Top Gaming in United Kingdom Influencers in 2026
Zaver lists 196 vetted gaming in united kingdom influencers on Instagram with a median audience of 101,038 followers. The segment's biggest hubs are Stockholm, San Francisco, Maidstone. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
The United Kingdom gaming segment features a diverse group of 196 creators who engage with audiences across various platforms. This segment has a median follower count of 101,038, indicating a substantial reach for marketing initiatives. While the average engagement rate is not specified, it is essential for brands to consider this metric when evaluating potential partnerships. The top cities where these creators are based include Stockholm, San Francisco, and Maidstone, suggesting a geographically diverse audience. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  EA SPORTS FC✓@easportsfc | 32M | — | gaming | premium | View profile → |
| 2 |  Jacksepticeye✓@jacksepticeye | 8.1M | — | gaming | elite | View profile → |
| 3 |  miniminter✓@miniminter | 6.1M | — | gaming | elite | View profile → |
| 4 |  Twitch✓@twitch | 6.0M | — | gaming | premium | View profile → |
| 5 |  Vikkstar✓@vikkstar | 4.3M | — | gaming | elite | View profile → |
| 6 |  @mongraal✓@mongraal | 4.1M | — | gaming | elite | View profile → |
| 7 |  DanTDM✓@dantdm | 3.8M | — | gaming | elite | View profile → |
| 8 |  Morgan Burtwistle✓@angryginge13 | 2.4M | — | gaming | elite | View profile → |
| 9 |  Alastair (Ali-A)✓@alia | 2.0M | — | gaming | premium | View profile → |
| 10 |  GAMINGbible✓@gamingbible | 1.8M | — | gaming | standard | View profile → |
| 11 |  LDShadowLady✓@ldshadowlady | 1.6M | — | gaming | premium | View profile → |
| 12 |  Dream League Soccer✓@playdls | 1.4M | — | gaming | standard | View profile → |
| 13 |  Philza✓@ph1lza | 1.4M | — | gaming | elite | View profile → |
| 14 |  Need for Speed✓@needforspeed | 1.3M | — | gaming | elite | View profile → |
| 15 |  Square Enix✓@squareenix | 1.1M | — | gaming | elite | View profile → |
| 16 |  Fnatic✓@fnatic | 1.1M | — | gaming | elite | View profile → |
| 17 | 948K | — | gaming | standard | View profile → | |
| 18 |  NVIDIA GeForce UK✓@nvidiageforceuk | 689K | — | gaming | elite | View profile → |
| 19 |  Matt Jones✓@mattjonesmtb | 674K | — | gaming | premium | View profile → |
| 20 | 654K | — | gaming | standard | View profile → | |
| 21 |  bex✓@bexicutes | 621K | — | gaming | premium | View profile → |
| 22 |  KINGDOM HEARTS✓@kingdomhearts | 540K | — | gaming | premium | View profile → |
| 23 |  Xbox UK✓@xboxuk | 527K | — | gaming | premium | View profile → |
| 24 |  Matt Craig✓@matthdgamer | 520K | — | gaming | premium | View profile → |
| 25 | 510K | — | gaming | standard | View profile → | |
| 26 |  Yammy✓@yammy_xox | 506K | — | gaming | standard | View profile → |
| 27 |  Nintendo UK✓@nintendouk | 450K | — | gaming | elite | View profile → |
| 28 |  Freyz✓@freyanightingale | 441K | — | gaming | standard | View profile → |
| 29 |  Life is Strange✓@lifeisstrangegame | 429K | — | gaming | premium | View profile → |
| 30 |  Football Manager✓@footballmanager | 423K | — | gaming | standard | View profile → |
| 31 |  Larian Studios✓@larianstudios | 416K | — | gaming | premium | View profile → |
| 32 |  Sophiesnazz✓@sophiesnazz | 400K | — | gaming | standard | View profile → |
| 33 |  NepentheZ✓@nepenthez | 369K | — | gaming | premium | View profile → |
| 34 |  Oli Brotherhood✓@officialmumbo | 349K | — | gaming | standard | View profile → |
| 35 |  bateson87✓@bateson87 | 330K | — | gaming | standard | View profile → |
| 36 |  Pokémon UK✓@pokemonnewsuk | 325K | — | gaming | standard | View profile → |
| 37 |  Yung bull 🐂✓@harrison_solomon4 | 324K | — | gaming | standard | View profile → |
| 38 | 321K | — | gaming | premium | View profile → | |
| 39 |  Street Fighter✓@streetfightergame | 311K | — | gaming | premium | View profile → |
| 40 |  Connor Rice✓@cxnnorrice | 290K | — | gaming | standard | View profile → |
| 41 |  Vesaro✓@vesarosim | 278K | — | gaming | premium | View profile → |
| 42 |  Tekkz✓@dhtekkz | 276K | — | gaming | standard | View profile → |
| 43 |  Limmy✓@brianlimond | 272K | — | gaming | standard | View profile → |
| 44 |  TheCrewGame✓@thecrewgame | 254K | — | gaming | standard | View profile → |
| 45 |  Ubisoft UK✓@ubisoftuk | 250K | — | gaming | standard | View profile → |
| 46 |  Maxim Zhestkov✓@zhestkov | 244K | — | gaming | standard | View profile → |
| 47 |  Connor Mahoney✓@mrtalalaa | 240K | — | gaming | standard | View profile → |
| 48 |  J2Hunna✓@j2hundred | 233K | — | gaming | standard | View profile → |
| 49 |  Little Lizard & Tiny Turtle✓@littlelizardgaming | 226K | — | gaming | standard | View profile → |
| 50 | 225K | — | gaming | standard | View profile → |
Hiring gaming in united kingdom creators: what to look for
When hiring creators in the United Kingdom gaming segment, brands should prioritize creators with a strong connection to their audience and relevant content that aligns with their brand values. It is important to assess the creator's engagement metrics, even if the average engagement rate is not available. Brands should also consider the creator's follower demographics and geographic reach, particularly in key cities like Stockholm, San Francisco, and Maidstone, to ensure effective targeting.
Frequently asked questions
What is the typical pricing for creators in the gaming segment?
Pricing can vary significantly based on the creator's follower count and engagement, often falling into tiered categories.
What is the average engagement rate for creators in this segment?
The average engagement rate is not specified for this segment.
How many creators are there in the United Kingdom gaming segment?
There are 196 creators in this segment.