Top Personal-finance in United States Influencers in 2026

3,201creators
0.93%avg engagement
24Kmedian followers
New York Β· Atlanta Β· Miamitop cities

Zaver lists 3,201 vetted personal-finance in united states influencers on Instagram, averaging 0.93% engagement with a median audience of 23,663 followers. The segment's biggest hubs are New York, Atlanta, Miami. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.

The United States personal-finance segment comprises a total of 3,201 creators. This niche has an average engagement rate of 0.93%, indicating a moderate level of interaction between creators and their audiences. The median follower count in this segment is 23,663, suggesting that many creators have a substantial audience base. Notably, the top cities where these creators are located include New York, Atlanta, and Miami, highlighting key urban centers for personal finance content. Brands looking to engage with this segment may find opportunities to connect with audiences interested in financial advice, budgeting tips, and investment strategies. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1Julio Gonzalezβœ“@taxreformexpert_9.4M - personal-financepremiumOpen profile β†—
2Dave Ramseyβœ“@daveramsey6.5M - personal-financeeliteOpen profile β†—
3Alexis Skyyβœ“@alexisskyy5.2M - personal-financeeliteOpen profile β†—
4Shelley Rogers Johnsonβœ“@agoodwitchofficial4.9M - personal-financepremiumOpen profile β†—
5Robert Kiyosakiβœ“@therealkiyosaki3.9M - personal-financeeliteOpen profile β†—
6Juliet Limaβœ“@julietlima193.0M - personal-financepremiumOpen profile β†—
7Addison Jarman || Money Expertβœ“@addison.jarman2.4M - personal-financepremiumOpen profile β†—
8Tori Dunlap β€” Money Expertβœ“@herfirst100k2.3M - personal-financeeliteOpen profile β†—
9Tarek Naemoβœ“@tareknaemo2.2M - personal-financeeliteOpen profile β†—
10Richard Kangβœ“@kingrichkang2.0M - personal-financeeliteOpen profile β†—
11Jennifer Perriβœ“@jenniferperri.official2.0M - personal-financepremiumOpen profile β†—
12Sam Jarman | Finance Life Hacks πŸ€‘βœ“@realsamjarman1.6M - personal-financestandardOpen profile β†—
13Dontrell Britton@trellthetrainer1.6M - personal-financepremiumOpen profile β†—
14@the_alpha_omega41_@the_alpha_omega41_1.5M - personal-financeeliteOpen profile β†—
15Charlie Cavalierβœ“@charliecavalier31.5M - personal-financeeliteOpen profile β†—
16Christian Villarβœ“@christian_villar1.4M - personal-financepremiumOpen profile β†—
17Aline Barretoβœ“@alinebarreto_oficial1.4M - personal-financepremiumOpen profile β†—
18Paige Jordaeβœ“@dreampaige1.4M - personal-financepremiumOpen profile β†—
19Haley Sacks I Mrs. Dow Jonesβœ“@mrsdowjones1.4M - personal-financepremiumOpen profile β†—
20Timothy Sykesβœ“@timothysykes1.3M - personal-financepremiumOpen profile β†—
21Chimeβœ“@chime1.3M - personal-financepremiumOpen profile β†—
22Andrew Marasonβœ“@iamthecreditplug1.3M - personal-financestandardOpen profile β†—
23Christoffer Grovesβœ“@ceogrovescapital1.3M - personal-financepremiumOpen profile β†—
24Venmoβœ“@venmo1.2M - personal-financepremiumOpen profile β†—
25I AM HIM πŸ€΄πŸ»πŸ‡΅πŸ‡ͺβœ“@capdollaz1.1M - personal-financeeliteOpen profile β†—
26Evan Louieβœ“@tamahil1.1M - personal-financepremiumOpen profile β†—
27Double RR Billionaire Barbieβœ“@iambillionairebarbie1.1M - personal-financepremiumOpen profile β†—
28Edmund Coutanβœ“@edmundbayard_1.1M - personal-financestandardOpen profile β†—
29Caleb Hammerβœ“@calebhammercomposer1.1M - personal-financepremiumOpen profile β†—
30ʙʀᴏᴄᴋᴛᴏɴ Κ™α΄€Κ€Κ€Ιͺα΄›α΄›βœ“@brocktonbarritt1.1M - personal-financepremiumOpen profile β†—
31Funded Trustβœ“@fundedtrust1.1M - personal-financeeliteOpen profile β†—
32CLAUDIA GADELHAβœ“@claudiagadelha1.1M - personal-financeeliteOpen profile β†—
33Jason Tartickβœ“@jason_tartick993K - personal-financepremiumOpen profile β†—
34John Liangβœ“@johnsfinancetips991K - personal-financepremiumOpen profile β†—
35Gina Zakaria | Money-Saving Expertβœ“@savingwhiz988K - personal-financestandardOpen profile β†—
36Tyler McBroomβœ“@tylermcbroom959K - personal-financepremiumOpen profile β†—
37Ramit Sethiβœ“@ramit958K - personal-financepremiumOpen profile β†—
38Gabriel Silva | GordΓ£oβœ“@gabrielsilva950K - personal-financepremiumOpen profile β†—
39πŸ‡§πŸ‡·Thauan TeixeiraπŸ‡ΊπŸ‡Έβœ“@thauanteixeira_943K - personal-financepremiumOpen profile β†—
40MoolahmoeοΏ½οΏ½MR. TalkMoneyNothingElseβœ“@moolah_moe928K - personal-financepremiumOpen profile β†—
41@_qt1cβœ“@_qt1c927K - personal-financepremiumOpen profile β†—
42Jaspreet Singhβœ“@minoritymindset925K - personal-financepremiumOpen profile β†—
43Rachel Cruzeβœ“@rachelcruze887K - personal-financepremiumOpen profile β†—
44Jonathan Koromaβœ“@king.jdk886K - personal-financeeliteOpen profile β†—
45Cinyapooh@prettymama_cin875K - personal-financepremiumOpen profile β†—
46The Financial Dietβœ“@thefinancialdiet873K - personal-financepremiumOpen profile β†—
47CNBC Make Itβœ“@cnbcmakeit871K - personal-financeeliteOpen profile β†—
48Vincent Ortega Jr.@vincentortegajr850K - personal-financeeliteOpen profile β†—
49The First Black Trillionaire #1 Funding Expertβœ“@chiefsbs833K - personal-financestandardOpen profile β†—
50Brookeβœ“@brookeschofield828K - personal-financepremiumOpen profile β†—

Hiring personal-finance in united states creators: what to look for

When hiring creators in the personal-finance segment, brands should prioritize creators with a strong understanding of financial topics and a proven track record of engaging their audience. It is essential to assess the creator's content style and how it aligns with the brand's messaging. Additionally, brands should consider the creator's audience demographics, particularly in relation to the top cities of New York, Atlanta, and Miami. Evaluating the creator's average engagement rate can also provide insights into their effectiveness in reaching and influencing their audience.

Frequently asked questions

What is the typical pricing for creators in the personal-finance segment?

Pricing can vary widely based on the creator's follower count and engagement rate, typically falling into tiered categories.

What is the average engagement rate for creators in this segment?

The average engagement rate for creators in the personal-finance segment is 0.93%.

How many creators are there in the personal-finance segment?

There are 3,201 creators in the United States personal-finance segment.