Top Basketball in United States Influencers in 2026

2,674creators
33Kmedian followers
Los Angeles Β· New York Β· Atlantatop cities

Zaver lists 2,674 vetted basketball in united states influencers on Instagram with a median audience of 33,123 followers. The segment's biggest hubs are Los Angeles, New York, Atlanta. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.

The United States basketball segment features a diverse group of 2,674 creators, each contributing to the vibrant basketball culture across the country. The median follower count for these creators is 33,123, indicating a solid audience base that brands can engage with. Major cities such as Los Angeles, New York, and Atlanta serve as key hubs for basketball content, reflecting the sport's popularity in urban areas. While the average engagement rate is not specified, marketers should consider the potential reach and influence these creators have within the basketball community. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1NBAβœ“@nba88M - basketballeliteOpen profile β†—
2Wardell Curryβœ“@stephencurry3057M - basketballeliteOpen profile β†—
3House of Highlightsβœ“@houseofhighlights51M - basketballeliteOpen profile β†—
4DR. SHAQUILLE O'NEAL Ed.D.βœ“@shaq35M - basketballeliteOpen profile β†—
5Los Angeles Lakersβœ“@lakers25M - basketballeliteOpen profile β†—
6Bleacher Reportβœ“@bleacherreport22M - basketballeliteOpen profile β†—
7Russell Westbrookβœ“@russwest4422M - basketballeliteOpen profile β†—
8Kyrie A. Irvingβœ“@kyrieirving20M - basketballeliteOpen profile β†—
9dwyanewadeβœ“@dwyanewade19M - basketballeliteOpen profile β†—
10Lonzo Ballβœ“@zo17M - basketballpremiumOpen profile β†—
11Klay Thompsonβœ“@klaythompson16M - basketballeliteOpen profile β†—
12Giannis Antetokounmpoβœ“@giannis_an3416M - basketballeliteOpen profile β†—
13Cleveland Cavaliersβœ“@cavs16M - basketballeliteOpen profile β†—
14Nike Basketballβœ“@nikebasketball16M - basketballpremiumOpen profile β†—
15Allen Iversonβœ“@theofficialai314M - basketballpremiumOpen profile β†—
16Bill Russellβœ“@kodakblack13M - basketballeliteOpen profile β†—
17Luka Doncicβœ“@lukadoncic11M - basketballeliteOpen profile β†—
18LaMelo Ballβœ“@melo11M - basketballeliteOpen profile β†—
19Jimmy Butlerβœ“@jimmybutler9.7M - basketballeliteOpen profile β†—
20Damian Lillardβœ“@damianlillard9.6M - basketballeliteOpen profile β†—
21Paul Georgeβœ“@ygtrece9.3M - basketballeliteOpen profile β†—
22Boston Celticsβœ“@celtics8.3M - basketballpremiumOpen profile β†—
23Ballislifeβœ“@ballislife8.2M - basketballeliteOpen profile β†—
24Carmelo Anthonyβœ“@carmeloanthony7.9M - basketballpremiumOpen profile β†—
25@nbatvβœ“@nbatv7.7M - basketballpremiumOpen profile β†—
26NBA on ESPNβœ“@nbaonespn7.5M - basketballeliteOpen profile β†—
27JR Smithβœ“@teamswish7.4M - basketballeliteOpen profile β†—
28Jayson TatumπŸ™πŸ€βœ“@jaytatum07.2M - basketballeliteOpen profile β†—
29Joel "The Process" Embiidβœ“@joelembiid7.0M - basketballeliteOpen profile β†—
30Miami HEATβœ“@miamiheat6.5M - basketballeliteOpen profile β†—
31Victor Wembanyama πŸ‡«πŸ‡·βœ“@wemby6.3M - basketballeliteOpen profile β†—
32Houston Rocketsβœ“@houstonrockets6.2M - basketballeliteOpen profile β†—
33San Antonio Spursβœ“@spurs6.2M - basketballeliteOpen profile β†—
34NBA Historyβœ“@nbahistory5.9M - basketballeliteOpen profile β†—
35New York Knicks πŸ€βœ“@nyknicks5.7M - basketballpremiumOpen profile β†—
36Anthony Edwardsβœ“@theanthonyedwards_5.5M - basketballeliteOpen profile β†—
37Milwaukee Bucksβœ“@bucks5.3M - basketballpremiumOpen profile β†—
38Dennis Schröderβœ“@ds17_fg5.2M - basketballeliteOpen profile β†—
39ANGEL REESEβœ“@angel.reese5.2M - basketballeliteOpen profile β†—
40LA Clippersβœ“@laclippers5.1M - basketballeliteOpen profile β†—
41Shai Gilgeous-Alexanderβœ“@shai5.1M - basketballeliteOpen profile β†—
42Ernest Owensβœ“@ernez5405.1M - basketballeliteOpen profile β†—
43Trae Youngβœ“@traeyoung4.8M - basketballeliteOpen profile β†—
44Zion Williamsonβœ“@zionwilliamson4.8M - basketballeliteOpen profile β†—
45USA Basketballβœ“@usabasketball4.7M - basketballeliteOpen profile β†—
46Karl-Anthony Townsβœ“@karltowns4.7M - basketballeliteOpen profile β†—
47Brooklyn Netsβœ“@brooklynnets4.7M - basketballeliteOpen profile β†—
48Philadelphia 76ersβœ“@sixers4.5M - basketballeliteOpen profile β†—
49NBA Shooting Coach ( Chris Matthews )βœ“@lethalshooter4.5M - basketballeliteOpen profile β†—
50SLAMβœ“@slam4.4M - basketballeliteOpen profile β†—

Hiring basketball in united states creators: what to look for

When hiring creators in the basketball segment, brands should prioritize creators who align with their values and target audience. Evaluating the creator's engagement with their followers is crucial, as it reflects their ability to connect and influence. Brands should also consider the creator's content style and authenticity, ensuring it resonates with basketball enthusiasts. Furthermore, geographic relevance is important; creators based in top cities like Los Angeles, New York, and Atlanta may offer localized engagement opportunities.

Frequently asked questions

What is the typical pricing for creators in the basketball segment?

Pricing tiers can vary widely based on the creator's follower count and engagement. Generally, brands can expect to negotiate based on these factors.

What is the average engagement rate for creators in this segment?

The average engagement rate for this segment is not specified, but it is an important metric for assessing creator effectiveness.

How many creators are there in the United States basketball segment?

There are 2,674 creators in the United States basketball segment.