Top Skincare in United States Influencers in 2026

4,906creators
5.09%avg engagement
26Kmedian followers
New York Β· Los Angeles Β· Miamitop cities

Zaver lists 4,906 vetted skincare in united states influencers on Instagram, averaging 5.09% engagement with a median audience of 25,869 followers. The segment's biggest hubs are New York, Los Angeles, Miami. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.

The United States Skincare segment features a diverse group of 4,906 creators, each contributing to the vibrant landscape of skincare content on Instagram. With an average engagement rate of 5.09%, these creators effectively connect with their audiences, fostering strong interactions around skincare products and routines. The median follower count stands at 25,869, indicating a substantial reach for brands looking to collaborate. The top cities where these creators are based include New York, Los Angeles, and Miami, highlighting key urban centers that influence skincare trends. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1Millie Bobby Brownβœ“@milliebobbybrown71M - skincareeliteOpen profile β†—
2β™”Winnie Harlowβ™”βœ“@winnieharlow9.7M - skincareeliteOpen profile β†—
3Cindy Crawfordβœ“@cindycrawford8.1M - skincareeliteOpen profile β†—
4Isabella Laderaβœ“@isabella.ladera7.1M - skincareeliteOpen profile β†—
5Alix Earleβœ“@alixearle5.7M - skincareeliteOpen profile β†—
6SKKN BY KIMβœ“@skkn5.3M - skincareeliteOpen profile β†—
7Pamela Andersonβœ“@pamelaanderson5.1M - skincareeliteOpen profile β†—
8Sandra Lee, MD, FAADβœ“@drpimplepopper4.7M - skincareeliteOpen profile β†—
9Isa Buscemiβœ“@missbuscemi4.3M - skincareeliteOpen profile β†—
10Mimi Faustβœ“@mimifaust4.3M - skincarepremiumOpen profile β†—
11Dr. Simon Ourian | Cosmetic Dermatology Beverly Hillsβœ“@simonourianmd14.2M - skincareeliteOpen profile β†—
12L'Occitane en Provenceβœ“@loccitane4.1M - skincarepremiumOpen profile β†—
13D E S I β€’ P E R K I N Sβœ“@desiperkins4.1M - skincarepremiumOpen profile β†—
14Cliniqueβœ“@clinique3.8M - skincarepremiumOpen profile β†—
15SwagBoyQβœ“@swagboyq3.8M - skincarepremiumOpen profile β†—
16Ebele Sydney Ijishakin odafiβœ“@cutiesindy3.2M - skincarepremiumOpen profile β†—
17Glossierβœ“@glossier3.2M - skincareeliteOpen profile β†—
18Roccibel Volpicellaβœ“@roccibella3.1M - skincarepremiumOpen profile β†—
19Taylor Girlzβœ“@titaylor2.8M - skincareeliteOpen profile β†—
20Doctor Roya Jafari-Hassadβœ“@doctorroya12.6M - skincareeliteOpen profile β†—
21zareefa ahmed-arijeβœ“@byzareefa2.6M - skincarepremiumOpen profile β†—
22Dani Austin Ramirezβœ“@daniaustin2.5M - skincareeliteOpen profile β†—
23Itati A. Lopezβœ“@itati32112.4M - skincareeliteOpen profile β†—
24TERESA πŸ’‹βœ“@teresagiudice2.3M - skincarepremiumOpen profile β†—
25Michelle Monaghanβœ“@michellemonaghan2.2M - skincarepremiumOpen profile β†—
26Naomi Wattsβœ“@naomiwatts2.1M - skincarepremiumOpen profile β†—
27Bernard Henryβœ“@fathenfarms2.1M - skincarepremiumOpen profile β†—
28Glow Recipeβœ“@glowrecipe2.1M - skincarepremiumOpen profile β†—
29IT Cosmetics πŸ‡ΊπŸ‡Έβœ“@itcosmetics2.0M - skincarepremiumOpen profile β†—
30e.l.f. SKINβœ“@elfskincare2.0M - skincarebudgetOpen profile β†—
31Drunk Elephant Skincareβœ“@drunkelephant2.0M - skincarepremiumOpen profile β†—
32eos Productsβœ“@eosproducts1.8M - skincarepremiumOpen profile β†—
33Anthony Youn, MDβœ“@tonyyounmd1.7M - skincarepremiumOpen profile β†—
34Laura Beverlinβœ“@laurabeverlin1.6M - skincareeliteOpen profile β†—
35LANEIGE U.S.βœ“@laneige_us1.6M - skincareeliteOpen profile β†—
36SkinCeuticalsβœ“@skinceuticals1.6M - skincareeliteOpen profile β†—
37Dr. Shereene Idrissβœ“@shereeneidriss1.6M - skincareeliteOpen profile β†—
38CeraVe Skincareβœ“@cerave1.5M - skincarestandardOpen profile β†—
39Estefany Oliveira De Sousaβœ“@fefioliveira1.5M - skincareeliteOpen profile β†—
40Arielle Vandenbergβœ“@arielle1.5M - skincareeliteOpen profile β†—
41πŸ‰Chyna A. WillisπŸ‰βœ“@chythegreatest1.4M - skincarepremiumOpen profile β†—
42Kai Lee α„‹α…΅α„’α…ͺᆫ (hwan)βœ“@hwaniie__1.3M - skincarepremiumOpen profile β†—
43Pritika Swarupβœ“@pritikaswarup1.3M - skincareeliteOpen profile β†—
44Dr. Paul Nassifβœ“@drpaulnassif1.3M - skincarepremiumOpen profile β†—
45Paula's Choice Skincareβœ“@paulaschoice1.3M - skincarepremiumOpen profile β†—
46Taranasha Wallaceβœ“@iamtarawallace1.3M - skincarepremiumOpen profile β†—
47Ahnesti Monet McMichaelβœ“@monetmcmichael1.3M - skincarepremiumOpen profile β†—
48Asal Jamβœ“@realasaljam1.3M - skincareeliteOpen profile β†—
49⭐️Greicy Santos Charles β­οΈβœ“@gre.santos1.3M - skincareeliteOpen profile β†—
50Amanda Camarazaβœ“@caamy_981.3M - skincarepremiumOpen profile β†—

Hiring skincare in united states creators: what to look for

When hiring creators in the skincare segment, brands should prioritize engagement rates and audience demographics to ensure alignment with their target market. Evaluating the authenticity of the creator's content and their connection with followers is crucial for effective collaborations. Brands should also consider the creator's location, as top cities like New York, Los Angeles, and Miami may offer unique insights into regional skincare trends. Additionally, understanding the creator's previous partnerships can provide insight into their suitability for brand alignment.

Frequently asked questions

What is the typical pricing for creators in the skincare segment?

Pricing can vary widely based on the creator's follower count and engagement rates, generally falling into tiers that reflect their influence and reach.

What is the average engagement rate for skincare creators?

The average engagement rate in the skincare segment is 5.09%, indicating a strong level of interaction with their audience.

How many creators are in the United States skincare segment?

There are 4,906 creators in the United States skincare segment.