Top Sustainability in United Kingdom Influencers in 2026

113creators
51Kmedian followers
London · Wherstead · Cornwalltop cities

Zaver lists 113 vetted sustainability in united kingdom influencers on Instagram with a median audience of 50,562 followers. The segment's biggest hubs are London, Wherstead, Cornwall. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.

The United Kingdom segment focused on Sustainability comprises a total of 113 creators. This niche is characterized by a median follower count of 50,562, indicating a substantial audience size for potential collaborations. The top cities where these creators are based include London, Wherstead, and Cornwall, reflecting a diverse geographical representation within the UK. Brands looking to engage with this segment should consider the unique perspectives and values that sustainability creators bring to their content. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1Sam | Sustainable Living✓@sambentley1.9M - sustainabilitystandardOpen profile ↗
2Vinted✓@vinted936K - sustainabilitypremiumOpen profile ↗
3Golnaz Hosseinii🌹گلناز حسینی✓@golnazhosseinii803K - sustainabilitypremiumOpen profile ↗
4May Elghety✓@mayelghety778K - sustainabilitypremiumOpen profile ↗
5Greenpeace UK✓@greenpeaceuk756K - sustainabilitypremiumOpen profile ↗
6Fashion Revolution✓@fash_rev519K - sustainabilitystandardOpen profile ↗
7Arizona Muse✓@arizona_muse473K - sustainabilitypremiumOpen profile ↗
8Venetia La Manna✓@venetialamanna461K - sustainabilitystandardOpen profile ↗
9Mathieu Flamini✓@mathieuflamini401K - sustainabilitypremiumOpen profile ↗
10GRACE AJILORE✓@grace_ajilore384K - sustainabilitypremiumOpen profile ↗
11Amanda Hearst Rønning✓@amandahearst349K - sustainabilitystandardOpen profile ↗
12Too Good To Go✓@toogoodtogo.uk315K - sustainabilitystandardOpen profile ↗
13Chilly's | Reusable bottles, cups and more✓@chillys300K - sustainabilitypremiumOpen profile ↗
14Finisterre✓@finisterre287K - sustainabilitypremiumOpen profile ↗
15✨Luissa Burton - The Official Green Queen 🌏👑✓@luissaburton280K - sustainabilitypremiumOpen profile ↗
16Story mfg.✓@storymfg264K - sustainabilitystandardOpen profile ↗
17Gwilym C Pugh FRGS✓@gwilymcpugh256K - sustainabilitypremiumOpen profile ↗
18Josh Donaldson✓@earthdr0p255K - sustainabilitystandardOpen profile ↗
19Jimmy Doherty✓@jimmysfarm247K - sustainabilitypremiumOpen profile ↗
20James Dunmore✓@james_dunmore217K - sustainabilitypremiumOpen profile ↗
21Sugar✓@mrssugarrr203K - sustainabilitypremiumOpen profile ↗
22Orsola de Castro✓@orsoladecastro195K - sustainabilitystandardOpen profile ↗
23Delyth Fetherston-Dilke✓@delythfd184K - sustainabilitypremiumOpen profile ↗
24Eden Project | Cornwall, UK✓@edenprojectcornwall182K - sustainabilitypremiumOpen profile ↗
25Eco Age✓@ecoage175K - sustainabilitypremiumOpen profile ↗
26Dock & Bay | Ultimate Towels✓@dockandbay150K - sustainabilitystandardOpen profile ↗
27Octopus Energy✓@octopusenergy146K - sustainabilitystandardOpen profile ↗
28Earthfolk✓@earthfolk145K - sustainabilitystandardOpen profile ↗
29Notpla✓@notpla141K - sustainabilitystandardOpen profile ↗
30bp✓@bp_plc136K - sustainabilitypremiumOpen profile ↗
31Ellen MacArthur Foundation✓@ellenmacarthurfoundation124K - sustainabilitypremiumOpen profile ↗
32Goga Ashkenazi✓@goga_vionnet117K - sustainabilityeliteOpen profile ↗
33Rapanui✓@rapanuiclothing117K - sustainabilitystandardOpen profile ↗
34SHO✓@shoreusable112K - sustainabilitystandardOpen profile ↗
35Beatrice Turner✓@beatriceturner112K - sustainabilitystandardOpen profile ↗
36M A F E 𓆉 | Sustainability Biodiversity Agrifood✓@mafeafuentes110K - sustainabilitystandardOpen profile ↗
37Positive Luxury✓@positiveluxury110K - sustainabilitystandardOpen profile ↗
38Utilita✓@utilitaenergy109K - sustainabilitypremiumOpen profile ↗
39KD ADAMSON✓@kdadamson107K - sustainabilitypremiumOpen profile ↗
40BAM® | Bamboo Clothing✓@wearebam91K - sustainabilitystandardOpen profile ↗
41VIN + OMI✓@vinandomi90K - sustainabilitystandardOpen profile ↗
42Baker Hughes✓@bakerhughesco82K - sustainabilityeliteOpen profile ↗
43My Green Pod✓@mygreenpod75K - sustainabilitystandardOpen profile ↗
44Save the Rhino International✓@savetherhinointernational74K - sustainabilitystandardOpen profile ↗
45Canal & River Trust✓@canalrivertrust73K - sustainabilitystandardOpen profile ↗
46Tigerlily Taylor✓@tigerlily.taylor_73K - sustainabilitystandardOpen profile ↗
47Clover Hogan✓@cloverhogan72K - sustainabilitystandardOpen profile ↗
48Annie Doble✓@anniedoble69K - sustainabilitystandardOpen profile ↗
49Soil Association✓@soilassociation68K - sustainabilitystandardOpen profile ↗
50RÆBURN✓@raeburn_design67K - sustainabilitypremiumOpen profile ↗

Hiring sustainability in united kingdom creators: what to look for

When hiring creators in the Sustainability segment, brands should prioritize authenticity and alignment with their values. It is essential to evaluate the creator's content style and engagement with their audience to ensure a genuine partnership. Brands should also consider the creator's geographical location, as this can influence their reach and relevance in specific markets. Engaging with creators who have a clear understanding of sustainability issues can enhance brand messaging and resonate with target audiences effectively.

Frequently asked questions

What is the typical pricing for creators in the Sustainability segment?

Pricing can vary widely based on the creator's follower count, engagement levels, and the scope of the collaboration. Brands should expect to see various price tiers depending on these factors.

What is the average engagement rate for creators in this niche?

The average engagement rate in the Sustainability segment is not specified, but brands should analyze individual creator metrics to gauge potential effectiveness.

What are the top cities for Sustainability creators in the UK?

The top cities for Sustainability creators in the UK include London, Wherstead, and Cornwall.