Top Desserts in United Kingdom Influencers in 2026
Zaver lists 29 vetted desserts in united kingdom influencers on Instagram with a median audience of 49,018 followers. The segment's biggest hubs are London, Birmingham, North Shields. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
In the United Kingdom's Desserts segment, there are currently 29 creators actively engaging with their audiences. This niche showcases a median follower count of 49,018, indicating a substantial reach within the dessert community. While the average engagement rate is not specified, brands can still assess potential partnerships based on the creators' follower counts and content quality. The top cities where these creators are based include London, Birmingham, and North Shields, highlighting a diverse geographical representation. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Rosie Brown✓@recipebyrosie | 935K | — | desserts | standard | View profile → |
| 2 |  Magnum Ice Cream✓@magnum | 798K | — | desserts | premium | View profile → |
| 3 | 699K | — | desserts | premium | View profile → | |
| 4 | 412K | — | desserts | standard | View profile → | |
| 5 |  The Chocolate Smiths®️ by Steffi Smith 🍫✓@thechocolatesmiths | 330K | — | desserts | standard | View profile → |
| 6 | 301K | — | desserts | premium | View profile → | |
| 7 |  Ben & Jerry's UK✓@benandjerrysuk | 129K | — | desserts | standard | View profile → |
| 8 | 119K | — | desserts | standard | View profile → | |
| 9 |  Chin Chin Ice Cream✓@chinchinicecream | 112K | — | desserts | standard | View profile → |
| 10 | 110K | — | desserts | standard | View profile → | |
| 11 |  Nadia Rebecca | London Food & Dessert✓@southbankfoodie | 103K | — | desserts | standard | View profile → |
| 12 |  HAUTE DOLCI✓@hautedolci | 85K | — | desserts | standard | View profile → |
| 13 | 52K | — | desserts | standard | View profile → | |
| 14 | 49K | — | desserts | premium | View profile → | |
| 15 | 49K | — | desserts | standard | View profile → | |
| 16 | 46K | — | desserts | standard | View profile → | |
| 17 |  Monty Bojangles✓@montybojangles | 41K | — | desserts | premium | View profile → |
| 18 | 35K | — | desserts | premium | View profile → | |
| 19 | 30K | — | desserts | premium | View profile → | |
| 20 | 29K | — | desserts | premium | View profile → | |
| 21 |  A S K M U M M Y & D A D D Y✓@askmummyanddaddy | 27K | — | desserts | premium | View profile → |
| 22 | 24K | — | desserts | standard | View profile → | |
| 23 |  Oliver Dunn Chocolatier✓@oli_the_choc | 19K | — | desserts | standard | View profile → |
| 24 | 15K | — | desserts | premium | View profile → | |
| 25 | 15K | — | desserts | standard | View profile → | |
| 26 |  Charlie Smark✓@charlie.smark | 14K | — | desserts | standard | View profile → |
| 27 |  Coco Gelato✓@cocogelatouk | 12K | — | desserts | standard | View profile → |
| 28 | 7.0K | — | desserts | standard | View profile → | |
| 29 |  Royd Tolkien✓@roydtolkien | 5.5K | — | desserts | standard | View profile → |
Hiring desserts in united kingdom creators: what to look for
When hiring creators in the United Kingdom Desserts segment, brands should focus on the creator's engagement with their audience, the quality of content produced, and alignment with the brand's values. It is also beneficial to consider the geographical reach of creators, especially in key cities like London and Birmingham, which can enhance local market penetration. Brands should evaluate past collaborations and the overall aesthetic of the creator's profile to ensure a cohesive partnership.
Frequently asked questions
What is the typical pricing for creators in the United Kingdom Desserts segment?
Pricing varies based on the creator's follower count and engagement, with tiers typically ranging from micro to mid-tier rates.
What is the average engagement rate for creators in this segment?
The average engagement rate is not specified, but potential collaborators should assess individual creator metrics.
How many creators are there in the United Kingdom Desserts segment?
There are currently 29 creators in this segment.