteView profile →
41Nattie Neidhart✓@natbynature6.0M—sportspremiumView profile →
42Truitt Battin✓@truittbattin6.0M—sportseliteView profile →
43Dustin Poirier✓@dustinpoirier6.0M—sportspremiumView profile →
44Los Angeles Dodgers✓@dodgers5.9M—sportseliteView profile →
45Último Moné✓@mercedesmone5.9M—sportseliteView profile →
46Arman Tsarukyan✓@arm_0115.8M—sportspremiumView profile →
47Dave Portnoy✓@stoolpresidente5.7M—sportseliteView profile →
48Ilona Maher✓@ilonamaher5.6M—sportseliteView profile →
49Nitro Circus✓@nitrocircus5.6M—sportseliteView profile →
50Anderson "The Spider" Silva✓@spiderandersonsilva5.5M—sportseliteView profile →

Hiring sports in united states creators: what to look for

When hiring creators in the Sports segment, brands should prioritize engagement rates and audience demographics to ensure alignment with their target market. It is important to assess the creator's content style and authenticity, as these factors influence audience trust and interaction. Brands should also consider the creator's geographical location, especially if they are targeting specific cities like Los Angeles, New York, or Miami. Collaborations should be approached with clear objectives and expectations to maximize the impact of the partnership.

Frequently asked questions

What is the average engagement rate in the Sports segment?

The average engagement rate in the Sports segment is 0.12%.

What should brands consider when hiring sports creators?

Brands should consider engagement rates, audience demographics, content style, and geographical location.

What are the typical pricing tiers for creators in this segment?

Typical pricing tiers for creators in the Sports segment vary based on factors such as follower count and engagement, but specific amounts are not provided.