Top Automotive in United States Influencers in 2026
Zaver lists 6,691 vetted automotive in united states influencers on Instagram, averaging 3.06% engagement with a median audience of 30,444 followers. The segment's biggest hubs are Miami, Los Angeles, Houston. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
The United States automotive segment comprises 6,691 creators, showcasing a diverse range of content related to vehicles and automotive culture. This segment has an average engagement rate of 3.06%, indicating a solid level of interaction between creators and their audiences. The median follower count among these creators stands at 30,444, suggesting a substantial reach for brands looking to collaborate. Notably, the top cities where these creators are based include Miami, Los Angeles, and Houston, which are key markets for automotive enthusiasts. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Audi USAβ@audiusa | 16M | - | automotive | premium | Open profile β |
| 2 |  Jeepβ@jeep | 8.3M | - | automotive | elite | Open profile β |
| 3 |  Ken Blockβ@kblock43 | 7.6M | - | automotive | elite | Open profile β |
| 4 |  Ford Motor Companyβ@ford | 6.8M | - | automotive | elite | Open profile β |
| 5 |  Hondaβ@honda | 6.1M | - | automotive | elite | Open profile β |
| 6 |  123 Mobile Lockβ@123mobilelock | 5.9M | - | automotive | standard | Open profile β |
| 7 |  Hoonigan Industriesβ@thehoonigans | 4.9M | - | automotive | premium | Open profile β |
| 8 |  chevroletβ@chevrolet | 4.1M | - | automotive | premium | Open profile β |
| 9 |  CarLifestyleβ@carlifestyle | 4.1M | - | automotive | elite | Open profile β |
| 10 |  Cadillacβ@cadillac | 3.9M | - | automotive | elite | Open profile β |
| 11 |  Dave Sparksβ@heavydsparks | 3.8M | - | automotive | elite | Open profile β |
| 12 |  Toyota USAβ@toyotausa | 3.0M | - | automotive | elite | Open profile β |
| 13 |  SICK Cars and Trucksβ@sick.cars.and.trucks | 3.0M | - | automotive | premium | Open profile β |
| 14 |  Full Send F1π@motor_head_ | 2.8M | - | automotive | elite | Open profile β |
| 15 |  AutoPlay@autoplay | 2.8M | - | automotive | elite | Open profile β |
| 16 |  NADIA KHARβ@nadiaskhar | 2.6M | - | automotive | premium | Open profile β |
| 17 |  Emelia Hartfordβ@ms.emelia | 2.4M | - | automotive | elite | Open profile β |
| 18 |  Cody Walkerβ@codybwalker | 2.4M | - | automotive | premium | Open profile β |
| 19 |  Milwaukee Toolβ@milwaukeetool | 2.3M | - | automotive | premium | Open profile β |
| 20 |  Kawasaki USAβ@kawasakiusa | 2.3M | - | automotive | elite | Open profile β |
| 21 |  MotorTrendβ@motortrend | 2.3M | - | automotive | premium | Open profile β |
| 22 |  VOSSEN WHEELSβ@vossen | 2.2M | - | automotive | premium | Open profile β |
| 23 |  ππππ πππππβ@toyotires | 2.1M | - | automotive | premium | Open profile β |
| 24 |  Ford Racingβ@fordracing | 2.0M | - | automotive | elite | Open profile β |
| 25 |  Uberβ@uber | 1.9M | - | automotive | elite | Open profile β |
| 26 |  Formula DRIFTβ@formulad | 1.9M | - | automotive | premium | Open profile β |
| 27 |  Chip Fooseβ@chipfooseofficial | 1.9M | - | automotive | elite | Open profile β |
| 28 |  Jenson Buttonβ@jensonbutton | 1.8M | - | automotive | elite | Open profile β |
| 29 |  Adam LZβ@adam_lz | 1.8M | - | automotive | premium | Open profile β |
| 30 |  Concept 3@concept3 | 1.8M | - | automotive | premium | Open profile β |
| 31 | 1.8M | - | automotive | premium | Open profile β | |
| 32 |  Donut Mediaβ@donutmedia | 1.8M | - | automotive | premium | Open profile β |
| 33 |  Julio Julajujβ@julio_nyc1 | 1.8M | - | automotive | premium | Open profile β |
| 34 |  Nasty Trucks Nation@nastytrucksnation | 1.8M | - | automotive | premium | Open profile β |
| 35 |  Hailie Deeganβ@hailiedeegan | 1.8M | - | automotive | elite | Open profile β |
| 36 |  ChrisFixβ@chrisfixit | 1.7M | - | automotive | elite | Open profile β |
| 37 |  Cleetus McFarlandβ@garrett_1320video | 1.7M | - | automotive | premium | Open profile β |
| 38 |  GMCβ@gmc | 1.6M | - | automotive | elite | Open profile β |
| 39 |  Speed Societyβ@speedsociety | 1.5M | - | automotive | elite | Open profile β |
| 40 |  Dessant Transport Incβ@dessanttransport | 1.5M | - | automotive | standard | Open profile β |
| 41 | 1.5M | - | automotive | premium | Open profile β | |
| 42 |  DAVEβS AUTO CENTER Utah - David Bellβ@davesautocenter | 1.5M | - | automotive | standard | Open profile β |
| 43 |  DieselTruckingβ’οΈβ@dieseltrucking | 1.4M | - | automotive | premium | Open profile β |
| 44 |  Ram Trucksβ@ramtrucks | 1.4M | - | automotive | premium | Open profile β |
| 45 |  Jay Leno's Garageβ@jaylenosgarage | 1.4M | - | automotive | premium | Open profile β |
| 46 |  Isaiah Villanuevaβ@thezaeway | 1.4M | - | automotive | premium | Open profile β |
| 47 |  West Coast Customsβ@westcoastcustoms | 1.3M | - | automotive | premium | Open profile β |
| 48 |  Brandon Weibleyβ@gainz717 | 1.3M | - | automotive | premium | Open profile β |
| 49 |  DIESEL TRUCK ADDICTS@dieseltruckaddicts | 1.3M | - | automotive | elite | Open profile β |
| 50 |  Jasmine Luv-Barrettβ@luv_jjp | 1.3M | - | automotive | premium | Open profile β |
Hiring automotive in united states creators: what to look for
Brands should consider several factors when hiring creators in the automotive segment. First, assessing the creator's engagement rate is essential, as it reflects the potential effectiveness of the collaboration. Additionally, reviewing the creator's follower demographics can help ensure alignment with the brand's target audience. Brands should also evaluate the creator's content style and previous collaborations to determine compatibility. Finally, understanding the creator's typical pricing structure is crucial for budget planning and negotiation.
Frequently asked questions
What is the average engagement rate for creators in the automotive segment?
The average engagement rate for creators in the automotive segment is 3.06%.
What should brands consider when hiring automotive creators?
Brands should look at engagement rates, follower demographics, content style, and previous collaborations.
What are the typical pricing tiers for creators in this segment?
Pricing for creators in the automotive segment can vary widely based on follower count and engagement, typically ranging from entry-level to premium tiers.