Top Cooking in United Kingdom Influencers in 2026
Zaver lists 296 vetted cooking in united kingdom influencers on Instagram, averaging 0.23% engagement with a median audience of 43,908 followers. The segment's biggest hubs are London, Bexhill, Hereford. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
The Cooking segment in the United Kingdom features a diverse group of 296 creators who engage audiences with culinary content. The average engagement rate within this segment is 0.23%, indicating a moderate level of interaction between creators and their followers. The median follower count stands at 43,908, suggesting that many creators have a substantial audience base. Notably, top cities for creators in this segment include London, Bexhill, and Hereford, reflecting a geographic concentration of culinary influencers. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  John Clark✓@themealprepking | 1.5M | — | cooking | elite | View profile → |
| 2 |  Julius Roberts✓@juliusroberts | 1.4M | — | cooking | premium | View profile → |
| 3 |  Pasta Grannies✓@pastagrannies | 1.4M | — | cooking | premium | View profile → |
| 4 |  Zubda Malik✓@kitchen_diaries_by_zubda | 1.2M | — | cooking | elite | View profile → |
| 5 |  The Pasta Man✓@mateo.zielonka | 1.0M | — | cooking | elite | View profile → |
| 6 |  The Good Bite✓@thegoodbite | 1.0M | — | cooking | premium | View profile → |
| 7 |  Gennaro Contaldo✓@gennarocontaldo | 946K | — | cooking | premium | View profile → |
| 8 | 943K | — | cooking | premium | View profile → | |
| 9 |  Dominic Franks✓@dominthekitchen | 873K | — | cooking | premium | View profile → |
| 10 |  Gozney | Outdoor Pizza Ovens✓@gozney | 802K | — | cooking | premium | View profile → |
| 11 |  Ooni✓@oonihq | 759K | — | cooking | premium | View profile → |
| 12 |  Tom Kerridge✓@cheftomkerridge | 744K | — | cooking | premium | View profile → |
| 13 |  Chetna Makan✓@chetnamakan | 729K | — | cooking | premium | View profile → |
| 14 |  @samholland1999✓@samholland1999 | 716K | — | cooking | premium | View profile → |
| 15 |  James Sharman✓@jamessharmanchef | 700K | — | cooking | premium | View profile → |
| 16 |  Georgia May✓@georgiamaysalamat | 673K | — | cooking | premium | View profile → |
| 17 |  Rohit Ghai✓@chefrohitghai | 672K | — | cooking | elite | View profile → |
| 18 | 607K | — | cooking | elite | View profile → | |
| 19 |  Adam Byatt✓@adambyatt | 600K | — | cooking | premium | View profile → |
| 20 |  Dean Edwards✓@deanedwardschef | 528K | — | cooking | premium | View profile → |
| 21 |  Tom Sellers✓@tomsstory | 499K | — | cooking | premium | View profile → |
| 22 |  Rachel Ama✓@rachelama_ | 497K | — | cooking | premium | View profile → |
| 23 |  Ninja Kitchen UK✓@ninjakitchenuk | 463K | — | cooking | premium | View profile → |
| 24 |  Joudie Kalla - جودي القلا 🧿✓@palestineonaplate | 460K | — | cooking | premium | View profile → |
| 25 |  Clodagh McKenna Herbert✓@clodagh_mckenna | 450K | — | cooking | standard | View profile → |
| 26 |  Dame Prue Leith✓@prueleith | 445K | — | cooking | premium | View profile → |
| 27 |  Shelina Permalloo✓@shelinacooks | 428K | — | cooking | premium | View profile → |
| 28 |  Sanjana Modha✓@sanjana.feasts | 421K | — | cooking | standard | View profile → |
| 29 |  Sorted Food✓@sortedfood | 401K | — | cooking | standard | View profile → |
| 30 |  The Hairy Bikers✓@hairybikers | 392K | — | cooking | premium | View profile → |
| 31 |  Lisa Faulkner✓@lisafaulknercooks | 373K | — | cooking | premium | View profile → |
| 32 |  Clare✓@chefclaresmyth | 369K | — | cooking | elite | View profile → |
| 33 |  Gill Meller✓@gill.meller | 363K | — | cooking | premium | View profile → |
| 34 |  Marcus Wareing✓@marcuswareing | 339K | — | cooking | elite | View profile → |
| 35 |  Isaac Carew✓@isaaccarew | 323K | — | cooking | standard | View profile → |
| 36 |  Ivan Catalin✓@chefivancv | 311K | — | cooking | standard | View profile → |
| 37 |  Le Creuset UK✓@lecreusetuk | 308K | — | cooking | premium | View profile → |
| 38 |  Nikitta Louise L✓@nikittalouise | 304K | — | cooking | standard | View profile → |
| 39 |  Atul Kochhar✓@chefatulkochhar | 303K | — | cooking | premium | View profile → |
| 40 |  Chef Ricardo Cooking✓@chefricardocooking | 278K | — | cooking | standard | View profile → |
| 41 |  Jim Moore✓@onlyslaggin | 269K | — | cooking | standard | View profile → |
| 42 |  MasterChef UK✓@masterchefuk | 260K | — | cooking | elite | View profile → |
| 43 |  Monica Galetti✓@galettigram | 257K | — | cooking | premium | View profile → |
| 44 |  Candice Brown✓@candicebrown | 256K | — | cooking | premium | View profile → |
| 45 |  Sam Stern✓@sam_stern | 243K | — | cooking | standard | View profile → |
| 46 |  Ulrika Jonsson🍉✓@ulrikajonssonofficial | 236K | — | cooking | premium | View profile → |
| 47 |  Jordon Ezra King✓@jordonezraking | 235K | — | cooking | premium | View profile → |
| 48 |  John Torode✓@johntorodecooks | 224K | — | cooking | premium | View profile → |
| 49 |  Tony Kitous طوني كتوس ⵜⵓⵏⵢ ⴽⵉⵜⵓⵓⵙ✓@tonykitous | 224K | — | cooking | premium | View profile → |
| 50 |  Brin Pirathapan✓@brin.pirathapan | 222K | — | cooking | premium | View profile → |
Hiring cooking in united kingdom creators: what to look for
When hiring creators in the Cooking segment, brands should consider several factors. First, evaluate the creator's engagement rate to ensure their audience is actively interacting with their content. The median follower count can also provide insight into the creator's reach. Additionally, brands should assess the creator's content style and audience demographics to ensure alignment with their marketing goals. Finally, reviewing past collaborations can help gauge the creator's effectiveness in promoting similar products.
Frequently asked questions
What is the typical pricing for creators in the Cooking segment?
Pricing can vary based on the creator's follower count and engagement, but brands should expect a range that reflects the creator's reach and influence.
What is the average engagement rate for creators in this segment?
The average engagement rate for creators in the Cooking segment in the United Kingdom is 0.23%.
How many creators are there in the Cooking segment?
There are 296 creators in the Cooking segment in the United Kingdom.