Top Fashion in United Kingdom Influencers in 2026

3,672creators
1.05%avg engagement
68Kmedian followers
London ยท Lagos ยท Manchestertop cities

Zaver lists 3,672 vetted fashion in united kingdom influencers on Instagram, averaging 1.05% engagement with a median audience of 67,807 followers. The segment's biggest hubs are London, Lagos, Manchester. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.

The United Kingdom's fashion segment features a diverse array of 3,672 creators, each contributing to a vibrant digital landscape. With an average engagement rate of 1.05%, these creators effectively connect with their audiences, fostering meaningful interactions. The median follower count stands at 67,807, indicating a substantial reach for brands looking to collaborate. Notably, the top cities where these creators are based include London, Lagos, and Manchester, highlighting the geographical diversity within this segment. This combination of engagement and follower metrics makes the UK fashion influencer market a significant avenue for brands aiming to enhance their visibility and connect with fashion-conscious consumers. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1Rosie HWโœ“@rosiehw20M - fashioneliteOpen profile โ†—
2PrettyLittleThingโœ“@prettylittlething17M - fashionstandardOpen profile โ†—
3ASOSโœ“@asos15M - fashionpremiumOpen profile โ†—
4McQueenโœ“@alexandermcqueen13M - fashioneliteOpen profile โ†—
5Topshopโœ“@topshop12M - fashionstandardOpen profile โ†—
6boohooโœ“@boohoo11M - fashioneliteOpen profile โ†—
7Primarkโœ“@primark11M - fashionstandardOpen profile โ†—
8Vogue Runwayโœ“@voguerunway10M - fashioneliteOpen profile โ†—
9Gemma Stylesโœ“@gemmastyles9.7M - fashioneliteOpen profile โ†—
10Molly-Maeโœ“@mollymae8.7M - fashioneliteOpen profile โ†—
11Zoeฬˆ Suggโœ“@zoesugg8.7M - fashionpremiumOpen profile โ†—
12British Vogueโœ“@britishvogue8.7M - fashioneliteOpen profile โ†—
13MISSGUIDEDโœ“@missguided8.0M - fashionstandardOpen profile โ†—
14OH POLLYโœ“@ohpolly6.8M - fashionstandardOpen profile โ†—
15Alexa Chungโœ“@alexachung6.1M - fashionpremiumOpen profile โ†—
16Vicky Pattisonโœ“@vickypattison5.5M - fashioneliteOpen profile โ†—
17House Of CBโœ“@houseofcb5.3M - fashioneliteOpen profile โ†—
18Oasisโœ“@oasis5.0M - fashionpremiumOpen profile โ†—
19Leonie Hanneโœ“@leoniehanne4.7M - fashioneliteOpen profile โ†—
20MAURA HIGGINSโœ“@maurahiggins4.3M - fashionpremiumOpen profile โ†—
21Nasty Galโœ“@nastygal4.2M - fashionstandardOpen profile โ†—
22LENAโœ“@lenkalul4.2M - fashioneliteOpen profile โ†—
23COSโœ“@cosstores4.2M - fashionpremiumOpen profile โ†—
24tanya burrโœ“@tanyaburr4.0M - fashionpremiumOpen profile โ†—
25Natalia Vodianovaโœ“@natasupernova4.0M - fashioneliteOpen profile โ†—
26Jourdan Dunnโœ“@jourdandunn3.8M - fashioneliteOpen profile โ†—
27NEXTโœ“@nextofficial3.8M - fashioneliteOpen profile โ†—
28RACHEL COOKโœ“@rachelc00k3.7M - fashioneliteOpen profile โ†—
29In The Styleโœ“@inthestyle3.7M - fashionpremiumOpen profile โ†—
30VALENTINA CERVANTESโœ“@valucervantes3.3M - fashionpremiumOpen profile โ†—
31Elizabeth Hurleyโœ“@elizabethhurley13.2M - fashioneliteOpen profile โ†—
32New Lookโœ“@newlook3.2M - fashionstandardOpen profile โ†—
33The Business of Fashionโœ“@bof3.2M - fashionpremiumOpen profile โ†—
34MISSPAPโœ“@misspap3.1M - fashioneliteOpen profile โ†—
35Zalandoโœ“@zalando3.1M - fashioneliteOpen profile โ†—
36Joe Scandrettโœ“@joescandrett3.0M - fashioneliteOpen profile โ†—
37๐„.๐‘.โœ“@emmaraducanu2.9M - fashioneliteOpen profile โ†—
38Carys Whittaker ๐Ÿ‡ฌ๐Ÿ‡งโœ“@carys.whittaker2.9M - fashionpremiumOpen profile โ†—
39EGO OFFICIALโœ“@egoofficial2.9M - fashionpremiumOpen profile โ†—
40Emily DiDonatoโœ“@emilydidonato2.8M - fashionpremiumOpen profile โ†—
41WWW.SIMMI.COMโœ“@simmilondon2.6M - fashionpremiumOpen profile โ†—
42River Islandโœ“@riverisland2.6M - fashionpremiumOpen profile โ†—
43M&Sโœ“@marksandspencer2.5M - fashioneliteOpen profile โ†—
44SOPHIA WEBSTERโœ“@sophiawebster2.4M - fashioneliteOpen profile โ†—
45PERRIE SIANโœ“@perriesian2.3M - fashioneliteOpen profile โ†—
46Olivia Yangโœ“@olafflee2.3M - fashioneliteOpen profile โ†—
47Lydia Roseโœ“@fashioninflux2.3M - fashionpremiumOpen profile โ†—
48AMBER ROSEโœ“@amberrosegill2.3M - fashioneliteOpen profile โ†—
49Dazedโœ“@dazed2.3M - fashionpremiumOpen profile โ†—
50Tiannah Stylingโœ“@tiannahsplacempire2.2M - fashioneliteOpen profile โ†—

Hiring fashion in united kingdom creators: what to look for

When brands consider hiring creators in the UK fashion segment, they should prioritize engagement rates and follower demographics. Evaluating the authenticity of the creator's audience is crucial, as a higher engagement rate often indicates a more invested following. Brands should also assess the creator's aesthetic alignment with their brand values and target audience. Additionally, understanding the creator's reach in key cities like London, Lagos, and Manchester can help tailor campaigns effectively. Collaboration terms and content style should also be discussed to ensure a cohesive brand message.

Frequently asked questions

What is the typical pricing for creators in the UK fashion segment?

Pricing can vary widely, but brands should expect to see different tiers based on follower count and engagement rates.

What is the average engagement rate for creators in this segment?

The average engagement rate for creators in the UK fashion segment is 1.05%.

How many creators are there in the UK fashion segment?

There are 3,672 creators in the UK fashion segment.